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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

As I referenced in a recent post on dominating brand-based search engine results, third party sites such as business directories, software review sites, social media communities, and even hiring sites all can appear prominently for organizational searches. Distributors & Channel Partners. Organizational Business Listings.

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Do Social Signals Drive SEO?

Convince & Convert

You immediately go to all your social media profiles and share about it with a link. Over the next few days, you share the post again on social media, and continue to get shares from others as well. Must be all those “social signals” you got, right? Do Search Engines Use Social Signals to Directly Drive Rankings?

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#SMMW17: Hot Topics and Top Influencers

Onalytica B2B

Social Media Marketing World 2017 (SMMW17) was a wonderful event where over 200 speakers and over 3000 attendees from over 50 different countries around the world descended on San Diego to create a historic event for social media marketers. Leading social media marketers travelled to #SMMW17 learn about best practice in the industry.

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Why Guest Blogging Should Be Part of Your Content Marketing Strategy

Brandpoint

While organic and social media traffic should be a large focus in your audience acquisition plan, referral traffic is just as important. Along with the increased traffic the agency will receive from this backlink, they’ll also get the added benefit of all the social media engagement that Convince & Convert garners for each post.

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What’s wrong with search and social media marketing?

Biznology

Owned media , of course, are media channels that businesses controlled. And which contains social? And why does it demonstrate everything that’s wrong with search and social media as marketing channels? ” Your brand’s content on social networks may belong to you. Read on, friends. And with Panda.

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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. This analysis will help you understand: • Where your prospective buyers are congregating in social media, and what they are talking about.

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Water Security Influencers: Top Individuals and Brands

Onalytica B2B

At Onalytica we used our proprietary Influencer Relationship Management (IRM) Software to analyse the social media debate around water security, in order to identify a list of influencers and stakeholders who hold critical authority over the conversation on water security. THIS REPORT (AND HOW TO USE IT).