Zoominfo

MARCH 9, 2021

Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience. A demand generation manager must work cross-functionally with teams across the organization to build out a demand generation plan. Beyond the Funnel.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Top of Funnel Demand 225

Zoominfo

JULY 25, 2023

Sales and marketing work to build on existing interest by identifying key customer profiles and selling the right value proposition to each of them through various strategies. You may want to create multiple ICPs if your offering appeals to different types of B2B buyers, as well as if you offer different pricing tiers or multiple products.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

OCTOBER 5, 2021

Marketing teams work in a cross-functional capacity to develop ongoing, omnichannel strategies that utilize a portfolio of tactics to connect value propositions to the right audience. ZoomInfo MarketingOS Finally, ABM with data you can trust. pricing page, case studies). What is Demand Generation?

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Top of Funnel Demand 130

Zoominfo

DECEMBER 11, 2020

To guide you through the recruitment data ZoomInfo has collected, check out the following questions that job seekers can contemplate as they ponder a new position or career change. Thus, they may spend less on product innovation and instead focus on cross-sell and upsell efforts. Want to work for a diverse company?

Enterprise Management 130

Enterprise Management Work Management Paid Search Agency Zoominfo 130

Zoominfo

APRIL 29, 2021

ZoomInfo CSM Sam Basile gave us some insight into some of the red flags that sales professionals and customer service managers should be on the lookout for: 1. For instance, an Account Executive (AE) promises a discount on premium features or services when the account only pays standard pricing.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Lead Scoring 130

Hubspot

AUGUST 30, 2023

79% reported that AI helped them focus more on the selling part. Case in point: Silver Peak hired Aviso , an AI-guided selling platform, to predict quarterly business. Consider AI-powered solutions like Zoominfo and Dealfront to uncover prospects that display buying signals. Want to learn more about AI in sales? The remedy?

Marketing AI 59

Marketing AI Top of Funnel Lead Ranking Work Management 59

Zoominfo

APRIL 29, 2021

ZoomInfo CSM Sam Basile gave us some insight into some of the red flags that sales professionals and customer service managers should be on the lookout for: 1. For instance, an Account Executive (AE) promises a discount on premium features or services when the account only pays standard pricing.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Lead Scoring 100

SalesIntel

FEBRUARY 19, 2024

Selling tactics are very critical, as a lead database usually degrades by about 22.5 % each year. Cross-sells and upsells are all a part of this approach. For instance, If you sell software, you might even test its ratings on platforms like G2 Crowd. Read Now – Alternatives to Zoominfo 4.

Sales Management 95

Sales Management B2B Sales Top of Funnel Marketing & Strategy 95

Zoominfo

FEBRUARY 10, 2021

How Do You Maximize Customer Lifetime Value (CLV)? Building closer relationships with current customers is the basis of maximizing your CLV.

Lead Scoring 246

Lead Scoring Lead Ranking Budget Programs Cross-Selling 246

Zoominfo

OCTOBER 22, 2021

The market segments that have been with you the longest may be growing in price sensitivity, which may prompt a switch to a more buy-ready market segment. Along those lines, your buyer personas should not have suffered notable changes to price sensitivity in the last year. They can also be invaluable in times of market uncertainty.

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

Zoominfo

JANUARY 20, 2021

Check out our upselling insights – Cross-selling and Upselling During Covid-19. They’re looking at features, perks, and pricing to decide what’s right for them. In the end, you want to deliver the exact message needed for them. Challenges in Sales Funnel Mapping. Mid Funnel.

Top of Funnel 162

Top of Funnel Sales Cycle Marketing Funnels Cross-Selling 162

SalesIntel

FEBRUARY 19, 2024

Selling tactics are very critical, as a lead database usually degrades by about 22.5 % each year. Cross-sells and upsells are all a part of this approach. For instance, If you sell software, you might even test its ratings on platforms like G2 Crowd. Read Now – Alternatives to Zoominfo 4.

Sales Management 52

Sales Management B2B Sales Top of Funnel Marketing & Strategy 52

Zoominfo

MARCH 6, 2019

But, regardless of the products you sell or the space you sell into, nothing sways a person’s buying decisions quite like a recommendation from their trusted peers. Offer product-based rewards: For companies who sell products at a one-time price, a cash reward or discount might be the perfect incentive.

