Remove support-team
article thumbnail

5 Ways B2B Marketers Can Use CRM for SaaS Customer Retention

Spiralytics

This is where you’d want to extend CRM use rather than keep it to store customer data. Surely, you’d use CRM basics to manage leads and track sales. But there’s much more you can do with CRM to drive customer retention. We have some tactics to share that help harness your CRM into a powerful customer retention engine.

CRM 62
article thumbnail

Knowledge Management: How To Retain Agent Expertise If They Leave

Salesforce Marketing Cloud

Knowledge management means capturing, organizing, and distributing information that is critical to providing customer support. Ideally this knowledge is available in a centralized digital library that agents, field service technicians, and customers can access from anywhere for fast, quality service. Tacit knowledge.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CRM Software Selection Guide?

TrustRadius Marketing

The hardest part of choosing a CRM is knowing what to look for and consider. Companies often forget about team input, review sentiment, and research the vendor’s reputation. What is a CRM? CRM tools can streamline major business processes like customer support, marketing campaigns, and lead management for sales teams.

article thumbnail

Top 10 customer service software tools

Sprout Social

Strong service leads to longer-term customers, positive word-of-mouth and a more productive team. Customer service software refers to tools that streamline and automate tasks for support teams. Boost your customer support team’s efficiency Like it or not, the average consumer’s expectations are high when it comes to service.

article thumbnail

How to Use Big Data to Improve Customer Service

Biznology

However, this data is all siloed across various digital platforms and sent to different departments, including sales, marketing, and customer support. With the right CRM solution, you know customers’ location, previous purchases, communication preferences, loyalty status, or support inquiries. Now, there are many ways to do so.

article thumbnail

How to create a complaint management system to protect your brand reputation

Sprout Social

The higher the volume, the more overwhelming it can be for your team, but a complaint management system helps your brand respond and engage with unhappy customers at scale. It’s not easy for your customer service team to deal with unhappy customers all day. Reduce agent burnout Let’s face it.

article thumbnail

The 50 Best Startup Tools For 2021

Marketing Insider Group

We’ve organized the tools into ten main categories: marketing, sales, data, customer support, project management, productivity, back-office, social, employees, and learning. Automate where appropriate and boost team communication. Use Tableau to create data visualizations for sharing with your team or in content. Help Scout.

Startups 363