Sprout Social

APRIL 18, 2017

If you’re considering automation as part of your social media marketing efforts, there are a few key questions to ask yourself: Why do I want to automate? You still need to check in on messages and your community. They sound like generic marketing messages that could be directed at anyone. Automate Your RSS Feeds.

Social Media 102

Social Media Rules Automation Media 102

Buzz Marketing for Technology

JUNE 23, 2009

One of the great things about the Facebook platform is that it provides you access to a large audience of over 200 Million people worldwide at a low cost. So let’s go through some of your options when it comes to the tactics of social networking marketing. So try to direct them to someplace on your Facebook Fan page.

Facebook 100

Facebook Cost Per Thousand Cost Per Click Paid Search Agency 100

Valasys

JULY 20, 2020

The real challenges for brands in social media include crafting techniques and implementing a profitable marketing strategy that levitates sales and revenue. The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms. Leveraging Referral Traffic.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

Valasys

FEBRUARY 20, 2023

For instance, Facebook alone has almost 3 billion monthly active users. Businesses need to narrow down what they need to increase their ROI on social media and measure their marketing efforts. Their marketing prowess has led to being marketers’ first choice, irrespective of the team size.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Hubspot

JULY 23, 2018

You’ve probably heard of these famous pairs (or, in some cases, noshed on them), but for inbound marketers, there’s one pair in particular that goes hand-in-hand: content and marketing. Ninety percent of marketing companies use content marketing as part of their strategy. 4) Network at Every Opportunity.

Peer-to-peer 101

Peer-to-peer Content Curation Network Marketing 101

Hubspot

MARCH 31, 2020

Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram. How to Run a Contest on Facebook. Facebook is the most widely used social media platform , so running a contest on Facebook makes sense. To learn more about Facebook’s contest rules, visit their Page Guidelines.

Social Media 101

Social Media Media Rules Guidelines 101

Convince & Convert

AUGUST 2, 2013

This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. This is an opportunity for our Social Pros to do outreach to help communities and schools navigate this new world. Listen Now .

Social Media 123

Social Media Media Marketing Budget Communities 123

Scoop.it

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. Thought leadership is a great tool, allowing you to stand out from the cluttered market. Build credibility and authority- An original thought process and opinion help establish your brand in the market.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Social Media 100

Social Media Communities Wiki Work Management 100

Convince & Convert

JULY 5, 2013

From Cision , a free online content marketing kit. The RSS feed is: [link]. This week, it has been 20 years since The One to One Future was first published and revolutionized the marketing world. Earlier this week, Walmart’s social media page shared an inappropriate post on Facebook. Listen Now . Tweetable Moments.

Social Media 142

Social Media Media Brand Identity Branding 142

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. The RSS feed is: [link]. Listen Now .

Tactics 133

Tactics Cross-Selling Skype Social Media 133

Convince & Convert

NOVEMBER 15, 2013

This week: From ExactTarget , a free set of case studies called The Power of Digital Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. via NissanUSA Facebook. .” via NissanUSA Facebook. Find us on iTunes: [link]. Tweetable Moments.

Paid Search Agency 139

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 139

ClickZ

NOVEMBER 22, 2019

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. It lets local teams customize bots to local markets. Allows you to acquire leads from comments on Facebook. Slack, Google Sheets, RSS feed, JSON API, Shopify, website, forms, Alexa, WP, Zapier, and more. Does it require coding? Customization.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Chris Koch

JUNE 26, 2009

When I despair at ever mastering all the social media tools that exist out there, I remind myself (as I hope you will) that at its core social media is all about communication and that marketers are all expert communicators. My job is to learn about how to become a better B2B marketer and to share what I learn with others.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Convince & Convert

MAY 10, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The RSS feed is: [link]. The first step they took was to give each local office its own social presence with a Facebook page and a Twitter account. After all, who else can communicate with their clients on a local level?

Social Media 144

Social Media Activities Media Skype 144

Biznology

APRIL 18, 2017

explains how the African-American community uses Twitter to discuss social issues and finds out why that communication is unique to black culture: ” It reminded me that Twitter isn’t remotely dying. And since I am in PR and marketing, I might have personally taken myself off the invite list based on my past bad behavior.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Buzz Marketing for Technology

JUNE 27, 2008

Unified Communications. Network Management. Small Business Networking. Network Applications. Network Infrastructure and Data Center Gear. Networking Solutions. 50+ On-demand DNS and network tools. MICROSOFT SUBNET: Network World presents the independent voice of Microsoft customers. IT Careers.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. I now have 32 new people (and growing) that I can network with who share my similar background and interests. Twitter tip: Keep your network updated as to where you are.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Convince & Convert

OCTOBER 17, 2011

Conversely, in the social media community, checking-in is a frequent behavior, and legions of blog posts are written about location-based services. Here are three ways I’ve started listening to and learning from those outside the social media bubble: Facebook Stalking. What apps are they sharing to Facebook?

Social Media 151

Social Media Media RSS Work Management 151

Convince & Convert

SEPTEMBER 6, 2013

This week: From ExactTarget , a free whitepaper entitled The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Listen Now .

