Contify

NOVEMBER 12, 2018

a customizable solution for companies to integrate human-curated market intelligence into their internal and customer facing applications. Contify collects, organizes, and curates insights on Competitors, Customers, and Key Topics across industries. Companies can now access these insights through Contify APIs. About Contify.

API 40

API Marketing Management Curation Sales Qualified Leads 40

Outgrow

FEBRUARY 14, 2022

Motivations can be a key differentiating factor between two sets of cohorts. Role or title can be an important differentiator since most businesses want to target people in certain positions in an organization. This can be the publications or magazines they read, the YouTube channels they subscribe to, podcasts they listen to, etc.

Paid Search Agency 52

Paid Search Agency Enterprise Management Planning Outgrow 52

Martech

MARCH 15, 2022

For example, you could use YouTube ads to test their effectiveness and use the results to help you decide which ads to air on TV. It controls a large number of ad platforms and marketplaces for ad transactions, including YouTube. So, in turn, it ensures efficient spending and improves branding. And Meta isn’t far behind.

Advertising Agencies 116

Advertising Agencies Paid Search Agency Cost Per Click Ad Exchange 116

Convince & Convert

OCTOBER 19, 2010

Content creation and curation is how helpfulness is often defined now. Utilize sites such as YouTube, Slideshare and Flickr to create channels for your content. If you know what differentiates your products then you’ll be able to interact in a socially acceptable way, even if the dialog started out being about a competitor.

Social Networks 128

Social Networks Communities Network Marketing Social Media 128

Heinz Marketing

MARCH 7, 2022

Differentiating yourself by becoming more authentically “human” A manager’s perspective on autonomy and agency in the business. If you are, in fact, joining us live here in the middle of your workday, we are here on LinkedIn Live, Facebook Live, YouTube Live, 11:30 Pacific, 2:30 Eastern. You can ask a question.

Urgency Marketing 95

Urgency Marketing Work Management Ideal Customer Profiles Demand Generation Agencies 95

Outgrow

FEBRUARY 14, 2023

It is useful for differentiating your products from others and giving your brand a unique identity. Content marketing strategies include curating guides for your target audience to make it easier for them to understand your product. Platforms such as Twitter and YouTube are powerful sources for imparting information.

Lead Generation 52

Lead Generation Webinar Metrics Paid Content Lead Ranking 52

ClearVoice

AUGUST 1, 2019

Social Media Component: Aerie is a case study in using social media to push the envelope, differentiate from the competition, and showcase a brand’s values. The brand seems eager to change that, with the curated UGC social component of the “It Gets Better” collection being just one 2019 effort to engage 18-25 year olds.

Campaigns 60

Campaigns Peer-to-peer Lead Ranking Social Media 60

Optinmonster

MARCH 16, 2020

” By understanding the specific characteristics that differentiate each of these groups, you can tailor the content of your email marketing campaigns to each individual segment and significantly increase your conversions. Use your data on your subscriber’s interests to curate content that you know they’ll love.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Hinge Marketing

MARCH 1, 2016

Social tools for sharing, curation and networking (i.e., LinkedIn, Twitter, Facebook, YouTube, and others). Brand differentiation and proper positioning is also essential for professional services, given that many share the common “it’s our people” message. —for easy upload and editing.

Marketing Management 48

Marketing Management Service Budget Programs Thought Leadership 48

Delivra

FEBRUARY 6, 2019

When marketers from large businesses (5,000+ employees) were polled, 21% cited differentiating themselves from the competition as their top digital marketing goal in 2018. Source: YouTube. Larger corporations may seek to reinvent themselves for an existing customer base, while small businesses often look to increase brand awareness.

SMB 40

SMB Paid Content Guerilla Marketing Campaigns 40

Content Standard

MARCH 30, 2016

Suddenly supply chain management became a differentiator, until everyone had the same technology. Click here to view the video on YouTube. Adobe did a wonderful job of curating exceptional session and keynote content. The second wave hit the front-end of the office.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Opt-out 40

Launch Marketing

MAY 31, 2023

With organizations and individuals vying for attention across platforms, the need to differentiate has never been more critical. As a result, simply producing the same types of assets as everyone else won’t guarantee differentiation. Learn how articles differentiate from a standard blog post. The great thing about podcasts?

