Convince & Convert

AUGUST 25, 2013

If your marketing is sufficiently useful, your audience will keep your brand close – on their home screen, in their inbox, in their Twitter and Facebook feeds – and, when they need you, they’ll access whatever it is you’re bringing to the information party. It’s real-time relationship building.

Marketing Websites 147

Marketing Websites Forrester Mobile Marketing Fulfillment 147

Content4Demand

FEBRUARY 21, 2019

Here is our countdown of the top-trending pieces and posts generating buzz and airplay in content marketing. Five AI Solutions Transforming B2B Marketing. So if you’re hesitant about all the hype, you’re not alone… yet. Integrating AI will become a requirement soon to run marketing operations.

Marketing AI 63

Marketing AI Account Based Marketing Lead Scoring Lead Ranking 63

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. It’s already hard to churn out videos, but it’s a lot harder to make sure your content resonates for the right reasons – you want to get customers excited about your brand. Shinola: A 360 Tour of the Shinola Detroit Factory with Luke Wilson.

Social Media 104

Social Media Video Marketing Media Viral Marketing 104

BOP Design

JUNE 12, 2018

Central to a content marketing strategy is the blog and all those wonderful, insightful blog posts. You may be asking yourself, we have a lot of subject matter experts but what do our prospects really want to read? An effective content marketing strategy positions your B2B firm as a thought leader in your industry.

Work Management 55

Work Management Marketing Management Statistics Marketing Prospects 55

seo.co

NOVEMBER 16, 2020

Website Monetization – Table of Contents. + Blogging + Affiliate Marketing. + Publish Sponsored Content. + The idea that you can launch a website and leverage it to generate revenue – real, tangible dollars – seems like a pipe dream to most. How Much Can You Actually Make? + Sell Physical Products. +

Marketing Websites 78

Marketing Websites Digital Asset Management Mobile Advertising Advertising Agencies 78

Content Standard

AUGUST 21, 2017

Back when Glass’ first iteration sparked interest, then mockery in 2013, marketers for the product first saw through the glass darkly—giving “Explorers,” or early adopters, exclusivity to test out the expensive ($1,500 a pop) prototype, but never announcing an official product launch. Enter Glass Enterprise Edition.

Enterprise Management 54

Enterprise Management Marketing AI Google Work Management 54

Content4Demand

DECEMBER 13, 2018

Here is our countdown of the top-trending pieces and posts generating buzz and airplay this month in content marketing. Survey: “Best in Class” Marketing Jargon “Disrupts” Real Message. In an era when we know buyers are looking for more credible content , it’s important to understand how they gauge what to believe.

Marketing AI 46

Marketing AI Marketing Attribution Content Buzz 46

Convince & Convert

DECEMBER 31, 2013

It’s not if you could sort of hitch your string to the kite of some major manufacturing company, and they are going to take care of you for 40 or 50 years. A must-read , it’s also in paperback for only $10, and Kindle for less than $8. Grab a copy, you won’t be sorry. affiliate). How Pam and how are you? Congratulations.

Work Management 124

Work Management Enterprise Management Social Media Rules 124

Content Standard

FEBRUARY 12, 2015

Marketers and researchers agree: Future digital trends are rooted in the growth and innovation of the Internet and data use. Whether the topic is convergence, big (or small) data, or commerce, shifts in the way marketers and consumers engage with digital will transform modern life.

Activities 40

Activities Trends Internet Marketing Barriers 40

Industrial Marketing Today

OCTOBER 21, 2010

If you believe everything you read (and lately there’s been a lot) about marketing automation, you’d think it is the killer app to solve all your lead generation problems. Then there are scores of B2B marketers who swear by inbound marketing as the path to lead generation nirvana. How manufacturers are marketing today.

Marketing Automation Services 60

Marketing Automation Services Inbound Marketing Marketing Automation Top of Funnel 60

Convince & Convert

JULY 19, 2012

So, you are a marketing consultant with an emphasis on the digital side, but you also have been creating infographics for quite a few years now and some of your work is really spectacular. Please watch video for entire interview.). Jay: Welcome everybody. from Intersection Consulting in lovely Vancouver, Canada and.

Social Media 127

Social Media Media Consulting Advertising Mediums 127

Sword and the Script | B2B

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Marketing AI 124

Marketing AI Paid Content Work Management Marketing Management 124

Hubspot

JUNE 20, 2015

Deciding what to include on your homepage, however, is an endless conversation amongst marketers. If you’ve ever been a part of designing (or re-designing) a homepage, you know that every detail -- from content and aesthetics to links and CTAs -- matters. And if so, to what extent?). To Include or Not to Include Links.

