Content4Demand

OCTOBER 27, 2020

Today’s technology can help you piggyback on your network’s networks with community-driven content that amplifies the voices of your partners and customers. B e fore Twitter, Facebook and Instagram, we largely took brand messaging as gospel or waited until we could get feedback from a trusted friend or family member.

Top of Funnel 85

Top of Funnel Communities Peer-to-peer B2B Thought Leadership 85

Convince & Convert

SEPTEMBER 18, 2014

To celebrate its 30th birthday, Burt’s Bees took to Facebook and Twitter on September 17th to host a Global Beeday celebration with its community. » Social Media Case Studies bloggers campaign case study celebration community facebook influencers outreach social media twitter' Read the whole entry. »

Social Media 142

Social Media Communities Microsite Case Study 142

Top Rank Marketing

DECEMBER 8, 2023

In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. The post Elevate B2B Marketing News Weekly Roundup: B2B Content Value Study, Google’s New Gemini AI, & LinkedIn Expands Newsletters appeared first on B2B Marketing Blog - TopRank®.

Newsletter 102

Newsletter B2B Marketing Linkedin Studies 102

Hubspot

MAY 7, 2021

Throughout the last few months, Twitter's been experimenting with a new feature called Twitter Spaces. Now, as Clubhouse's user base continues to grow , and marketers begin to experiment there, many brands with solid Twitter followings are also beginning to pay more attention to the brand possibilities of Spaces.

Twitter 101

Twitter Planning Marketing & Strategy Social Media 101

nDash

FEBRUARY 1, 2022

For our fourth round, we have a real estate & insurance writer, a mortgage & legal writer, a fitness blogger, and a journalist with expertise in the Deaf/HOH community. On the side, I write articles, case studies, and other content on myriad subjects. Follow me on Twitter at @dawncolclasure ! Seamus McKale.

Communities 97

Communities Ad brokers Blogger Case Study 97

Marketing Insider Group

SEPTEMBER 10, 2019

Like this one, they come from the passionate community of people I know, and respect, thought leaders who are as passionate as I am about what we do. Here are some employee activation case studies from those who have. These case studies have taught me one thing: we need to transform the power dynamic inside our companies.

Case Study 144

Case Study Case Studies Activities Studies 144

Litmus

JUNE 6, 2023

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! Every month, we interview, highlight, and celebrate the splendid members of the email community. How did you first connect with the wider email geeks community? Visit her website, ValGeisler.com !

VALS 55

VALS Communities Copywriting eCommerce 55

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Webbiquity

APRIL 4, 2023

Learning : YouTube (used by 66% of adults according to a study we fielded in February 2023), Reddit (used by 11%), and LinkedIn (used by 14%) are primarily associated with finding information. Showing off / bragging: is the primary purpose of Twitter (used by 28% of US adults), Snapchat (21%), and Instagram (39%).

Social Media 261

Social Media Media Youtube Advertising Mediums 261

Convince & Convert

MARCH 5, 2015

The campaign is running across the company’s social media channels, including Facebook, Twitter, Instagram, and Tumblr with a series of curated images and quotes showcasing personalized Chuck Taylor All Stars. For Twitter, fans can submit with #chucktaylor, and Converse’s Tumblr has a dedicated submission form. Image via Converse.

Communities 136

Communities Creativity Storytelling Case Study 136

Convince & Convert

MARCH 5, 2024

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. r/buyitforlife Example This subreddit continues to be one of Reddit’s most popular and fastest growing communities year after year with 1.7M Redditors are inherently curious.

Research 146

Research Loyalty Case Studies Communities 146

Convince & Convert

SEPTEMBER 22, 2013

If you’re going to try to pick off your competitors’ customers on Twitter one-by-one, you probably should do so with very clear information and calls-to-action. 4 Ways This Big Brand Blew It on Twitter is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Unclear Benefit.

Twitter 155

Twitter Brand Identity Branding Case Study 155

Sharpspring

DECEMBER 20, 2019

As one of the most universally used social media platforms , Twitter has been changing online discourse since 2006. Known for having shorter character limits and high post volume by users, you may wonder if using Twitter can benefit your business. Research on the Benefits of Twitter for Business. Understanding Your Audience.

Twitter 59

Twitter Marketing Automation Services Business Small Business Marketing 59

Convince & Convert

NOVEMBER 6, 2014

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. There are no Twitter graphics, usernames, or quotes called out until the ending credits. Marketers always talk about building passionate communities and brand advocates.

Twitter 155

Twitter Case Study Case Studies Budget Programs 155

ConvertKit

FEBRUARY 16, 2021

Monica Lent uses ConvertKit to build Blogging for Devs, a thriving online community. She built Blogging for Devs —a niche newsletter and a thriving paid online community. The resource she already had was an audience of 9,000 developers who followed her on Twitter. Build a loyal community with newsletters.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Hubspot

JULY 30, 2018

Twitter announced today the selection of two proposals to study the health of its network. We’re committing Twitter to help increase the collective health, openness, and civility of public conversation, and to hold ourselves publicly accountable towards progress. jack (@jack). March 1, 2018. Source: Google.

Twitter 43

Twitter Studies Pricing Price 43

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Webbiquity

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes? Just 3% say they communicate with brands using Twitter. ( Buzzweb Community ).

Social Networks 296

Social Networks Stats Network Marketing Linkedin 296

Tomorrow People

JUNE 3, 2024

According to a Gartner study, an impressive 40–70% of buyers emotionally connect with B2B brands. B2B marketers have the opportunity to track discussions surrounding their products or services across various platforms, including Twitter, LinkedIn, and lesser-known platforms like Quora and Reddit, using social media listening tools.

