The Effective Marketer

JULY 12, 2009

How to Ensure Your Message is Clear Before creating a chart showing the latest web analytics, or the trends in email clickthrough rates explaining the recent results in webinar registrations, think about what exactly you are trying to say. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

SnapApp

APRIL 4, 2018

Email open and clickthrough rates. Publishing deep content or big research and following up with outreach to content creators can drive links and mentions. For tracking them we use both HubSpot & Salesforce and the data from both system flows into Domo where we have a dashboard to visualize it all. . . New backlinks.

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Hubspot

APRIL 15, 2014

3) Incorporating Data: "Is This Stat Good Enough? When was the research conducted? That''s also probably why it can be so tricky -- making sure your title is sexy enough to garner clickthroughs but also accurate enough to reflect the content within is no small feat. Am I Attributing it Properly?". What''s the sample size like?

Clickthrough 28

Clickthrough Copyright Lead Qualification Paid Search Agency 28

Hubspot

OCTOBER 17, 2012

Just consider the stats for segmentation in email alone. According to the Aberdeen Group , personalized emails improve clickthrough rates by 14% and conversion rates by 10%. Are they just doing research, or are they comparing your product/service to that of the competition? Think Amazon.com, for instance. 1) By Lifecycle Stage.

Sales Qualified Leads 28

Sales Qualified Leads Personalization Top of Funnel Work Management 28

Hubspot

OCTOBER 9, 2015

According to research from Dedicated Media , native ads are viewed 53% more than banner ads. Clickthrough rates become obsolete with buy buttons, because the visitor doesn’t need to click to another page to view the product. 3 New Technologies for Earning Customers Online. 1) Native Advertising. they’re already there.

Paid Content 28

Paid Content Paid Search Agency Mobile Advertising Ad Exchange 28

Hubspot

OCTOBER 19, 2012

By all means, research other social networks. Posts from Google+ are being indexed in the SERPs, and authors' Google+ profiles are showing up next to those results and improving clickthrough rates on listings. Oh, and a few stats from our own research, too: Companies that use Twitter average 2X more leads than those that don't.

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Atomic Reach

APRIL 2, 2019

So, take a look at these stats that reveal how an investment in content marketing can pay off: Content Marketing rakes in conversion rates that are 6 times higher than other methods. This email received a staggering clickthrough rate of 40 percent. Take a look at the stats below. Video Marketing Statistics. Marketing Automation.

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Moz

MAY 6, 2019

Do keyword research. If you’re looking for a place to get started when doing keyword research, then check out Moz’s Keyword Explorer. If you’re looking for a place to get started when doing keyword research, then check out Moz’s Keyword Explorer. HubSpot performs CTA tests all the time. Probably not.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Ranking 71

Single Grain

JANUARY 16, 2023

TABLE OF CONTENTS: ↓ General SEO Stats. Backlink Stats. Keyword Stats. Mobile SEO Stats. Local SEO Stats. Video SEO Stats. Voice Search Stats. SEO Industry Stats. SEO Content Stats. General SEO Stats. Want more than just stats? Backlink Stats. Keyword Stats.

Lead Ranking 59

Lead Ranking Lead Scoring Statistics SEO 59

Hubspot

APRIL 1, 2014

Last year, research from Aberdeen''s Trip Kucera projected 2013 to be the year of personalized content. Tweet This Stat. Tweet This Stat. Tweet This Stat. This ebook is perfectly matched to where they are in their research process. It''s not pushing a sale. Personalized Homepage (After Converting as a Lead).

Website Personalization 28

Website Personalization Marketing Websites Examples Personalization 28

Hubspot

NOVEMBER 14, 2014

While I''m sure your imagination is very vivid, we figured we could do some of the research legwork for you. Here at HubSpot, we were curious if our readers we developing static CTA blindness -- so we decided to run a test to see if we could increase our CTA clickthrough and conversion rates without being a huge, annoying marketing jerk.

Conversion Rate 28

Conversion Rate Optimization Conversion Landing Pages 28

Hubspot

APRIL 24, 2015

Are important points/stats/ideas called out in bold to catch readers' attention? Is the content well researched? Is the title keyword-conscious without being keyword-heavy and sacrificing user experience and clickthroughs ( see also the section about search engine optimization) ? How is the formatting? Attribution.

Clickthrough 28

Clickthrough Paid Search Agency Keywords Landing Pages 28

Convert

JANUARY 31, 2022

Draw inspiration from these examples and use elements of the solution tested to develop your hypothesis (if that jives with the qualitative and quantitative research you have conducted). Result: The first 3 variants only showed small lifts but the stats weren’t solid enough to confidently declare a winner. HubSpot: Site Search Feature.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52

Hubspot

JUNE 26, 2018

Here are some stats that prove how effective email marketing can be: Email is good for business. Research the average email stats for your industry and use them as benchmarks for your goals. Source: HubSpot. Here’s an example of how a workflow could be set up: Source: HubSpot. Clickthrough Rate (CTR).

Email Marketing 101

Email Marketing Autoresponders Planning CAN-SPAM 101

Hubspot

JANUARY 9, 2013

In fact, many of these were crowdsourced from my marketing colleagues at HubSpot, many of whom I know were speaking from experience. Then go ahead -- don't cite the right source for the stat. 10) Not Checking to Make Sure You're Even Allowed to Use That Image, Stat, Etc. Remember, marketers: Haste makes waste! Not ideal, right?

Work Management 28

Work Management Marketing Management Landing Pages Top of Funnel 28

Hubspot

MARCH 19, 2015

Wow -- all by improving the clickthrough rate (CTR) of your tweet? 14 Ways to Increase Clickthrough Rate on Twitter. HubSpot did a study where they compared CTRs from two different tweet types: those with clear, to-the-point copy and those with more ambiguous copy. That''s right. Here are 14 ways to do it. 1) Use clear language.

Clickthrough 28

Clickthrough Twitter CTR Click Rate 28

Hubspot

APRIL 28, 2017

Thanks for joining me here on the HubSpot Marketing Blog today. I'm ambidextrous (I can write with both hands), I'm the adoptive mother of three cats (one of whom is named Kitty), and before coming to HubSpot, I spent a lot of time writing and sending link building outreach emails. >" src="[link]. That's a backlink, too. Best, Jack.

Link Building 76

Link Building Outreach Template Ad Building 76

Hubspot

FEBRUARY 11, 2013

Just completely ignore the fact that, a ccording to Pew Research Center , 69% of adults use social media. Research smesearch. Because your blog titles are primarily what show up in channels like search engines and social media, putting the time into writing exceptional blog titles is critical for attracting clickthroughs.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28