(Guide) How to Choose & Customize a Landing Page Template
Unbounce
JULY 29, 2020
Broadly, landing page templates fall into one of two categories: click-through pages and lead generation pages. The page on the left is a click-through landing page, while the one on the left is a lead gen landing page. First, you need to decide whether your conversion goal requires a click-through or lead gen landing page.
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