Sprout Social

JANUARY 9, 2017

Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Managing these communities takes knowledge and a fair share of hunches. Why You Should Know the Best Times to Post on Social Media. Jump to LinkedIn.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Exo B2B

MARCH 8, 2018

Each year, several personal blogs and websites list their top 50 or 100 influencers in marketing, social networks or even B2B marketing. Here’s an example from Tamara McLeary’s bio on one of those websites: She is ranked by Klear in the Top 1% of global Social Media Influencers. Active blog and other publications.

Advertising Agencies 105

Advertising Agencies B2B Thought Leadership Blogger Marketing & Strategy 105

Hubspot

SEPTEMBER 17, 2012

omgsohungry), but the ones that help alleviate things like spamming, bad content, and a poor community experience. You know, the things that help make social media a nice place to be. And it breaks our hearts to see marketers giving an honest go of social media get banned from the networks. So, tread lightly.

Social Networks 28

Social Networks Copyright CAN-SPAM Rules 28

markempa

NOVEMBER 29, 2016

I’ve known Jill for years, and she’s made a huge impact in the marketing automation community. Jill’s a modern marketing expert, and now she’s applying her innovative thinking to social selling. images/2016/11/Jill-Rowley-Social-Selling.mp3. I reply, and I give her a link to The Art of a LinkedIn Invite.

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

Adobe Experience Cloud Blog

MARCH 13, 2017

Author: Ellen Gomes If you’re like me, you follow a set of marketing influencers on Twitter, LinkedIn, and SnapChat, and almost religiously read their blogs for new ideas, fresh perspectives, and interesting content. Martin spun up a social network analysis of her fans, and it turns out that Ms.

Sales Management 126

Sales Management Account Based Marketing Planning ABM 126

Online Marketing Institute

NOVEMBER 1, 2010

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. Note: this research looks at firms of 50 employees or more only.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

SnapApp

NOVEMBER 1, 2016

With thousands of different threads and forums, you can target different niches based on subject matter, location, and community type. Twitter is another social network with paid media placements. While it’s user base is smaller than Facebook (313M), it still offers marketers the chance to connect with its unique community.

Paid Content 48

Paid Content Marketing Budget Advertising Channels Practices 48

Smashmouth Marketing

MAY 1, 2009

Below are a few questions for Gerhard on the topic: Mike : Given the economy, some people instinctively think "cut budgets", but I think it was Forrester at the last Sales 2.0 Gerhard : It wasn't Forrester who said that, it was IDC. I know a salesperson who exclusively relies on Linkedin for finding prospects. Sales 2.0,

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

Smashmouth Marketing

MAY 3, 2009

Below are a few questions for Gerhard on the topic: Mike : Given the economy, some people instinctively think "cut budgets", but I think it was Forrester at the last Sales 2.0 Gerhard : It wasn't Forrester who said that, it was IDC. I know a salesperson who exclusively relies on Linkedin for finding prospects. Sales 2.0,

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

MLT Creative

JANUARY 31, 2012

This is largely because it can be difficult to see how social media plays into the larger business-to-business (B2B) marketing strategy. Acccording to a Forrester report released in March 2011, 30 percent of global manufacturers intended to increase social media investments in 2012. That, however, appears to be changing.

Social Media 40

Social Media Top of Funnel Media B2B Thought Leadership 40

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Google Announces New Offerings in Real-Time, Mobile and Social Search. Linkedin and Twitter integrate. Social Networking Sites Account for More than 20 Percent of All U.S. LinkedIn to Launch Pay for Whitepaper Downloads. Time spent on social networks doubles in a year. Top word of 2009: Twitter.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Paul Gillin

AUGUST 4, 2011

This Is despite the fact that numerous surveys have shown that Facebook is one of the least effective social networks for B2B marketing. In a survey of marketers conducted by BtoB magazine last year , Facebook was ranked last in usefulness among the top five social networks, trailing blogs, LinkedIn, YouTube and Twitter, in that order.

Facebook 50

Facebook B2B Marketing Rules Salesforce.com 50

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Once your event is created, invite your connections to attend.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Industrial Marketing Today

MAY 14, 2010

This feature is very useful if you are serving the architectural and builder communities. Community/Customer forums – forums have been around a lot longer than social media and have proven to very effective for engaging the engineering community. Why not create a downloadable library on your website?

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Online Marketing Institute

AUGUST 14, 2011

Why not just establish some sort of conversion goal from the web on your own site (blog or www) as hub and create a social segmentation, establish process to campaign tag special links / promos and set everything else as a KPI (community size, engagement events). I really don’t see this as a tough thing to solve.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Online Marketing Institute

DECEMBER 23, 2010

Pop-out the activity stream to keep a real-time feed of what the SEW community is saying, reading and sharing. Real-Time Activity Stream B2B Social Media Marketing -- Does It Work? Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

WebMarketCentral

JANUARY 28, 2009

FYIndOut is free for b2b buyers, who can read product/service reviews posted by other users, write their own review, contact multiple vendors at once, and network with other buyers. The creators of the site believe that buyers will post reviews because 1) they increasingly use social media ( Twitter , Facebook, LinkedIn, etc.)

