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What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement. But there’s much more to the job description.

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8 tips for writing a clear, effective social media manager job description

Sprout Social

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. Shows candidates that you value social media.

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HubSpot’s Content Hub: How does it impact marketing’s future?

Martech

But we’re far beyond that If you listen to the conversations in any marketing communities, there are two big themes that arise: Content that performs well needs a unique perspective, voice and point of view (in other words, thought leadership is outperforming fact-based content by a mile). Content is still king.

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Scoop.it Enterprise: The Alternative to Google+ Communities

Scoop.it

Private Google+ communities. The Advantage of Private Google+ Communities. In general, private Google+ communities were groups created for like-minded individuals to collaborate, discuss common interests, and share relevant links. You can add important sources through RSS feeds and social media monitoring.

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How B2B Marketers Benefit From Social Media?

Valasys

Any businesses can construct online media accounts and post the articles, products, and services through content or video clips. The real challenges for brands in social media include crafting techniques and implementing a profitable marketing strategy that levitates sales and revenue. Leveraging Referral Traffic. Organic Brand Reach.

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Should B2B Companies Invest in Content Marketing Tools?

Launch Marketing

Below is a list of resources that can help you create more effective content and cut down on the time it takes to create and promote it. Feedly – RSS feeds are still one of the best ways to monitor your industry for news and content. You can include videos, photos and other media types in your timeline. Content Creation Tools.

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7 Skill Sets for Nurturing Open Community

Convince & Convert

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.