B2B Thought Leadership 118

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 118

OutboundView

FEBRUARY 28, 2019

End with messaging – As the last step in the process, build messaging that aligns with the customer’s pain points and helps differentiate your solution. Another option would be to have someone curate the list for you by hand. Create a unique value proposition for each type of persona. The idea here is expediency. Technique #4.

Inbound Marketing 28

Inbound Marketing Sales Management Ideal Customer Profiles Work Management 28

Hubspot

SEPTEMBER 26, 2013

I thought I''d save you the effort and curate some of the best videos I''ve found for marketing a product or new release. The company''s CEO, Tom Dickson, became a YouTube icon back in 2006 with the introduction of his "Will it Blend?" Six days later, we had six million views on YouTube. million views (and counting) on YouTube.

Video Marketing 28

Video Marketing Buy Product Best Practices 28

Industrial Marketing Today

JULY 9, 2010

Learn to differentiate between metrics and key performance indicators (KPI). webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

ConvertKit

JULY 22, 2020

Ebooks are great for sharing your expertise on almost any topic, or curating other peoples' knowledge in a central location. For example, Passion Planner is known for how they utilize YouTube to showcase their product’s features. Need curated items for pet care? Let's begin with the crowd favorite—the tried and true ebook.

eCommerce 108

eCommerce Product Demand Amazon 108

Digilant

APRIL 2, 2024

YouTube: Owned by Google, YouTube is a video-sharing platform used by more than 241.8 Reddit: Reddit is a social news forum where content is socially curated and promoted by site members through voting. In-Feed Video These immersive, vertical video ads appear in a curated, brand-safe feed for users. million U.S.

Paid Content 52

Paid Content Paid Social Agency Advertising Agencies Advertisements 52

Sprout Social

NOVEMBER 16, 2021

In 2020, Facebook, Instagram and Pinterest launched revamped social commerce tools, and Twitter, YouTube and TikTok announced that they too were exploring social commerce for their platforms. Connecting your product catalogs to a social commerce solution also gives brands a chance to curate collections that align with larger campaigns.

Social Media 138

Social Media Top of Funnel Media Work Management 138

Sprout Social

JANUARY 30, 2020

Plus, replays and broadcasts can be uploaded to the likes of YouTube to help build out your channel and score search traffic at the same time. Curate product feedback and ideas. Curate reviews and customer success stories. PPC and social ads. Pay-per-click advertising is alive and well for SaaS. G2 (formerly G2 Crowd).

Webinar Metrics 94

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 94

Unbounce

AUGUST 6, 2021

Curated Tip: It also helps if you can offer an incentive in return for their feedback. Jump on Quora, Twitter, Instagram, Reddit, LinkedIn, and YouTube to find out what your audience is curious about and how they engage with those topics online. Other Social Channels. When do people use their product?

Landing Pages 144

Landing Pages Research Top of Funnel Marketing Analytics Tools 144

Sprout Social

OCTOBER 26, 2021

Creating YouTube videos that showcase your company values and culture. For instance, a graphic designer might spend more time on visual channels like Instagram or Pinterest, while video editors likely enjoy YouTube and TikTok. Its embedded content curation tools allow new hires to read and share their peer’s content on social.

Resource Management 108

Resource Management Work Management Social Media Peer-to-peer 108

Digilant

JANUARY 24, 2023

As noted, everyone is streaming television, but one of the key differentiators and benefits of streaming vs. linear is the ability to reach your specific audience with targeted data rather than casting a wide net on all tiers. Curated segments from an advertiser’s first-party data and preferred partner data sets.

Paid Search Agency 52

Paid Search Agency Ads Advertising Agencies Mobile Advertising 52

Marketing Insider Group

MARCH 28, 2024

They know what technology is capable of today, so they want more than just an online store — they want sellers to curate a shopping experience that’s individualized to their needs. The Personalized Homepage As shoppers become more tech savvy, their shopping experience expectations have increased.

eCommerce 197

eCommerce Tactics Budget Programs Work Management 197

Single Grain

DECEMBER 5, 2023

Content creation and curation: AI can aid the content marketing development process, such as producing blog posts, social media updates, email templates, and even creative marketing materials. It can also curate existing content from various sources, ensuring that the right content reaches the right audience at the right time.

