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Companies Scramble to Report on COVID-19 Business Impact

Customer Experience Matrix

The headline finding of the initial report would have been a continuing drop in prices driven by electronics, but this was overshadowed by short-term changes including a 225% increase in ecommerce from March 1-11 to March 13-15. Ecommerce platform Yotpo ran its own survey on March 17, reaching 2,000 consumers across the U.S.,

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The Importance of Customer Nurturing Campaigns In 2021

BenchmarkONE

eCommerce Nurturing Targets the ‘What if’. In eCommerce, nurturing has become more critical because you’re now the window-shopping experience. Nurture campaigns hope to address this more passive audience by offering them the chance to indulge in that brief “what if” and can potentially lock them into a desire to buy.

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Email Marketing: Still the Giant of Digital Marketing (2021)

Porch Group Media

Online channels boomed as a result of the pandemic lock-down and email marketing is one of the smartest, most effective ways to reach a massive percentage of your key demographic. The email marketing stats for the UK see an open rate of 16.4% Email is 40 times more effective at customer acquisition than Facebook and Twitter combined.

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Unlock the Power of FOMO: 17 Clever FOMO Marketing Examples

Optinmonster

Yet there is little to no knowledge about FOMO marketing or how to use it to increase eCommerce sales. But there’s nothing to worry about as in this FOMO guide, we will explain what FOMO means, what FOMO marketing is, and why it is so effective. Now let’s read about FOMO in marketing. What is FOMO Marketing?

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14 Easy eCommerce Lead Generation Tips To Improve Your Sales

Optinmonster

Are you struggling to generate leads for your eCommerce business? If you’re running an online business, eCommerce lead generation is a crucial part of creating a steady flow of revenue. However, given the growing competition in the eCommerce domain, it’s not easy to generate leads for your website. What is a Lead?

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12 Simple Rules to Boost Your Ecommerce Conversion Rates

Unbounce

Would you be frustrated if you discovered that tons of your potential customers are leaving your ecommerce website (and that your conversion rates are in the pits) because of a poor visitor experience? Today, I’ll go over the 12 rules I follow to create a shopping cart experience that’ll grow your ecommerce conversion rates.

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How to Make Money on Instagram (Without 10K Followers)

Optinmonster

Make Money on Instagram by Promoting Your Own eCommerce Products. If you own an eCommerce store, why not open an Instagram account for it as well? Making money on Instagram can seem like a challenge if you don’t have at least 10,000 followers already. But did you know that Instagram has more than 1 billion monthly users?