SocialPilot

JANUARY 21, 2024

Social media has evolved from a platform for casual interaction to a game-changer for hoteliers aiming to skyrocket their occupancy and revenue. In fact, as per a recent study by Arrivia , nearly one in three travelers seek their next vacation ideas on social media.

Social Media 90

Social Media Social Marketing Marketing & Strategy Marketing Strategy 90

Biznology

AUGUST 8, 2016

90% of marketers say social media is important to their businesses. 68% analyze their social media activities. Only 41% are able to measure their social activities. Social Media Examiner ). This means monitoring media not just from traditional publishers, but on the great majority of social sites too.

Case Study 80

Case Study Case Studies Social Media Paid Content 80

The Lead Agency

FEBRUARY 12, 2023

Social media platforms are flooded with new content each day. In all of this noise, how can you cut through the clutter and get the most out of your company’s social media presence? Take your B2B social media marketing up a notch with these six content ideas.

Social Media 126

Social Media Social Marketing B2B Marketing Media 126

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

BOP Design

APRIL 26, 2022

In the social media world, creating a campaign for B2B brands can be a challenge. Let’s take a look at a few B2B brands that created clever campaigns on social media to engage with their audiences. It also demonstrates specific use cases and the benefits to businesses. Read more: Should My Company Use Social Media?

Social Media 99

Social Media Work Management Campaigns Marketing Management 99

Lake One

OCTOBER 11, 2023

Whether in social media, email, or straight ads, the language you use for each customer will be tailored to them, as is the information they’re getting and the deals they’re offered. The post AI in B2B Sales and Marketing: Uses and Case Studies appeared first on Lake One ®.

Case Studies 75

Case Studies Case Study B2B Sales Studies 75

Binary Demand

FEBRUARY 23, 2024

Check out the tech and tactics fueling the above mentioned shift: Intent data Account-based marketing (ABM) Personalization Marketing automation Predictive analytics Adapting to the merging of modern B2B buyers and the trends driving B2B demand generation strategies is crucial for thriving in today’s evolving B2B landscape.

Demand Generation Agencies 116

Demand Generation Agencies Demand Generation Demand Account Based Marketing 116

Trade Press Services

MARCH 4, 2024

When developing evergreen content, consider topics such as case studies, step-by-step guides, tutorials, checklists, industry glossaries, resource lists, comparison charts, and best practices. Current and Trending Content Evergreen content is a powerful long-term asset.

Top of Funnel 79

Top of Funnel Trends B2B Thought Leadership Buyer Personas 79

Outgrow

MARCH 2, 2021

Your A-Z Guide on E-Commerce Marketing [Strategies+Case Studies]. E-commerce marketing is a strategy that has recently become all the rage with the onset of social media advertising. Conducting this research can also help you understand the current e-commerce marketing trends in that industry. .

Case Studies 104

Case Studies Case Study Studies Marketing Strategy 104

ClearVoice

DECEMBER 8, 2020

As a public relations and digital marketing agency owner, I often hear about numerous tips, tricks, hacks, and workarounds to build massive social media success. We've put 10 social media statements to the test, and our findings may be surprising. General social media statements to verify or debunk.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

Brandpoint

MAY 5, 2023

Social media has become an integral part of our lives and businesses alike. In the past, manufacturing companies may have viewed social media as irrelevant to their industry. However, that is no longer the case. However, that is no longer the case. With over 4.2 With over 4.2

Social Media 62

Social Media Paid Social Agency Paid Search Agency Allocation 62

Sprout Social

MARCH 19, 2020

If you work for a social-first agency, you’ll know better than most the importance of a strong presence on social media. But even if your agency doesn’t offer social media services to clients, don’t overlook social for your own business. . Share your case studies in industry LinkedIn and Facebook Groups.

Advertising Agencies 108

Advertising Agencies Paid Search Agency Social Media Ad Agencies 108

Sprout Social

FEBRUARY 15, 2022

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. If you need writing, social, or marketing/comms help, I’m taking clients! What do social media consultants do? This career takes time and work.

Social Media 105

Social Media Consulting Media Work Management 105

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers. We’ve got something different.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. In 2023, B2B firms saw trends shift to adapt to a post-pandemic world. Let’s have a look at the trends shaping the future of B2B web design in 2024. This trend has stuck.

Design 94

Design Trends Marketing Websites B2B 94

Bluetext

MARCH 19, 2024

As the seasons change, it’s the perfect time to breathe new life into your social media strategy. In this comprehensive guide, we’ll explore 15 dynamic ways to revitalize your social media presence across these diverse platforms.

Social Media 43

Social Media Linkedin Thought Leadership Media 43

Navigate the Channel

AUGUST 16, 2023

In the ever-evolving world of construction and design, trends come and go, shaping the way we live and build. As the building industry continues to evolve, it’s crucial for marketers to stay ahead of the curve and capitalize on emerging trends. These case studies can serve as inspiration for both marketers and consumers.

Trends 65

Trends Ad Building Product Planning 65

Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media Lead Ranking Sales Qualified Leads Peer-to-peer 62

Sprout Social

JANUARY 27, 2020

In our internet-driven world, using social media to promote your brand is not just a good idea, it’s essential. For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. .

