Optinmonster

JANUARY 26, 2024

Did you know webinars have the potential to generate tons of new leads within an hour? That’s right, and this article will show you why webinars are so successful and provide an introductory guide to webinar marketing. What Are Webinars? What Is Webinar Marketing? What Is Webinar Marketing?

Lead Generation 69

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 69

Hubspot

SEPTEMBER 4, 2012

Here at HubSpot, we know a thing or two about webinars. We’ve set the Guinness World Record for largest online marketing seminar, we've hosted webinars with partners such as Facebook , LinkedIn and Salesforce and we’re able to host and promote in-house because of the modern marketing team we’ve built!

Webinar Metrics 28

Webinar Metrics Co-Registration Landing Pages Long Tail Marketing 28

Hubspot

JUNE 6, 2011

Last week HubSpot co-sponsored a webinar with BiddingForGood on how non-profit organizations can use social media to drive event registration. We outlined key trends and best practices, as well as several strategic recommendations about which social media efforts should be included in event promotion strategies.

Social Media 28

Social Media Promotion Co-Registration Media 28

Hubspot

FEBRUARY 7, 2013

So, you’ve decided to host a webinar. Webinars are fantastic for generating high quality leads , and they can also help you build stronger relationships with your current customers. But hosting a successful webinar? If you want to host a kick-butt webinar, there are a ton of moving parts that you'll have to prepare for.

Webinar Metrics 28

Webinar Metrics Landing Pages Co-Registration Long Tail Marketing 28

Hubspot

MAY 19, 2011

He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison. Tips for running successful webinars. Facebook marketing tips & tricks. Using new Facebook features. Tips for Successful Webinars. The future of social media.

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Hubspot

MARCH 28, 2012

3) Host an online webinar and collect email addresses at registration. 6) Promote an online contest like a free giveaway, and have entrants sign up or submit with their email address. 7) Add an email signup call-to-action as a custom tab on your Facebook page. 14) Promote one of your lead-gen offers on Twitter.

Email Marketing 28

Email Marketing Top of Funnel Paid Search Agency Co-Registration 28

Unbounce

OCTOBER 13, 2020

ticket sales and registrations). Whether you’re promoting a conference, show, activity, or even a webinar, the rules are the same: if you can create a certain level of antici— wait for it —pation for an upcoming event, you’re golden. Here’s why: Event landing pages are the best way to drive ticket sales and registrations.

Landing Pages 139

Landing Pages Examples Co-Registration Webinar Metrics 139

Hubspot

JULY 18, 2018

Here at HubSpot, we know a thing or two about webinars. set the Guinness World Record for largest online marketing seminar, hosted webinars with partners such as. Facebook , LinkedIn and. Unbounce , and we’re able to host and promote in-house because of. Here's a guide to making your next webinar a rousing success.

Webinar Metrics 52

Webinar Metrics Paid Content Co-Registration Tips 52

Online Marketing Institute

JULY 31, 2012

Webinars Events. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. The breakdown: “We get most of our Facebook data by marrying up Facebook Insights data with our Web analytics from Adobe Sitecatalyst. Industry Offers & Promotions.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

KoMarketing Associates

MAY 2, 2017

B2B marketers can take advantage of this by partnering with B2B publishers on content or promotional campaigns. Some influencers may be more selective and limited in what they choose to promote. This can make them more expensive, but also more appealing to work with, as only a handful of brands fit into their quota of promotions.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

Optinmonster

APRIL 4, 2024

You can leverage emails to enrich your sales funnel by promoting discount coupons , limited-time offers , or flash sales on your eCommerce business. Offer Discounts and Promotions Discounts are persuasive tactics to make buyers feel like winners and increase your sales.

eCommerce 72

eCommerce Lead Generation Sales Qualified Leads Top of Funnel 72

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Optinmonster

FEBRUARY 18, 2024

Here’s an example from our co-founder, Syed Balkhi. ” Take this California Pizza Kitchen promotion, for example. If you have something that people can anticipate (an upcoming product, book, webinar, etc.), Jones et al. I bet you would! all you have to do is make your visitors mindful of it. That’s it!

Opt-out 64

Opt-out Trigger Marketing Opt-in Co-Registration 64

BenchmarkONE

NOVEMBER 23, 2018

Unlike emails, which lack location precision or contextual data, platforms like Facebook and LinkedIn let you initiate contact with prospects based on highly specific criteria. Share and Promote Links to Gated Content. If you’re in the B2C space, you should probably start with Facebook. Let’s look at both. Host a Live Event.

Social Media 76

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 76

Hubspot

APRIL 20, 2017

Are you planning a live stream, like a webinar or YouTube Live? You may have heard the phrase “brand evangelist” -- essentially, that’s someone who makes efforts to get others on board with your brand, much of the time through public promotion. 11) Create a custom audience on Facebook. 4) Embed live videos. 10) Cross-pollinate.

Lead Ranking 75

Lead Ranking Marketing Qualified Leads Lead Scoring Co-Registration 75

Hubspot

OCTOBER 17, 2018

In addition to serving as the co-founder of startups like Viximo and Boundless Learning -- which were both acquired -- he also worked in venture capital (VC) as an entrepreneur-in-residence. It’s the latest in a string of product launches and marketing successes he’s experienced, with brands ranging from Facebook to Mint.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

Optinmonster

JANUARY 14, 2024

It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest. It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube. It supports various platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Optinmonster

JANUARY 14, 2024

It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest. It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube. It supports various platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

SnapApp

JUNE 4, 2019

A report by GoToWebinar found 73 percent of B2B marketers think webinars are the best way to generate high-quality leads—which is why 57 percent admit to planning more webinars within the next year. Webinars can take hours to plan, run and promote. Choose a relevant webinar topic. I don’t blame you. Let’s dive in.