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

Convince & Convert

FEBRUARY 10, 2010

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# "How can social media kill email, when you have to have an email address to belong to a social media site?”

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

ClearVoice

JUNE 19, 2023

Image source: Statista According to HubSpot’s 2023 Social Media Trends Survey , the top three social media platforms expected to grow the most in 2023 are Instagram, TikTok, and Facebook. During 2023, TikTok is forecast to become the third-largest social network , behind Facebook and Instagram.

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52

Online Marketing Institute

OCTOBER 1, 2010

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

EveryoneSocial

OCTOBER 26, 2021

Now that you know the definition of dark social, you’re probably wondering what channels can be considered “dark,” where direct attribution becomes more challenging. Here is a list of dark social examples to keep in mind: Social Networks (LinkedIn, Twitter, Instagram, etc.) Social Networks and Dark Social.

Ideal Customer Profiles 69

Ideal Customer Profiles Work Management Paid Search Agency Marketing Management 69

Webbiquity

JANUARY 10, 2010

A free DIY approach to social media by iMedia Connection. In this short but useful post, Dave Fleet outlines the set of social media tools he finds most useful on a daily basis, such as Google Reader for keeping up with blogs, Twitter for real-time communications, Radian6 for social media monitoring, and LinkedIn for social networking.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

SnapApp

DECEMBER 4, 2017

The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . Takeaway : Social media marketing continues to help content marketers extend the reach and shareability of their content and campaigns, and this will continue next year. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Open, public social networks (e.g.,

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

SpotMe Blog

JUNE 16, 2023

Communication tools for sharing updates, answering questions and facilitating discussions between HCPs and medical science liaisons (MSLs). Some platforms incorporate social features that build community, like an activity feed. 31 reviews) Capterra Score: 4.6 (5

Work Management 52

Work Management Marketing Management Marketing Automation Services Lead Ranking 52

Webbiquity

FEBRUARY 7, 2011

Social Media Tips, Tactics and Techniques. How are marketers really using social media? Liza Hausman explains how feeds, traditional search and social network search can work together and steps through “four ‘musts’ of on-site social optimization&# for organizations. by iMedia Connection.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 21, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Here’s another to add to the list – in the social media listening section check out Viralheat.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Content Standard

AUGUST 26, 2015

While we’d love the world to be full of organics, the reality is that some synthetics help sustain life, and that’s no different in community building. Fringe Social Media No More. Unfortunately, current corporate policies and structure scare many internal thought leaders away from popular social networks.

Budget Programs 40

Budget Programs Planning Marketing Budget Creation Trends 40

B2B Marketing Savvy

SEPTEMBER 17, 2009

Even if your target communities are exceptionally narrow, odds are these sites capture some segment of your audience base if you embed content. LinkedIn: 43 million members; 13 million daily avg visits. YouTube Channel: 400+ videos posted •LinkedIn: Yes. YouTube: Company account with product demos •LinkedIn: Yes.

Social Media 40

Social Media Advertising Agencies Paid Search Agency Ideal Customer Profiles 40

Online Marketing Institute

OCTOBER 31, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Here’s another to add to the list – in the social media listening section check out Viralheat.

Social Media 40

Social Media Paid Content Tools Media 40

KEO Marketing

SEPTEMBER 1, 2017

According to Forrester Research, B2B marketers who implemented marketing automation software increased their sales pipeline by an average of 10%. Another Forrester study concluded companies that excel in lead nurturing generated 50% more sales-ready leads at 33% lower cost per lead. Leverage LinkedIn for sharing business content.

Marketing Automation Services 48

Marketing Automation Services Practices Work Management Top of Funnel 48

SnapApp

DECEMBER 14, 2016

to reach more people on the most popular social network that people spend the most time on. Maximise your presence on Twitter and LinkedIn to harvest relationships. Social Media is only getting bigger. How Content Marketers ditribute their content across Social Media. Be yourself, help others and add value.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Now you may wonder, “ How do we build a community? You expand it.”

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Online Marketing Institute

JUNE 22, 2009

But Plato, the pick of Greece’s golden generation… Read more… Neil Stoneman | October 14th, 2008 | no comments Good Reasons to do Social Networking in a B2B Environment Social networks are extremely interesting things. I was just doing a spot of browser testing on an old PC.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Social Software and Personal Learning Environments. PLE and Community Learning Examples. Alan Levine : a rare nearly prose-only description of a PLE, no network diagram. Questler : a community learning site with a strong social network flavor. Two Brains : a community learning site. Will Richardson.

Enterprise Management 100

Enterprise Management Wiki Work Management RSS 100