Vidyard

JULY 28, 2016

This week we want to share a few tips for working with a video production agency, and getting the most value out of both your time and theirs. But that goes both ways — if you have a large budget, make sure you’re getting your money’s worth, and ensure you’re working with an agency that can handle that kind of production.

Advertising Agencies 50

Advertising Agencies Paid Search Agency Ad Agencies Video Marketing 50

Vidyard

JULY 18, 2016

This week we want to share a few tips for working with a video production agency, and getting the most value out of both your time and theirs. But that goes both ways — if you have a large budget, make sure you’re getting your money’s worth, and ensure you’re working with an agency that can handle that kind of production.

Paid Search Agency 50

Paid Search Agency Advertising Agencies Ad Agencies Video Marketing 50

Vidyard

DECEMBER 2, 2013

Explaining just how they run their inspiring video content machine, here’s what Paull had to tell us: When it comes to running video production in-house, Paull has outlined the secret formula to getting started. Share some of your video production hacks in with a comment below. Can’t Get Enough Great Content?

Video Marketing 52

Video Marketing Product Copywriting Creativity 52

Vidyard

FEBRUARY 10, 2015

Capacity or timing issues might force you to seek out an outside video production company or agency to create your video content. Can the production company handle campaign volume? Whereas if you want to create short profile videos for all your products, or create how-to videos, then the sky’s the limit.

Paid Search Agency 51

Paid Search Agency Video Marketing Product Companies 51

Vidyard

JANUARY 27, 2015

You’ve got an amazing product and you want to teach the world how to use it. But with so many products and so many videos out there, how do you get the world’s attention? My point is that if your product tutorial doesn’t look professional, it isn’t going to be trusted or even watched. increase in leads?

Video Marketing 51

Video Marketing Product Work Management Youtube 51

Vidyard

MARCH 23, 2021

In order to justify creating different types of videos (including some that may not be directly related to your product), your business needs to understand why you’re creating video stories , who you want watching your content, and what you’re trying to accomplish. Will you hire an in-house videographer or a video production team?

Enterprise Management 116

Enterprise Management Work Management Video Marketing Marketing & Strategy 116

Vidyard

SEPTEMBER 23, 2021

Mastering the fundamentals of good video production doesn’t mean parting ways with your agency, either. Video Pre-Production 2.1 Video Production 3.1 Video Production Setup 3.2 Lighting for Video Production 3.3 Directing Video Production 3.6 Remote Video Production 4. Video Post-Production 5.

Video Marketing 95

Video Marketing Product Enterprise Management Work Management 95

Vidyard

FEBRUARY 12, 2020

In fact, unhappy workers cost the U.S. Not only do training videos improve employee engagement and information retention, they also help keep costs down. In fact, shifting to video training resulted in a 189% decrease in training costs for multinational IT corporation Cognizant. up to $550 billion every year. Walkthrough Videos.

Video Marketing 158

Video Marketing Work Management Marketing Management Training 158

Vidyard

OCTOBER 27, 2019

In order to justify creating different types of videos (including some that may not be directly related to your product), your business needs to understand why you’re creating video stories , who you want watching your content, and what you’re trying to accomplish. Will you hire an in-house videographer or a video production team?

Enterprise Management 83

Enterprise Management Video Marketing Marketing & Strategy Marketing Strategy 83

Vidyard

JUNE 8, 2022

Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Account executives (AEs) typically meet with potential clients to do the discovery , demo their product or service , project manage the deal, and negotiate the terms. Produced Videos 1.2 Video Creation Trends by Industry 1.2.1

Organization 119

Organization Work Management Marketing Management Advertising Benchmark 119

Vidyard

APRIL 19, 2017

To this end, customer support videos can do more to improve the cost-per-quality of your support, educate them with less effort, and retain them better than any other support tool. Video improves the cost and quality of your support. They’re a fraction of the cost, at $0.10, and customers enjoy them more. Here’s why.

Video Marketing 105

Video Marketing Emarketing Multi-Channel Forrester 105

Vidyard

FEBRUARY 24, 2020

Or so grateful that Vidyard’s CEO Michael Litt, Community Engagement Program Manager Laura Galbraith, and I were asked to join the tour, and I (as the Video Production Manager) to make a documentary about the experience. Start with Pre-Production and Planning. Assemble the Story in Post-Production. Can I mention my product?