Personalization 138

Personalization Social Media Skype Blogger 138

Outbound Engine

DECEMBER 19, 2018

Social media and email marketing have also become important ways to engage your customers in meaningful conversation. They can be leveraged in social media and email marketing as well as face-to-face and phone conversations. Marketing tips and tools. Promote Events & Your Community. Spread the News. Favorite podcasts.

Conversion 75

Conversion Social Media RSS Loyalty 75

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Calls to action are essential to any marketing endeavor, including video. Determine Your Goal.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Sprout Social

MARCH 8, 2019

Reality check: there’s more to listening than just the “usual suspects” such as Facebook and Twitter. When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). Simply put, its user base is not exactly friendly to businesses or marketers.

Youtube 98

Youtube Eye-Tracking Ideal Customer Profiles Curation 98

The Effective Marketer

MAY 3, 2012

My career in content marketing started at age 12. Every day I’d load up my red Schwinn Varsity bicycle with The Aurora Beacon News and head out to make deliveries, learning valuable lessons about digital content marketing that just starting to sink in lately. 1. Content Marketing Is Hard Work. See his bio at the end.

Paper 100

Paper Content Marketing Planning Paid Search Agency 100

Sprout Social

DECEMBER 27, 2016

It is important to note that there is no shortcut of value in social media marketing. Extra Points: Check in on a marketing campaign. Listen to your community. Review marketing campaign success. Automatically Post from RSS. Our Post via RSS feature is handy if you publish blog posts. Engage with influencers.

Social Media 75

Social Media Optimization Media RSS 75

Biznology

DECEMBER 4, 2012

At the end of the day, none of us own anything we do on Facebook, Twitter , Pinterest, Google +. Social media and its social networks may feel like a home to some of us, but they’re really just private public spaces, similar to coffee shops, the Politics & Prose reading area, or the conference or ballroom at the Rosslyn Marriott.

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Marketing Insider Group

MAY 18, 2010

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. Using social media as a direct response vehicle - The reason for much of the success from B2C marketers is that the majority of their products are impulse purchases (i.e.

Social Media 100

Social Media Social Marketing B2B Marketing Paid Search Agency 100

LeadSloth

FEBRUARY 17, 2010

This is the first of three posts for the Silverpop B2B Marketing University , March 3rd in Washington DC. I will be speaking about Marketing Automation features, the marketing technology ecosystem, and the impact of Social Media. When talking about Social Media, most people immediately think of Twitter or Facebook.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

As the others carried on a conversation - I just scribbled down the key attributes - here they are - pretty much in the order they arose and unedited. As the others carried on a conversation - I just scribbled down the key attributes - here they are - pretty much in the order they arose and unedited.

Effectiveness 100

Effectiveness Work Management RSS Marketing Management 100

Convince & Convert

JUNE 29, 2010

More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook)&# Jay- How does this play into our supposed need for curation? More people making stuff (100 million bloggers can’t be wrong) 2.

RSS 119

RSS Paid Search Agency Advertising Agencies PR 119

The Effective Marketer

OCTOBER 14, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Networker’s Dream Ever been in a situation where you are trying to get a hold of someone or get introduced to another person but just can’t figure out how? United States License.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

Biznology

MAY 19, 2015

Google is severely penalizing sites that are buying links or are invested in private blog networks. Using platforms like Pinterest , Google+, Facebook , Instagram, and other sites, are essential. Authentic, Organic, Inbound Linking : Content marketing is an essential part of developing a strong organic search reputation online.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Webbiquity

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Subscribe to their RSS feeds in a reader. Social media marketing is about earning your audience’s attention. Tweet This!

Social Media 100

Social Media Media Digg PR 100

Chris Koch

MARCH 19, 2010

I think it’s important to try to do this if we’re going to get social media integrated with the rest of marketing. Take an active role in facilitating and managing conversations, such as creating a blog or community. It’s up to marketing to find SMEs who can engage in the conversations that are most important to your target audience.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Buzz Marketing for Technology

JULY 16, 2008

t we need to market ourselves in this capacity? utilizzo di Social network o di altri servizi offerti dal Web. RSS Feeds : Che cosa sono, come posso leggerne uno, una volta che ho un lettore di Feed RSS, come posso utilizzarlo per unire i miei feed e come posso condividerli. Commenti RSS. Social Networks (33).

Wiki 100

Wiki Web 2.0 RSS Social Networks 100

KoMarketing Associates

OCTOBER 18, 2007

Well here are some things that didn’t happen : I still don’t feel comfortable adding Danny Sullivan or Neil Patel to my Facebook network. No one gave me the social media “quick fix” idea that I thought would be worth risking my profile or IP getting banned in respective communities.

Social Media 120

Social Media Digg Media Ideal Customer Profiles 120

Buzz Marketing for Technology

JUNE 27, 2008

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. Find a spokesperson or facilitator who is familiar to your audience; ideally, someone who is perceived as a colleague or fellow member of the community. Subscribe to this posts comments using RSS.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100