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The 6 Most Common B2B Questions about Twitter

B2B Marketing Traction

Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. The @ sign is used to designate a Twitter user’s name. Twitter Icon.

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9 Ways to Successfully Achieve Brand Authority

Scoop.it

At this point in the Web 2.0 Establish credibility and expertise Your customers are saturated with information and marketing messages, so how can you stand out in the crowd? era, B2B companies are struggling to get to the top of SEO rankings and stay at the top of potential customers’ minds. Image sourced from pepper.io

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10 Tips for Using Twitter And Email Marketing for B2B

Anything Goes Marketing

That topic is Twitter and how best to use this tool for your B2B marketing efforts. I thought I would take a stab at providing tips on blending a tried and true tool like email with Twitter. Add a link to your company's Twitter account to all mass email communications. Use Twitter content in your email newsletters.

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A Social Media Strategy for B2B Marketers

B2B Marketing Traction

Last year I would have recommended a minimum of three social media sites to B2B marketers: LinkedIn, Twitter and Facebook. Think of Twitter as an online broadcasting tool. There are almost 700 million Twitter users sending 58 million messages a day, so use hashtags (some examples are #marketing #CMO #socialmedia) so that you get found.

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Facebook, LinkedIn and Twitter in Plain English

Paul Gillin

I prepared summaries for my upcoming Search & Social Double Whammy seminar on May 2 in Burlington, MA describing the “big three” social networks: Facebook, LinkedIn and Twitter. Profiles are online identities that define members’ backgrounds and interests and reflect their activities and contributions to the community.

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7 Personal Brand Statement Examples for Leaders

EveryoneSocial

81% of employees believe that CEOs who engage on social media are better equipped to lead companies in the web 2.0 Companies find value in executives that are using their platforms to build an audience or community that cares about their industry and will be weighing that influence more and more in their leadership hiring decisions.

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12 Internet Trends You Need To Know From Mary Meeker

Marketing Insider Group

Every year I look forward to the amazing insights provided by Mary Meeker at the Web 2.0 If you don’t know Kleiner Perkins, they’ve invested in some companies you may have heard of…like Facebook, Twitter, Spotify, LegalZoom and Groupon. For an overview of some of the larger themes from the Web 2.0

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