Work Management 138

Work Management Marketing Management Video Marketing Demand 138

Vidyard

JANUARY 5, 2021

How can we make the most of our sales resources and cut the cost of selling? According to McKinsey research , companies that analyze and act on sales behavior can increase their sales productivity by up to 20%. Is it more cost-effective to attract new customers or upsell your existing ones? Cost of Selling.

Analytics 95

Analytics Top of Funnel Work Management Marketing Management 95

Vidyard

JANUARY 6, 2022

And as we face a future of work that is more flexible and agile than ever before, the best enterprise sales tools are working double-time to keep our teams connected and productive. And while there are many great solutions and clever product managers to market them, it can be hard to find the right fit for your business. Contents 1.

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Vidyard

JANUARY 5, 2021

How can we make the most of our sales resources and cut the cost of selling? According to McKinsey research , companies that analyze and act on sales behavior can increase their sales productivity by up to 20%. Is it more cost-effective to attract new customers or upsell your existing ones?

Analytics 80

Analytics Top of Funnel Work Management Marketing Management 80

Vidyard

JULY 4, 2019

Besides one-to-one video, creating short videos to explain your product, onboard customers, troubleshoot common issues, and communicate product releases is a more proactive approach to customer support. Who wants to spend time reading product pamphlets or a list of features when a video is available?

Enterprise Management 87

Enterprise Management Work Management Marketing Management Service 87

Vidyard

JUNE 8, 2020

But our annual holiday video is always one of our very favorite productions of the year. To deliver your own award-worthy B2B video content (or even just an amazing product explainer), be explicit about tapping into video’s unique attributes, something we call the four E’s of video. Production: The Best Approach and the Right Cast.

Advertising Agencies 117

Advertising Agencies Video Marketing Campaigns Demand Generation Agencies 117

Vidyard

MARCH 19, 2015

Your budget will, of course, vary with the type of video you’re creating and the complexity of production and editing required. In fact, your budget and the things you’ll need to account for will vary depending on things like whether you produce in-house or outsource, what types of videos you produce, and your production quality.

Marketing Budget Creation 65

Marketing Budget Creation Marketing Budget Top of Funnel Budget Programs 65

Vidyard

OCTOBER 7, 2019

In under two hours, they cover strategy basics, types of content, production, and tracking. Fast Forward has sessions on video production, video for sales, video for internal comms, and beyond. Pro Tip: The course is free, but if you want to get certified , it’ll cost you $199 USD. YouTube Creator Academy.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Vidyard

JULY 24, 2020

Whether that’s due to cost concerns, scheduling issues, time restraints, or even travel restrictions and social distancing orders, it means you need to get creative to get the footage you need to make your video. Conducting and filming remote interviews saves you the transportation costs of getting to your interviewee’s physical location.

Budget Programs 142

Budget Programs Enterprise Management Skype Work Management 142

Vidyard

MARCH 23, 2021

Everyone is becoming a creator—no longer are we dependent on massive production budgets and teams. Trends in Resources Used for Video Production 1.7.1 Resources Used for Business Video Production 2. Product, FAQs, and promo videos all align as a way to dynamically educate buying audiences online. Produced Videos 1.2

Advertising Benchmark 81

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 81

Vidyard

JANUARY 5, 2021

How can we make the most of our sales resources and cut the cost of selling? According to McKinsey research , companies that analyze and act on sales behavior can increase their sales productivity by up to 20%. Is it more cost-effective to attract new customers or upsell your existing ones?

Analytics 65

Analytics Top of Funnel Work Management Marketing Management 65

Vidyard

JULY 9, 2019

Besides one-to-one video, creating short videos to explain your product, onboard customers, troubleshoot common issues, and communicate product releases is a more proactive approach to customer support. Who wants to spend time reading product pamphlets or a list of features when a video is available?

Enterprise Management 65

Enterprise Management Work Management Marketing Management Service 65

Vidyard

APRIL 23, 2020

Vidyard’s video solution, Vidyard for Schools , is being offered to schools at no cost until August 31st, 2020. Staff and teachers of K-12 school districts have been impacted by widespread school closures; as have millions of students and parents. Introducing Vidyard for Schools – Free Through August 31st.

Video Marketing 113

Video Marketing Tools Press Education 113

Vidyard

JULY 16, 2019

Take advantage of this by adding a few in-depth videos that explain the details of your product features or the different services you offer for viewers to discover once they’re hooked. So why not get them in front of a camera and share what it is that makes them love your product and your company so much?

