Buffer

MARCH 31, 2022

A YouTube video here, a LinkedIn post there – my life is a scrapbook of the lessons I learned from other people's journeys. At the end of 2021, I decided to give a little peek behind the curtain of my life by sharing some of my goals for 2022 on Twitter. Personally, I use Twitter.

Transparency 73

Transparency Paid Search Agency Ad Building Co-Registration 73

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. Sometimes you have to get out of your regular routine and surround yourself with inspirational people, companies and ideas to achieve greatness,” said Vidyard CEO and co-founder Michael Litt. 6-7 in San Francisco.

Video Marketing 77

Video Marketing Co-Registration Marketo Marketing Automation Services 77

Content Marketing Institute

SEPTEMBER 3, 2018

e-books, our blog, webinars, co-registration opportunities, etc.). Twitter followers, website traffic) are easy to track, they’re rarely insightful independent of other data. At CMI, one of our primary goals is getting new email subscribers , as this goal is a key to our business model. What topic brought them to CMI (e.g.,

Webinar Metrics 109

Webinar Metrics Peer-to-peer Effectiveness Content Marketing 109

The Empathy Marketing Blog

JANUARY 30, 2020

By using targeted messaging and intelligent chatbots to engage with leads in real-time (while they’re on your website), you can connect with people in real-time, and convert leads faster. That’s why I interviewed Dave Gerhardt ( @davegerhardt ), VP of Marketing at Drift.com and co-author of the new book Conversational Marketing.

Conversion 52

Conversion Lead Scoring Lead Ranking Leads 52

Content Marketing Institute

FEBRUARY 2, 2018

At his firm, that content includes five distinct characteristics: great topic, well-researched, optimized for search engines, comprehensive plus actionable, and optimized to capture leads. We measure every piece against the type of leads it attracts, then use that knowledge to develop new content ideas. Click To Tweet. Click To Tweet.

Process 111

Process Lead Ranking Content Marketing Planning 111

Markempa

JANUARY 30, 2019

By using targeted messaging and intelligent chatbots to engage with leads in real-time (while they’re on your website), you can connect with people in real-time, and convert leads faster. Why do marketers need to rethink their content/lead generation? Here are some leads.” Dave is also known as DG.

Conversion 65

Conversion Lead Scoring Lead Ranking Leads 65

Top Rank Marketing

AUGUST 21, 2023

To kick off this series of interviews, we’re honored to present a captivating conversation between Joe Pulizzi , founder of Content Marketing Institute and The Tilt, and Co-Founder of TopRank Marketing, Lee Odden. If they’re a just a lead or a name in your database, it takes them to the next level.

B2B Marketing 71

B2B Marketing B2B Paid Search Agency Co-Registration 71

Marketing Insider Group

JUNE 9, 2010

and then quickly thereafter “ how do I get started? ” First off, it is important to note that social media is not synonymous with Twitter or Facebook. According to Duct Tape Marketing , social media is the use of technology combined with social interaction to create or co-create value. Share your thoughts, post a comment.

Social Media 100

Social Media Media Co-Registration Paid Search Agency 100

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. Sometimes you have to get out of your regular routine and surround yourself with inspirational people, companies and ideas to achieve greatness,” said Vidyard CEO and co-founder Michael Litt. 6-7 in San Francisco.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Marketing Insider Group

JULY 13, 2010

In this post I will review a whitepaper produced last month by Toolbox.com in conjunction with PJA Advertising + Marketing called “ Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know “ (registration required) on social media usage. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. “Sometimes you have to get out of your regular routine and surround yourself with inspirational people, companies and ideas to achieve greatness,” said Vidyard CEO and co-founder Michael Litt.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

PathFactory

JANUARY 3, 2019

Each partner had a registration quota that would earn them the entire list of registrants. We used ON24’s webinar platform to host the debate in a branded instance with a live Twitter feed and chat. Choose your partners carefully to ensure you generate a lead list that benefits everyone. Q2 2018: GDPR Wars.

