How to Determine a Bidding Strategy for Different Types of Ads
Hubspot
AUGUST 28, 2020
Well, this is a good idea if the goal of your campaign is brand awareness, impressions, traffic, post engagement, or lead generation. If the goal of your ads is traffic, event responses, offsite conversions, or lead generation, then this is a good option as well. Value Optimization with Minimum Return on Ad Spend (ROAS).
Let's personalize your content