Correlation Paid Content Paid Social Agency Promotion 
Metadata
JULY 21, 2022
Paid social ads can guarantee exposure, drive traffic, and encourage revenue. Organic social media is often positioned as the be-all and end-all of social media marketing. However, to really maximize your social media efforts, you need both organic posts and a paid social media strategy.
Marketing Insider Group
NOVEMBER 9, 2020
Are you feeling pressure on your marketing budget? If you think you can’t stretch your dollars to meet all your marketing needs, you may actually need better allocation, not more money. The objective of marketing is to attract, engage, convert, and retain customers. Marketing Budgets Shifting and Changing.
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Contently
MAY 23, 2018
Contently Case Stories is a series highlighting some of Contently’s most successful clients. In today’s digital media landscape, content distribution is often the step brands overlook the most. But as more content floods the internet, that calculus has changed. Cardinal Health already had great content.
InsightSquared
SEPTEMBER 4, 2019
One of the main responsibilities of your marketing team is determining which campaigns are the best campaigns. Even with the seemingly infinite amount of data spilling from your Salesforce instance, even with the growing number of available marketing enablement technologies, marketers are struggling to prove out their revenue impact. .
Sword and the Script | B2B
OCTOBER 13, 2020
The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.
Zoominfo
APRIL 8, 2018
If content is king, consider your blog its throne. If your company isn’t blogging—it’s time to start. 33% of B2B companies use blogs ( source ). 60% of marketers say blog content creation is their top inbound marketing priority ( source ). In 2016, 36% of Fortune 500 companies had a public blog ( source ).
InsightSquared
SEPTEMBER 4, 2019
One of the main responsibilities of your marketing team is determining which campaigns are the best campaigns. Even with the seemingly infinite amount of data spilling from your Salesforce instance, even with the growing number of available marketing enablement technologies, marketers are struggling to prove out their revenue impact. .
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