Webinar Metrics 120

Webinar Metrics Effectiveness Co-Registration B2B 120

Adobe Experience Cloud Blog

JANUARY 10, 2018

As WebAttract co-founder Mike Agron puts it: “77% or more of today’s B2B buyers will research you before they even want to speak with you. There is no better way to educate leads on your value proposition than webinars. The problem is: Many marketers create webinars that deliver little value. Choosing the Right Webinar Format.

Webinar Metrics 134

Webinar Metrics Paid Content Lead Scoring Lead Ranking 134

Hubspot

JANUARY 26, 2012

Encourage them to turn their email signatures into a marketing mechanism, and they will most likely leap at the chance to sound smarter and help you in your promotional efforts. Wondering what exactly you can promote through your email signature? The least you should promote in your email signature is your company's website.

Paid Search Agency 28

Paid Search Agency Email Marketing Top of Funnel Co-Registration 28

Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. The mere act of opting-in is an expression of interest in your products and services, so it stands to reason that relevant product or service promotions to this audience would stimulate sales. Consumer’s who get it, want it.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Hinge Marketing

JULY 21, 2022

Promoting only newly released content. You can also repurpose your content as a video or webinar. Speak at events, webinars, and podcasts. Some require vendors to co-present with their clients. Oftentimes, this content might be old and outdated. Also overlooked is repromoting older content to your email list.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Martech Advisor

JANUARY 22, 2020

Run social media campaigns to promote the downloadable content. Co-branded content initiatives enable brands to combine the expertise of another brand to create well-researched content. For example, you can use YouTube or IGTV to upload long-form content and Facebook, Twitter, and Instagram to post nuggets of the main video.

Planning 104

Planning Top of Funnel Webinar Metrics Marketing & Strategy 104

Marketing Insider Group

JULY 1, 2020

Audiences become saturated with brand promotion that offers no genuine value to the people you’re trying to build customer relationships with. They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

SnapApp

JULY 7, 2017

Orbit Media | Co-Founder/ Strategic Director. . . Recently, after clicking on a Facebook ad for a product I've been considering, I was offered the chance to complete an interactive quiz to help the seller best identify which version of the product would be best suited for my particular needs. Andy Crestodina. Aubrey Beck.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Convince & Convert

APRIL 22, 2016

Whether it’s an invitation to an event, a promotion for a new piece of content, a free trial, or something even bigger, the idea of creating a small visual representation within your email signature is genius. Like, how do you amplify to promote it? Welcome to the program, Dan. Dan: Jay, thanks so much.

Paid Content 98

Paid Content Paid Search Agency Click Rate Lock-In 98

Hubspot

AUGUST 11, 2015

I was so excited that I shared it with every single family member, friend, or co-worker who lived in that area. Setting up triggered messages in response to subscriber behaviors, such as registering for a webinar. The Birthright Israel Foundation sent an email to their Gala registrants with details about the event. They were 3.2X

Viral Marketing 28

Viral Marketing Co-Registration Tips Deliverability 28

Online Marketing Institute

DECEMBER 11, 2012

Do you show certifications or logos of partners/affiliates/security registrations (like Verisign)? share this page, follow us, download this extra free ebook, register for this webinar). If you are getting people to sign up for a webinar, are you showing the number of registrants as a form of social proof? Oli Gardner.

Landing Pages 40

Landing Pages Lead Scoring Lead Ranking Co-Registration 40

Hubspot

MARCH 10, 2016

Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. 35) Facebook. Facebook is a social network you're likely quite familiar with already -- but it has become so much more than just a platform to publish content and gain followers. Learn more here. ).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Vidyard

JULY 9, 2020

Create once and share everywhere: Put the effort in to create a pillar or hero piece of content and figure out how you can break it up and use it across all your distribution channels—web, email, social, sales, review sites, and co-marketing opportunities—to maximize value. Top Content Marketing Resources for Startups. The HubSpot Blog.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Attendify

MARCH 11, 2020

Other major conferences are forging ahead , including CONEXPO-CON/AGG & IFPE, which sent out a press release saying registration was at a record high. If you decide to move forward with hosting the live event, consider promoting messages in advance of the event that discourage people who are sick from attending.

Planning 67

Planning Co-Registration Work Management Tips 67

Vidyard

JULY 10, 2020

Create once and share everywhere: Put the effort in to create a pillar or hero piece of content and figure out how you can break it up and use it across all your distribution channels—web, email, social, sales, review sites, and co-marketing opportunities—to maximize value. But there’s a cost. Test to see what works for your audience.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Convince & Convert

SEPTEMBER 21, 2010

There is More Than One SXSW As the conference continues to grow (interactive registrations up 40% over 2009, to more than 15,000 total), attendee segmentation follows apace. Bigger Isn’t Necessarily Better If registration climbs again, SXSW organizers will have a real dilemma. What makes SXSW special is the accidents. The kismet.

Social Media 127

Social Media Media Paid Content Conference 127

Hubspot

OCTOBER 18, 2011

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). What's not as obvious is the value of what I call second order promotion. It does take some effort to promote it.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28