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy Work Management 52

Single Grain

MARCH 16, 2020

Gen Z, meanwhile, might be more drawn to YouTube vloggers and social media influencers on Twitter, Facebook and Instagram. Just take a look at the top-grossing apps in the iOS store on any given day: The leaders are free apps like YouTube, Tinder and Candy Crush, and they all make their revenues either by IAP purchases or in-app advertising.

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Trends 105

ClearVoice

JANUARY 8, 2019

If your personas love video content and spend a lot of time on YouTube, you need to create video content. If they devour articles on industry trade websites, you need to get a guest post on the site or curate that content on your site and social platforms. What do my target customers do online and what do they read?

Budget Programs 111

Budget Programs Buyer Personas Marketing & Strategy Psychographics 111

Seismic

SEPTEMBER 14, 2021

Social media was once considered a luxury, but it has quickly become crucial to differentiate in financial services. He shares these videos across multiple channels like YouTube, Twitter, and his website. Curating content to share on every social media channel can feel daunting.

Social Media 52

Social Media Ideal Customer Profiles Budget Programs Work Management 52

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). T-Mobile Curates Web Content , June 29, 2010. Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

DECEMBER 16, 2014

Basic presence and listening tactics will no longer suffice, and certainly won’t differentiate brands. The image calls out many of the top tools and platforms across the realms of social listening, learning, and adapting, further broken out into more specific groupings like video, social curation, and service networking.

Social Media 100

Social Media Social Marketing Work Management Media 100

Optinmonster

MARCH 30, 2020

When it comes to using social media for market research, try to differentiate between good advice and needless negativity. And at the end of each part, we’re going to create a curated list of articles we’ve written to help you along the way. In our experience, you’ll likely get 2–3 rude comments for every 1 solid piece of advice.

Business 95

Business Paid Search Agency Budget Programs Social Media 95

Huptech Web

SEPTEMBER 8, 2023

Key Focus Points within an Inbound Marketing Funnel 10 Winning Tactics for Strengthening Your D2C Marketing Strategy Wrapping Up FAQs Introduction Did you know that Dollar Shave Club , a company offering razors and grooming products, gained fame through a viral YouTube video? million views within the first three months.

Top of Funnel 52

Top of Funnel Inbound Marketing Marketing Funnels Paid Content 52

Huptech Web

JANUARY 5, 2023

It can be hard to differentiate yourself from your competition in a crowded digital landscape. The “Tasty” YouTube channel is a great example of repurposing, refreshing, and repurposing content. AI can automate content creation and curation tasks, while automation tools can streamline content marketing workflows.

Paid Content 52

Paid Content Marketing AI Trends Content Marketing 52

Content Marketing Institute

NOVEMBER 22, 2017

Brian and Michael have an answer: Execution is the single greatest market differentiator. Content marketers may differ in how they create and curate content , but they agree on one thing: Even the most well-crafted content must be amplified , i.e., promoted, to convert into sales.

Creativity 106

Creativity Product Planning Content Marketing 106

Marketing Insider Group

OCTOBER 8, 2020

Even if your business is not on TikTok, you can use YouTube, Instagram Stories, Facebook or LinkedIn for similar video marketing purposes. Since then, businesses have created brand awareness videos on TikTok curated to target specific audiences and interests. Pick which social is best for you and try going live.

B2B Marketing 293

B2B Marketing Video Marketing Planning B2B 293

Convince & Convert

FEBRUARY 19, 2016

If you or someone that you find has curated by hand a really good list of Twitter accounts on a topic, we can just suck that whole list in and we’re going to go out and find those people on social networks too. Why don’t you kind of talk about some of those key differentiators? It will be on my YouTube Channel, Jay Baer.

Work Management 88

Work Management Paid Search Agency Marketing Management Lead Ranking 88

Martech Advisor

FEBRUARY 20, 2020

In this article, Our Editor-in-Chief explains what a data management platform (DMP) is, who needs it and why, the DMP deployment best practices, followed by a carefully curated list of top 10 data management platforms/ software you should consider for 2020. Table of Contents. What is a Data Management Platform (DMP)?

Enterprise Management 87

Enterprise Management Work Management Marketing Automation Services Marketing Management 87

Single Grain

NOVEMBER 20, 2020

With the help of this tool, you can perform keyword research for Google, YouTube, Bing, Amazon, eBay and app stores. Top Features: You can check keyword rankings on major search engines such as Google, Yahoo, Bing, YouTube and Yandex. ClearVoice offers you a dashboard where you can manage all your content curation activities.

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52