Peer-to-peer 130

Peer-to-peer Work Management Churn Rate Word of Mouth 130

Zoominfo

JUNE 14, 2021

I’m on a call with Bryan Tunick, a ZoomInfo sales team lead, and he is trying (admirably, but without much luck) to explain to me how our ZoomInfo Intent works. Then he switches to ZoomInfo, opens up Intent, and runs a search on the Bill and Melinda Gates Foundation. What is ZoomInfo Intent? Intent Use Cases 1.

Zoominfo 130

Zoominfo Intent Work Management Marketing Management 130

Zoominfo

JUNE 14, 2021

I’m on a call with Bryan Tunick, a ZoomInfo sales team lead, and he is trying (admirably, but without much luck) to explain to me how our ZoomInfo Intent works. Then he switches to ZoomInfo, opens up Intent, and runs a search on the Bill and Melinda Gates Foundation. What is ZoomInfo Intent? Intent Use Cases.

Zoominfo 130

Zoominfo Intent Work Management Marketing Management 130

Zoominfo

FEBRUARY 10, 2021

Building closer relationships with current customers is the basis of maximizing your CLV.

Lead Scoring 130

Lead Scoring Lead Ranking Budget Programs Cross-Selling 130

Martech Advisor

NOVEMBER 15, 2019

The recent Sales Tech Benchmark survey revealed much about usage and growth trends, and we’ve compiled the ten most notable points in this report, specially curated from a chat between Nancy Nardin from Smart Selling Tools and MarTech Advisor editor-in-chief Chitra Iyer. How to close, how to up/cross-sell & renew.

Top of Funnel 82

Top of Funnel Enterprise Management Trends Marketing Management 82

Zoominfo

AUGUST 26, 2021

The market segments that have been with you the longest may be growing in price sensitivity; you may need to switch to a more buy-ready market segment in order to maintain your cash flows. Along those lines, your buyer personas should not have suffered notable changes to price sensitivity in the last year. What Is Sales? Adaptability.

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

Valasys

APRIL 3, 2023

In order to supplement their first-party data with a wider range of intent data sources, these organizations might sell that data to marketers at other businesses. Data on third-party intent: Some businesses sell information obtained from third-party websites to B2B marketers. First-party data collection is comparatively easy.

Intent Data 52

Intent Data Intent Marketing AI Marketing Analytics Tools 52

Hubspot

JULY 13, 2023

Expensive Pricing Of salespeople, 22% think that AI is expensive , while 28% of sales leaders reported AI tools had returned a negative ROI, according to a HubSpot study. Increased revenue by 10% by using AI-powered sales recommendations and upselling/cross-selling strategies to drive customer lifetime value.

Marketing AI 52

Marketing AI Tips Work Management Ethics 52

Zoominfo

JUNE 25, 2021

Our teams have different activities that lead up to [revenue number delivery],” says Steve Bryerton, vice president of sales at ZoomInfo. “I I need to focus on win rate or average sales price, and [our SDR] needs to focus on inbound conversion rate, outbound demo sets, show rate.”.

Sales Management 227

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 227

Zoominfo

AUGUST 1, 2022

It’s an equation,” says Mitchell Hanson, senior director of demand generation at ZoomInfo. It’s designed to close bigger deals, shorten sales cycles, and increase your average selling price (ASP). ZoomInfo MarketingOS Finally, ABM with data you can trust. And these need to be agreed upon by all stakeholders.

Account Based Marketing 130

Account Based Marketing ABM Top of Funnel Lead Ranking 130

Zoominfo

MARCH 28, 2022

“Firmographic and demographic data are table stakes,” says Mitchell Hanson, director of demand generation at ZoomInfo. Let’s say your company sells cybersecurity software and you learn that a prospect company is searching for “best cybersecurity software 2022.” That’s where intent data comes into play.”

Ideal Customer Profiles 100

Ideal Customer Profiles Psychographics Zoominfo Tools 100

Hubspot

JULY 17, 2023

In 2020, Silver Peak hired Aviso , an AI selling platform, to predict quarterly business. to enhance customer engagement and improve account-based selling. Through adoption of these tools, they were able to obtain better data for account selling. Tinuiti closed 50% more recurring revenue from cross-selling with Gong.

Marketing AI 48

Marketing AI Work Management Marketing Management Forecasting 48

Salesforce Marketing Cloud

JANUARY 18, 2024

Business growth expert Tiffani Bova said it best: “How you sell matters. The best sales processes make selling easy by helping you optimize sales conversations, delivering the right value at the right time. Build product knowledge Today, clients expect sales reps to know every detail about the product they’re selling.

