B2BMarketing.net

NOVEMBER 6, 2023

On 1 November, 500+ marketing leaders gathered to attend The Global ABM Conference from B2B Marketing. Hannah said that aligned KPIs and shared responsibilities across sales and marketing is essential to this and that driving engagement across several channels enables marketers to generate better data.

Account Based Marketing 52

Account Based Marketing ABM Conference Lead Ranking 52

Optinmonster

APRIL 15, 2020

Do you love the idea of hosting a conference to build authority in your niche? Well, we’ve got some great news for you: it’s possible when you know how to host a virtual conference. Virtual conferences are a great option for so many reasons. But now you might be wondering, “Wait…what is a virtual conference, anyway?

Conference 95

Conference Work Management Budget Programs Marketing Management 95

Pam Didner

JANUARY 5, 2020

I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. And attending conferences is one of the key components you should add to your annual marketing activities and events. Engage Marketing Conference. Portland Tech Leadership Conference.

Conference 105

Conference Marketing AI Peer-to-peer B2B Marketing 105

MarketJoy

JULY 17, 2020

They might be planning for virtual conferences, online meetups, and webinars. In the end, you get a bargain, you help your favourite conference, and you get valuable leads in return. . Maybe the organizers of the event you intended to attend aren’t in the position to hold a virtual conference. UTILISE SOCIAL MEDIA TO CONNECT.

Trade Show 59

Trade Show Lead Generation Conference Lead Ranking 59

Outgrow

OCTOBER 20, 2022

Conference Marketing – How to Make and Market Events [5 Steps]. Conferences bring together customers, partners, employees, media, analysts, and others under one roof. And that’s why the concepts of online conferences and conference marketing started gaining popularity. . Their sponsors and speakers were backing out.

Conference 52

Conference Planning Outgrow Work Management 52

ClearVoice

NOVEMBER 2, 2018

Consider this scenario: You are super stoked to attend an upcoming marketing conference. You buy a plane ticket, spend $2,000 on a conference ticket, and another $1,000 on a hotel. But when you get there, the conference sucks. Find the details you need for 20+ top conferences through 2019 all in one place. Converge 2019.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

ClearVoice

DECEMBER 12, 2019

Content marketers look at marketing conferences the same way kids look at the toy aisle in the weeks before their birthdays. So, if you find yourself without that Xb ox marketing conference you absolutely need , then it might be time to start looking into other options. Marketing conference on-demand viewing. Click To Tweet.

Conference 82

Conference Content Marketing Top of Funnel Planning 82

nDash

FEBRUARY 17, 2019

There are so many marketing conferences to choose from in 2019! Below you’ll find 19 conferences to put on your calendar. From content marketing to demand generation, digital strategy to sales enablement, this conference provides a holistic overview of the latest marketing trends, and how to apply them to your business strategy.

Conference 94

Conference Planning Content Marketing Content 94

Kaon

SEPTEMBER 15, 2015

Last week I attended one of the largest sales and marketing conferences, INBOUND 2015, a 4-day event designed to help marketing and sales professionals deepen their knowledge of inbound marketing through a combination of inspiring presentations and breakout sessions led by experts and thought leaders.

Conference 100

Conference Hubspot Social Media Mobile Marketing 100

Marketing Insider Group

AUGUST 17, 2020

Social Media Mentions and Shoutouts: When generating buzz and anticipation about your upcoming event on social media, include your partners in the conversation. Make specific announcements about this in your email communications and on social media. During the Event. Sponsors can offer winners some incentives. After the Event.

Lead Ranking 353

Lead Ranking Lead Scoring Co-Registration Banners 353

Hubspot

MAY 15, 2017

Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92% of marketers say that social media is important to their business. That’s understandable -- there are many moving parts to a successful social media strategy. And, there’s determining what the heck to post to each channel.

Social Media 101

Social Media Advertising Channels Copywriting Media 101

Pam Didner

JANUARY 1, 2021

I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. Attending conferences is one a key component you should add to your annual marketing activities and events. One of the primary reasons people attend conferences is to meet like-minded people and industry peers.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Conductor

MAY 21, 2019

Another C3 is in the books – and it was our biggest, best organic marketing conference yet. breaking down the state of digital marketing in 2019 and how search marketers, social marketers, content marketers and advertisers can react to recent changes. This is so important, in business and in life. Lily Ray (@lilyraynyc) May 8, 2019.