Top of Funnel 28

Top of Funnel Social Media Media Marketing Budget Creation 28

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Unbounce

MARCH 20, 2019

No matter how appealing it is—no matter how entertaining or even life-changing—most people won’t discover it without a robust marketing campaign. And, to paraphrase Contently’s Bradley Little , going viral is not a strategy.). Along the way, we’ll throw in our two cents about what sets them apart.

Landing Pages 145

Landing Pages Work Management Mobile Marketing Marketing Management 145

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. In fact, social media can be MORE transformative for a B2B company than a B2C company. Podcasts vs. YouTube.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

The Lead Agency

MARCH 15, 2018

What is Blockchain and why should digital marketers be invested in this new technology? How will this affect marketing in the next ten years? Today we’re going to sort through the hype and find out the real reasons why everyone is so excited about Blockchain, and how it may transform digital marketing and advertising.

Advertising Agencies 89

Advertising Agencies Advertisements Advertising Paid Search Agency 89

Unbounce

NOVEMBER 7, 2019

Take a look at some of the best-selling examples from other marketers in the biz, and see how you can get more shoppers to click on that “Buy Now” button. What This Ecommerce Example Reveals: You Need to Show Off Your Product in Different Ways. The best ecommerce landing pages don’t just convert better—they make you more money.

Landing Pages 75

Landing Pages eCommerce Examples Lead Ranking 75

Valasys

AUGUST 28, 2019

The importance of Event marketing is reflected in the following quotation by Walt Disney: “Whatever you do, do it well. The importance of Event marketing is reflected in the following quotation by Walt Disney: “Whatever you do, do it well. B2B events marketing is a central theme to B2B marketing.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Aberdeen

FEBRUARY 5, 2019

These are not based on hype, but rather self-reported insights shared by worldwide EH&S leaders in companies of all sizes and across all industries. These are not based on hype, but rather self-reported insights shared by worldwide EH&S leaders in companies of all sizes and across all industries. QHSE is Best Practice.

Marketing AI 40

Marketing AI Intent Signal Buyer Intent B2B Thought Leadership 40

Unbounce

NOVEMBER 7, 2019

What This Ecommerce Example Reveals: You Need to Show Off Your Product in Different Ways. It’s a great example of how ecommerce marketers can break the mold of “traditional” product landing pages to show customers the details they actually want to see. Why Not Just Use Product Pages for Your Ecommerce Campaigns and Promotions?

Landing Pages 145

Landing Pages eCommerce Examples Paid Content 145

Martech

DECEMBER 5, 2023

Since the release of the most recent Martech Landscape in May 2023, 2,042 new marketing technology tools have surfaced, bringing the total to 13,080 — an 18.5% And the usual suspect, of course, is content. Content tools accounted for 34% of all the new AI tools, far ahead of video, the second-place category, which had only 4.85%.

Marketing Management 124

Marketing Management Marketing AI Long Tail Marketing Paid Search Agency 124

Single Grain

JULY 31, 2019

Mobile devices play a key role in the overall growth of the digital marketing spend worldwide. UPDATED FOR 2019! This post has been upgraded with fresh, new examples and up-to-date stats. Google Ads, Facebook and Unity (in Europe, the Middle East and Africa) are the top 3 mobile advertising channels in terms of ROI. Get A Free Consultation.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Paid Search Agency Advertisements 100

Single Grain

APRIL 28, 2020

This post about the best digital marketing campaigns you can learn from has been updated with fresh examples for 2020. Bonus Material : Discover the unorthodox digital marketing campaigns we use to generate predictable traffic, leads, clients and revenue (even during uncertain times). 31 Top Digital Marketing Campaign Examples.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Vidyard

MAY 1, 2020

Social media marketing isn’t just a dumping ground for your existing video content. As much as it might seem like a pain to create entirely different videos for every channel, that’s what you ought to do for the best results. Contents 1. Videos are social media users’ favorite type of content to see from brands.

Paid Content 147

Paid Content Social Media Video Marketing Media 147

Single Grain

OCTOBER 20, 2020

Content is no longer king. Nowadays, interactive content is the boss, with 93% of marketers rating interactive content as highly effective at educating prospective customers: Today’s online shoppers want to interact with brands. As a result, static, text-heavy content isn’t enough on its own. Click To Tweet.

Paid Content 145

Paid Content Paper Content Interactive Marketing 145

Convince & Convert

JUNE 23, 2010

What is the next generation of crowdsourcing? Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Embrace these people.

Social Media 121

Social Media Media Paid Content Webinar Metrics 121

Vidyard

MARCH 8, 2021

Social media marketing isn’t just a dumping ground for your existing video content. As much as it might seem like a pain to create entirely different videos for every channel, that’s what you ought to do for the best results. Contents 1. It’s less common, more exciting, and packed with emotion. YouTube Video 2.2

Paid Content 65

Paid Content Social Media Video Marketing Media 65

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Slow Enough to Succeed in Social Media?

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159