Process 59

Process Ad Building Work Management Buyer Personas 59

Zoominfo

MAY 1, 2020

A sales demo that’s focused on a few specific solutions may require more discovery time on the front end; this is especially true if you sell software with a wide range of features and use cases. Take a look through their company website and identify the following: What are they selling? First, the easy stuff.

Marketing Automation Services 236

Marketing Automation Services Software Practices Top of Funnel 236

Zoominfo

JUNE 25, 2021

Our teams have different activities that lead up to hitting our number,” says Steve Bryerton, vice president of sales at ZoomInfo. “I I need to focus on win rate or average sales price, and our SDR needs to focus on inbound conversion rate, outbound demo sets, show rate.”

Sales Management 100

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 100

Zoominfo

APRIL 3, 2020

An org chart in the ZoomInfo platform showing ZoomInfo’s executive team. If somebody is CC’d on an email from their boss, saying, “Hey, you should talk to ZoomInfo,” or, “Hey, you should talk to X, Y, Z company,” they’re far more likely to open that email, respond to that email, and engage with you as you’re reaching out to them.

B2B Sales 130

B2B Sales Cross-Selling Zoominfo B2B 130

SalesIntel

MAY 26, 2023

We’ll also compare ZoomInfo, Seamless, Lusha, and SalesIntel pricing and how our new unlimited data access plan benefits your team. By leveraging comprehensive customer data, GTM teams can build long-lasting customer relationships, drive upsells and cross-sells, and foster customer loyalty.

Marketing Analytics Tools 95

Marketing Analytics Tools Paid Search Agency Marketing AI Zoominfo 95

Zoominfo

MARCH 6, 2019

But, regardless of the products you sell or the space you sell into, nothing sways a person’s buying decisions quite like a recommendation from their trusted peers. Offer product-based rewards: For companies who sell products at a one-time price, a cash reward or discount might be the perfect incentive.

Peer-to-peer 197

Peer-to-peer Ideal Customer Profiles Work Management Churn Rate 197

Zoominfo

JULY 14, 2023

Align with key stakeholders Cross-functional alignment is an essential yet often overlooked step in building a B2B marketing strategy. Without cross-functional alignment, you run the risk of miscommunication, which can lead to ineffective lead management, inefficient sales processes, and missed opportunities.

Paid Content 130

Paid Content Planning Marketing Report Marketing Budget 130

Zoominfo

MAY 1, 2020

A sales demo that’s focused on a few specific solutions may require more discovery time on the front end; this is especially true if you sell software with a wide range of features and use cases. Take a look through their company website and identify the following: What are they selling? First, the easy stuff.

Marketing Automation Services 100

Marketing Automation Services Software Practices Top of Funnel 100

Albacross

JANUARY 17, 2020

All 3 of my top sales tools pack a ton of value for the price; while there are more expensive tools out there with even more features, if you are looking for solid tools that scale and help you get going faster with your sales activities, then these 3 should be in your toolbelt. Great to warm up totally cold leads, all for a ridiculous price!

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Zoominfo

DECEMBER 9, 2019

“Sell more.” ” “Sell faster.” Why These Are Important: Beyond the obvious, selling more units also gives you important information about which of your products is generating the most profit for your company, and if the price your company sells at is variable, then it can be very easily optimized.

Top of Funnel 100

Top of Funnel Examples High Quality Lead Sales Qualified Leads 100

accelerate agency

AUGUST 10, 2021

Standout feature: Great free plan for beginners and unlimited scheduled meetings across all price tiers. . Zoominfo touts itself as having the most GDPR-compliant B2B contact information on the market. . Their competitive pricing. Standout feature: Perfection of cross-channel commerce. SaaS sales tools.

Marketing Automation Services 52

Marketing Automation Services Work Management Enterprise Management Tools 52

accelerate agency

FEBRUARY 16, 2023

Standout feature : Great free plan for beginners and unlimited scheduled meetings across all price tiers. ZoomInfo Zoominfo touts itself as having the most GDPR-compliant B2B contact information on the market. Their competitive pricing. Standout feature : Perfection of cross-channel commerce. SaaS sales tools 1.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52

accelerate agency

FEBRUARY 16, 2023

Standout feature : Great free plan for beginners and unlimited scheduled meetings across all price tiers. ZoomInfo Zoominfo touts itself as having the most GDPR-compliant B2B contact information on the market. Their competitive pricing. Standout feature : Perfection of cross-channel commerce. SaaS sales tools 1.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52