Conference 69

Conference Work Management Marketing Management Advertising Agencies 69

Customer Experience Matrix

APRIL 2, 2015

I spent last Tuesday and Wednesday at the MarTech Conference in San Francisco, where close to 1,000 marketing technologists heard sage advice, shared experiences, and otherwise frolicked with their peers. You can download the slide decks from the MarTech Slideshare channel.) Many firms were familiar to me but others were new.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

Marketing Insider Group

NOVEMBER 21, 2022

Salesforce’s annual event, Dreamforce, has taken this trend to heart by partnering with mindfulness organizations to provide guided meditations and mindfulness sessions during the four-day conference, as well as running yoga sessions and fun runs. If you’re about to book the conference room in your local hotel for your next event, stop!

Trends 280

Trends Marketing AI Co-Registration Conference 280

accelerate agency

JUNE 30, 2021

For these reasons, SaaS conferences deserve a lot of attention right now. Below, we’ll look at the reasons why SaaS conferences are worth it, together with getting prepared for your own attendance, plus our top 10 must-attend festivals for the remainder of 2021. Why attend an SaaS conference? Why attend an SaaS conference?

Conference 52

Conference Enterprise Management Work Management Marketing Management 52

Martech

APRIL 19, 2024

Even with new channels and new tactics entering the fray on a regular basis, the debate around how to do lead gen rages on, including on social media channels. And social media is a good place to start if you’re looking for consumers who are thinking about researching and buying products. Meta saw 16.6%

Lead Gen 116

Lead Gen Paid Content Social Media Sales Qualified Leads 116

Brandpoint

OCTOBER 10, 2019

In just a few short weeks, a team from Brandpoint will be making the trip down to San Diego for this year’s PRSA International Conference. PRSA International Conference 2019. How excited are you to go to San Diego for the 2019 PRSA International Conference? How do you find time for socializing? Kristi and Annette.

Conference 81

Conference Advertising Agencies Thought Leadership Network Marketing 81

Rev

FEBRUARY 25, 2019

So attending B2B sales conferences is a must for professionals hoping to make successful connections. A good conference gives B2B sales professionals invaluable face-to-face opportunities with leading industry experts and thought leaders and offers a great return on your investment (ROI). SaaStr Annual 2020. Jeff Lawson (CEO, Twilio).

Conference 60

Conference B2B Sales Top of Funnel B2B 60

Rev

FEBRUARY 25, 2019

So attending B2B sales conferences is a must for professionals hoping to make successful connections. A good conference gives B2B sales professionals invaluable face-to-face opportunities with leading industry experts and thought leaders and offers a great return on your investment (ROI). SaaStr Annual 2020. Jeff Lawson (CEO, Twilio).

Conference 60

Conference B2B Sales Top of Funnel B2B 60

Customer Experience Matrix

MAY 24, 2016

I snuck down to Washington DC yesterday for a few hours at the CRM Evolution conference, where a critical mass of industry experts triggered a chain reaction of interesting thoughts. That doesn’t sound too controversial until you realize it means that mobile is no longer a “channel” or a “trend”.

Mobile Marketing 136

Mobile Marketing Conference CRM Mobile Advertising 136

Writing on the Web

FEBRUARY 14, 2014

Like you, I’ve had some bad conference experiences. I only attend conferences where I know and trust the organizer and expert speakers. There are a lot of book publishing conferences to pick from. They must have a sincere desire to help others and be available throughout the conference. Social media marketing.

Conference 100

Conference Trust Marketing High Quality Lead Distribution 100

Customer Experience Matrix

APRIL 10, 2014

Marketo wrapped up its three day Marketing Nation conference yesterday, having once more displayed its own marketing prowess by attracting national media attention (see here and here ) with an appearance by Hillary Clinton. I wasn’t at the conference but Marketo briefed me on their plans.)

Marketo 120

Marketo Marketing Automation Services Conference Work Management 120

Zoominfo

JANUARY 15, 2021

They may even extend to your social media and email strategy. Attending virtual conferences is one way to gain exposure within your industry. At the beginning of the year, we found that conference activity is down 57% in early 2021 compared to the same time period in 2020. Align Marketing and Sales to Act Swiftly.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Marketing Insider Group

JUNE 14, 2021

To build a successful video marketing strategy, you need to set attainable goals, choose the proper channels and video types for your target audience, and optimize videos for search and social media. Source: Sprout Social. You’ll have to format your videos differently depending on the channel. Choose Your Platforms.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Outgrow

MAY 21, 2020

How To Use Interactive Content To Promote Marketing Events And Conferences. Marketing events are an essential channel for all B2B and B2C businesses. Today we want to talk about how you can use interactive content to promote marketing events and conferences, both before and during it. We live in a digital world. It’s a fact.