Positioning 156

Positioning Lead Scoring Lead Ranking Leads 156

Tomorrow People

OCTOBER 12, 2012

A study earlier this year found that 80% of people thought executives who use social media are better equipped to lead their organisations. Yet other studies found that just 30% of senior executives have any social media presence, and just 10% of CIOs use social media. So what is the purpose behind David Cameron’s Twitter account?

Twitter 120

Twitter Blogger Television marketing Advertising Mediums 120

Tomorrow People

OCTOBER 12, 2012

A study earlier this year found that 80% of people thought executives who use social media are better equipped to lead their organisations. Yet other studies found that just 30% of senior executives have any social media presence, and just 10% of CIOs use social media. So what is the purpose behind David Cameron’s Twitter account?

Twitter 120

Twitter Blogger Television marketing Advertising Mediums 120

Marketing Insider Group

JANUARY 21, 2022

Study Best Practices. Facebook’s features are different from LinkedIn’s , which are different from features on Twitter. Study best practices and learn how to make the most of the unique features on each platform to craft distinct content. Here are 5 hacks you can use to boost your company’s organic social media reach.

Social Media 308

Social Media Organization Media B2B 308

KoMarketing Associates

AUGUST 29, 2012

The ever-growing world of Twitter has unlocked opportunities for every type of user; everyone from emerging artists, celebrities, big brands, news sources, and B2B marketers can find a Twitter niche. Answer and Ask : Twitter is a network of asking and receiving. Promote : Twitter is a great (and free!)

Twitter 120

Twitter B2B Marketing B2B Paid Search Agency 120

Marketing Insider Group

DECEMBER 8, 2021

In the early days of social media, building customer communities was common practice for all brands that had a Facebook page and Twitter account. Technology is the tool or set of tools that will be used to manage the customer community and there are many available on the market. But here’s the thing, it wasn’t always that way.

Enterprise Management 303

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 303

Salesforce Marketing Cloud

MAY 5, 2023

These people have achieved expert-level product knowledge and serve as active and involved leaders in our Trailblazer Community. Apply today They’re also committed to helping others thrive in the Trailblazer Community. Many of our Marketing Champions lead regional Trailblazer Community Groups and spearhead Community Conferences.

Class 98

Class Communities Curation Storytelling 98

Hubspot

AUGUST 30, 2018

As evident by UCLA's study, offline communication is critical for maintaining relationships. Online communities can create meaningful connections that lead to long-term relationships -- but if you only have conversations online, you risk losing that personal touch. Align your offline community with your company’s mission.

Communities 73

Communities Online Marketing Ad Building Advertising Agencies 73

KoMarketing Associates

MARCH 7, 2013

Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. Author of five books about online communities.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Convince & Convert

JUNE 26, 2014

In partnership with PR News , Cision polled the PR community on their social media usage to find out how they engage, which platforms they utilize, and where they spend ad dollars. Look at social media as the middle man: it’s linking your audience to the next big stepping stone in your integrated communications cycle.

PR 152

PR Social Media Studies Media 152

Convince & Convert

JULY 31, 2014

The effort runs through August 1 and combines a pop-up studio inside the Old Street Tube Station in East London’s trendy Shoreditch with a social media campaign to crowdsource cocktail inspiration from Facebook , Twitter and Instagram. » Social Media Case Studies' In order to. Read the whole entry. »

Storytelling 136

Storytelling Communities Case Study Case Studies 136

Biznology

MAY 27, 2013

But this post is about using Google+ communities, which are fast becoming the a hotter version of Facebook groups. billion members of Facebook, recent studies have found that around 26% of internet users have a presence on G+. It’s now overtaken Twitter, LinkedIn, and Pinterest as the second-largest social media network.

Communities 80

Communities Google Skype Wikipedia 80

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat.

Social Media 145

Social Media Social Marketing Media Curation 145

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Biznology

OCTOBER 15, 2015

He initiated the final break from al-Qaeda in 2014, enhancing ISIS’s preeminent position in the global jihadist community. While it may not be the most appealing case study on how to build a brand, the rapid rise of ISIS reflects many essential elements for successfully re-positioning and developing a strong global brand.

Case Studies 80

Case Studies Case Study Studies Ad Building 80

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

Social Media 115

Social Media Paid Search Agency Media Advertising Agencies 115

Marketing Insider Group

AUGUST 10, 2020

A: That was a fun case study. As stated in the case study, the sponsorship of senior leadership at the parent firm has been key to our ability to market to all 300 of their portfolio companies as a market of one. Follow him on Twitter @myfavemartin. Join him online: Twitter , Facebook , LinkedIn.

Account Based Marketing 321

Account Based Marketing ABM Work Management Marketing Management 321

Martech

MAY 30, 2023

Whatever you call it, it’s already an essential part of life online with 400 million people using versions of it monthly for games, conferences, concerts and more, according to one study. LinkedIn: Joanna Popper (79K followers) Twitter: @JoannaPopper (13K followers) Instagram: @joannapopper (2.5K

Paid Search Agency 117

Paid Search Agency Advertising Agencies Linkedin Marketing & Strategy 117

Convince & Convert

DECEMBER 5, 2013

From celebrating participant’s moustaches, fundraising efforts and even raising awareness for other company’s Movember campaigns, a steady stream of engaging content continues to be shared across Facebook, Twitter, Instagram, and YouTube. About the Jessica Gioglio: Follow @savvybostonian.

Case Study 138

Case Study Case Studies Studies Paid Search Agency 138