Campaigns 45

Campaigns Co-Registration Best Practices Advertising Agencies 45

Martech Advisor

MARCH 26, 2020

We've also got exclusive insights from Anand Jain, co-founder and chief strategy officer at CleverTap. This ultimately leads to increased brand loyalty and repeat customers. ". Tell us which ones and why on LinkedIn , Facebook , or Twitter. Optimize Customer Interaction Moments.

Marketing AI 60

Marketing AI Top of Funnel Marketing Automation Services Co-Registration 60

Convince & Convert

JULY 29, 2012

B2B companies in particular should have multiple lead-generation opportunities on their website, including contact forms, content downloads, email subscriptions, Webinar registrations, etc. Social interaction is a trailing indicator of purchase, not a leading one. Drive Social Media ROI with Content Marketing. Not enough.

Social Media 138

Social Media ROI Media Correlation 138

Hubspot

JUNE 20, 2018

An email list is a collection of email addresses that a business can create by engaging with potential customers through lead-generating campaigns. Hyperlinked email signatures can lead people to a landing page where they can sign up for your mailing list. Create a new lead-generation offer. What is an email list? Need ideas?

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

Vidyard

OCTOBER 19, 2016

Online video is changing the way businesses connect and communicate with modern buyers,” said Michael Litt, co-founder and CEO of Vidyard. Registration is $499 for the full 2-day event. About Vidyard Vidyard (Twitter: @Vidyard) is the video intelligence platform that helps businesses drive more revenue through the use of online video.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Vidyard

OCTOBER 19, 2016

Online video is changing the way businesses connect and communicate with modern buyers,” said Michael Litt, co-founder and CEO of Vidyard. Registration is $499 for the full 2-day event. Vidyard (Twitter: @Vidyard) is the video intelligence platform that helps businesses drive more revenue through the use of online video.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Capstone Insights

JANUARY 17, 2018

a confirmation email after registration for a webcast or event). Use cases: Review all program efforts that generate and cultivate leads. Lead scoring: Scoring leads can’t happen until sales and marketing agree on lead scoring values and processes. Co-Founder and Editor. Twitter LinkedIn.

Marketing Automation Services 49

Marketing Automation Services Marketing Automation Automation Work Management 49

Vidyard

SEPTEMBER 20, 2016

Organizations including Influitive, Marketo, Reltio and the University of Waterloo have experienced direct results using Vidyard’s Personalized Video capabilities to convert more leads, increase attendance at important events and even recruit more students. That doesn’t happen with an email.”

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

SEPTEMBER 20, 2016

Organizations including Influitive, Marketo, Reltio and the University of Waterloo have experienced direct results using Vidyard’s Personalized Video capabilities to convert more leads, increase attendance at important events and even recruit more students. Example of video personalized for recipient named Katie Watson. About Vidyard.

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Pam Didner

JANUARY 1, 2021

Registrants found juggling WFM, families and multi-day online events exhausting even though they badly wanted to unite with friends and colleagues from previous years’ events. You’ll learn from sales VPs from industry-leading companies, technology influencers, analysts, and management and leadership experts. The Sales 3.0

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Vidyard

SEPTEMBER 20, 2016

Organizations including Influitive, Marketo, Reltio and the University of Waterloo have experienced direct results using Vidyard’s Personalized Video capabilities to convert more leads, increase attendance at important events and even recruit more students.

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Capstone Insights

SEPTEMBER 25, 2017

Data management : Contacts enter new (or updated) details about themselves via online registration forms and organizations also use data vendors too. Frequently, this is seen when a larger company has two (or more) distinct divisions or organizations under it, each with very different lead management, marketing, and sales processes.

Marketing Automation Services 45

Marketing Automation Services Marketing Automation Allocation Work Management 45

Adobe Experience Cloud Blog

MAY 4, 2011

Some now also integrate with next-generation API’s and connectors , allowing them to easily sync registration information with select marketing automation platforms. Make the registration process as simple as possible. Create the registration flow. At this moment, you have the full attention of the newly-registered lead.