Interactive Marketing 52

Interactive Marketing Conference Promotion Planning 52

Top Rank Marketing

FEBRUARY 12, 2024

Top B2B influencer marketing tactics B2B marketers are using a variety of different channels and mediums to reach audiences with their influencer campaigns. TopRank’s 2023 B2B Influencer Marketing Report found that social media, industry presentations and video top the list. An “unboxing” campaign for social media would exemplify this.

Tactics 113

Tactics B2B Marketing Advertising Agencies Paid Search Agency 113

Marketing Insider Group

MARCH 6, 2020

With the current public health concerns over coronavirus, many companies are backing out of marketing conferences and suspending travel for employees. Already, major global conferences have been canceled, including Facebook’s F8. A tremendous amount of time, planning, and money have already been spent on 2020 conferences.

Planning 292

Planning Conference Transparency Paid Search Agency 292

Convince & Convert

MAY 15, 2012

Amy Schmittauer is the Founder & Face of Savvy Sexy Social. She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. As a matter of fact, it was only last year that BWE introduced an Eastern version of the conference.

Conference 133

Conference Social Media Network Marketing Trade Show 133

6sense

DECEMBER 9, 2021

Yesterday, 6sense kicked off our Breakthrough conference — a fun, knowledge-packed annual event for 6sense customers — in Austin. Awareness stage: Here, we launched display ads and acquired missing contacts with data orchestration via 6sense; we launched social ads via Facebook; and we launched persona-based nurtures via Marketo.

Sales Management 62

Sales Management Conference Lead Ranking Ideal Customer Profiles 62

Marketing Insider Group

JANUARY 6, 2020

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Martech

OCTOBER 6, 2023

Automates the adjustment of image assets to aspect ratios suitable for specific channels like Feed or Reels. Meta also reiterated the announcement made at the Connect conference that businesses will soon be able to use AI to generate conversational responses to customers on Messenger and WhatsApp. Image expansion. Text variations.

Paid Search Agency 140

Paid Search Agency Features Ads Marketing AI 140

Contently

FEBRUARY 22, 2023

To get your brand fans to submit UGC videos, you should: Ask followers who are active on your brand’s social channels to shoot short videos using your product. In return, you’ll feature them on those channels. Big, elaborate events such as conferences switched to a livestream model during the pandemic.

Top of Funnel 148

Top of Funnel Video Marketing Marketing & Strategy Marketing Strategy 148

Marketing Insider Group

OCTOBER 14, 2020

If you’re investing a lot into paid search or ads, you can limit this spending by focusing on channels that work. While you may have a smaller budget right now, you also may have dollars you would’ve spent on conferences or events that you can redistribute. Challenge 8: Expanding Marketing Channels (32.6%).

Paid Content 317

Paid Content Customer Surveys Marketing Budget Paid Search Agency 317

Martech

JANUARY 25, 2024

It also offers AI-generated drafting, content optimization, collaboration, and cross-channel scheduling features. is a content ideation machine that uses generative AI to create strategic and cross-channel content. It also allows users to customize and collaborate on the content across all digital channels. Momos’ Momos 2.0

Marketing AI 101

Marketing AI Paid Search Agency Lead Ranking Psychographics 101

Martech

NOVEMBER 9, 2022

Podcasts are now a top channel for B2B content , with 43% of decision makers saying they use them to get business related content, according to a new study. That puts them into a tie with email newsletters, webinars and social media as the most preferred channels for buyers. 57% higher brand consideration. 16% higher engagement.

Advertising Channels 132

Advertising Channels B2B Marketing Planning B2B 132

Martech

FEBRUARY 6, 2024

Plus, being online most of the day meant that it was harder to switch off the constant stream of digital and social ads, promotional emails and texts, and eager advances from influencers. If anyone attends a marketing conference this year that isn’t phygital (through apps, smart badges and interactive screens) let us know.

Trends 115

Trends Work Management Marketing Management Advertising Agencies 115