Small Business Marketing 115

Small Business Marketing Video Marketing Examples Brand Identity 115

Vidyard

FEBRUARY 12, 2020

In fact, unhappy workers cost the U.S. Not only do training videos improve employee engagement and information retention, they also help keep costs down. In fact, shifting to video training resulted in a 189% decrease in training costs for multinational IT corporation Cognizant. up to $550 billion every year.

Video Marketing 65

Video Marketing Work Management Marketing Management Training 65

Vidyard

AUGUST 16, 2019

You know your widget is 39% lighter than the competition, works 53% faster, costs 13% less, and has 29% more support. But maybe, three years ago you had a friend who struggled with their widget, who complained about the cost, the size, and how frustrated they were because a widget part broke, and they couldn’t get any support to fix it.

Storytelling 65

Storytelling Video Marketing Lead Ranking Stats 65

Vidyard

AUGUST 16, 2019

You know your widget is 39% lighter than the competition, works 53% faster, costs 13% less, and has 29% more support. And you designed this better, cheaper widget, and have around-the-clock o-call support, and your friend’s company has now doubled their production capacity. Say you’re selling widgets. Icons by XnimrodX.

Storytelling 75

Storytelling Video Marketing Lead Ranking Stats 75

Vidyard

MARCH 19, 2015

Your budget will, of course, vary with the type of video you’re creating and the complexity of production and editing required. Of course, as you opt for higher production values, the budget will steadily climb. This amounts to about $1,365+ per video after equipment cost.

Marketing Budget Creation 51

Marketing Budget Creation Marketing Budget Top of Funnel Budget Programs 51

Vidyard

FEBRUARY 24, 2020

Or so grateful that Vidyard’s CEO Michael Litt, Community Engagement Program Manager Laura Galbraith, and I were asked to join the tour, and I (as the Video Production Manager) to make a documentary about the experience. Assemble the Story in Post-Production The magic happens in post-production. It’s that important.

Work Management 65

Work Management Marketing Management Video Marketing Demand 65

Vidyard

OCTOBER 7, 2019

In under two hours, they cover strategy basics, types of content, production, and tracking. Fast Forward has sessions on video production, video for sales, video for internal comms, and beyond. Pro Tip: The course is free, but if you want to get certified , it’ll cost you $199 USD. You know YouTube’s important.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

Vidyard

OCTOBER 25, 2017

Save on support costs. They’ll resolve issues faster and reduce your overall support costs. #2. Just-in-time videos can dramatically increase agent productivity because they replace other forms of communication. The Passive Strategy: On-Demand Videos. Your passive support strategy will: Increase ticket deflection.

Video Marketing 91

Video Marketing Customer Satisfaction FAQ Youtube 91

Vidyard

OCTOBER 28, 2022

Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Overcoming Product-Related Sales Objections 5.1 It’s becoming harder to fight for those dollars and differentiate your product or solution as a front-runner. Produced Videos 1.2 Video Creation Trends by Industry 1.2.1

Ideal Customer Profiles 125

Ideal Customer Profiles Cold Calling Advertising Benchmark Budget Programs 125

Vidyard

OCTOBER 3, 2018

It gives you the power to put your videos in all the right places and quickly create channels for events, departments, or products. Reduce storage and server costs Plus, having a video library eliminates the need to send files back and forth, ultimately allowing your business to save on storage and email server costs.

Work Management 74

Work Management Video Marketing Marketing Management Marketing Automation Services 74

Vidyard

SEPTEMBER 27, 2018

Demand creation is about generating demand for a product or service when no demand exists. It involves providing information to customers that pique their interest and educates them about what problem your product solves. Only 4% of marketers aren’t acting on creating demand for their product. Thinking of trying it?

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

Vidyard

MAY 30, 2017

With video services provided by Skylight Productions , the series has a very professional look and feel and they’ve scored high-profile guests from Gary Vaynerchuk to Guy Kawasaki. Note that the first two require a little lower production value and can be re-created without your own camera crew! 3 Other Remote Interview Examples.

Skype 84

Skype B2B Thought Leadership Television marketing Thought Leadership 84

Vidyard

MARCH 10, 2016

So, you’re creating another campaign for another product or service or report or guide or…okay so the point is, if you’re like most marketers, you’re making a lot of campaigns to engage with your audience and get your content out there. And you’re likely doing it all under tight timelines, right? So helpful, right? Here’s what I mean.

Paper 50

Paper Video Marketing Campaigns Work Management 50