Webinar Metrics 48

Webinar Metrics Co-Registration Work Management Lead Scoring 48

Industrial Marketing Today

JANUARY 10, 2011

Even though social media (Facebook, Twitter and LinkedIn) adoption is lower among industrial marketers, YouTube usage by manufacturers (50%) is higher than other B2B marketers (38%). This increased focus on brand awareness is a surprising shift from the traditional industrial marketing goal of generating more high-quality sales leads.

Video Marketing 60

Video Marketing Content Marketing Co-Registration High Quality Lead 60

Adobe Experience Cloud Blog

JUNE 24, 2009

Yesterday’s BtoB Leading Edge, Demand Generation in the Digital Age was a great way to make sure your organization’s demand generation programs are best-in-class.   With almost 5,000 registrants, it is clear that B2B marketers are concerned about getting the most out of their demand generation and lead management programs.

Demand Generation Agencies 48

Demand Generation Agencies BtoB Demand Generation Demand 48

Hubspot

MARCH 28, 2012

2) Create a new lead-gen offer -- like a free ebook or whitepaper -- and require visitors to provide their email address in order to download it. If you're having trouble coming up with new offers, this blog post provides suggestions for ways to simply and quickly create lead-gen content. 19) Leverage your company's YouTube channel.

Email Marketing 28

Email Marketing Top of Funnel Paid Search Agency Co-Registration 28

Sword and the Script | B2B

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Applied to our craft, authenticity needs to be at the core of a successful marketing and PR playbook for 2024. .” ~ Scott Kaminski , Senior Marketing Manager, Häfele America Co.

Marketing AI 124

Marketing AI Paid Content Work Management Marketing Management 124

BenchmarkONE

NOVEMBER 23, 2018

Struggling to generate new leads for your business? In today’s selling market, the best places to find leads are shifting away from traditional channels. Social media can provide engaged leads eager to buy—but only if you know how to start with effective outreach. Social Media’s Advantage in Generating High-Quality Leads.

Social Media 76

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 76

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Lead Management.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

NetLine

AUGUST 2, 2023

High-quality, validated, opt-in leads are essential to driving sales and revenue growth, but generating them is no easy task. With that in mind, here are 25 rocket-fueled strategies and ideas that can help propel your pipeline and turbocharge your B2B lead generation efforts. Image caption: Take your B2B lead generation to the moon!

Lead Generation 52

Lead Generation Lead Ranking Sales Management Lead Scoring 52

Optinmonster

JANUARY 14, 2024

How do you know if you’re spending your time and money on the best digital marketing tools that are going to boost your revenues, increase leads and conversions, and keep business booming? The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Hubspot

MAY 19, 2011

He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison. How to get more Twitter followers. We have over 100,000 followers on Twitter. How to Get More Twitter Followers. "I Dan is our internal social media scientist here.

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Hinge Marketing

AUGUST 6, 2019

Webinars drive engagement with your target audience and leads for your marketing organization. According to On24’s 2019 Webinar Benchmark Report , 76% of marketers studied say webinars allow them to drive more leads and 75% agree that webinars help them to extend their brand reach. Post key takeaways or important points on Twitter.

Webinar Metrics 92

Webinar Metrics Co-Registration Tactics Trends 92

Hubspot

FEBRUARY 7, 2013

Webinars are fantastic for generating high quality leads , and they can also help you build stronger relationships with your current customers. Unless, of course, you want to scare away leads and customer. Remember, a webinar is a serious time commitment (which is why it's a great indicator of high quality leads). Great idea!

Webinar Metrics 28

Webinar Metrics Landing Pages Co-Registration Long Tail Marketing 28

Optinmonster

JANUARY 14, 2024

How do you know if you’re spending your time and money on the best digital marketing tools that are going to boost your revenues, increase leads and conversions, and keep business booming? The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Martech Advisor

MARCH 13, 2020

Find out in our A to Z playbook for conversational marketing, with predictions for the space from ManyChat's CEO and co-founder, Mikael Yang. It is poised to take over standard website elements such as registration forms, and feedback questionnaires. Drift , founded in 2014, is one of the leading conversational marketing platforms.

Marketing AI 102

Marketing AI Conversion Planning Work Management 102