Social Media 103

Social Media Stats Software Social Marketing 103

Binary Demand

FEBRUARY 23, 2024

Check out the tech and tactics fueling the above mentioned shift: Intent data Account-based marketing (ABM) Personalization Marketing automation Predictive analytics Adapting to the merging of modern B2B buyers and the trends driving B2B demand generation strategies is crucial for thriving in today’s evolving B2B landscape.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Account Based Marketing 52

Webbiquity

MARCH 28, 2023

It can become a valuable part of your social media and email campaigns. Video is: great for boosting interaction; highly shareable and rankable; engaging on social media; and excellent for adding a human touch to your content. Coschedule features some great case studies.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Porch Group Media

MAY 27, 2021

Social media continues to be a part of consumers’ everyday lives. billion social media users worldwide in 2021—a five percent increase from a year ago. Furthermore, there are more than nine in ten (91 percent) social media users who use mobile devices to access social networks. Social Media Marketing.

Social Media 80

Social Media Social Marketing Webinar Metrics Optimization 80

Convince & Convert

JANUARY 15, 2015

How do you prefer to receive information about trending topics and breaking news? Following a 2014 announcement to launch and experiment with BBC Instafax, a collection of :15 second Instagram video clips on popular news topics of the day, the global news outlet has re-branded the program and expanded it to new social media channels.

Social Media 141

Social Media Media Case Study Case Studies 141

Porch Group Media

JULY 15, 2021

If you aren’t investing in social media for your brand, you risk getting left behind. According to new research by Sprout Social , one in three consumers use social media to learn about or discover new products, services or brands. Additionally, one in four also use social media to purchase products.

Social Media 71

Social Media Product Media Marketing Budget 71

Buffer

DECEMBER 4, 2019

What’s coming to social media in 2020? It can be hard to predict the future, especially for something as fast-changing as social media. But if you look to today’s trends and the latest buzz, you’ll start to see the signs. Social commerce is selling products directly within social media platforms.

Social Media 98

Social Media Rules Media Click Rate 98

Porch Group Media

APRIL 22, 2021

Social media is firmly entrenched as part of our everyday lives. We get our news from social, interact with friends, find community events and the list goes on. Social is also a vital channel when it comes to interacting with brands and researching new products and services. Social media is a way of life today.

Social Media 52

Social Media Lead Generation Social Marketing Lead Scoring 52

Marketing Insider Group

APRIL 15, 2024

They could be seasoned marketers, tech gurus, finance wizards, or manufacturing mavens who share their knowledge through: Blogs Videos Podcasts Social media So, when we talk about B2B creators, we’re talking about influential figures who are shaping the future of how businesses learn, connect, and make decisions.

Enterprise Management 232

Enterprise Management B2B B2B Thought Leadership SMB 232

Buffer

MARCH 5, 2021

By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again. But how exactly can you create this remarkable customer experience on social media? It can make or break a brand.

Social Media 91

Social Media Paid Search Agency Ideal Customer Profiles Media 91

Convince & Convert

FEBRUARY 26, 2015

million people tuned into the Oscars, another highly anticipated “real-time marketing” red carpet event of sorts was happening simultaneously on social media. From powerful messages to clever interruptions and even praise from Oprah herself, here are five brands who rocked the social media red carpet during the Oscars.

Social Media 145

Social Media Branding Brand Identity Media 145

Marketing Insider Group

MAY 10, 2023

As the name suggests, a digital agency focuses on marketing with digital content , pay-per-click ads, email, search engine optimization, social media, logos, branding, or web design. However, others are jumping in on the trend to make a quick buck. A firm may concentrate on one of these areas or a combination.

Marketing Agencies 2 261

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 261

Marketing Insider Group

SEPTEMBER 16, 2020

Stories are so successful that almost every social media app – including messaging apps like WhatsApp – offers their own versions now. . It identified “LinkedIn Stories” as an important search trend for us in marketing. People browse social media when they want to consume. Showcase Your Loyal Customers.

Linkedin 363

Linkedin Marketing & Strategy Business Case Study 363

Brandpoint

JUNE 3, 2020

Jon Frederick is the Director of Social Media at Nickelodeon, so basically he has the best job ever! Jon and his team manage over 100+ social media accounts for Nickelodeon, all backed by millions of followers. In your SMSS bio, it says that your team manages over 100+ social media accounts. 100% agreed!

Social Media 93

Social Media Media Multi-Channel Content 93

Convince & Convert

DECEMBER 13, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. It capitalizes on the trends of micro-content and visual content, and then more importantly, it chooses the right examples and case studies to drive the point home. What’s your one tip for becoming a social pro?

Social Media 150

Social Media Media Content Case Study 150

Convince & Convert

SEPTEMBER 29, 2010

Tweet There’s been a lot of talk (and rightfully so) lately about industries where social media adoption is as slow as a Brett Favre farewell. I’ll write more about those issues soon, but today let’s turn our attention to an industry where social media is thriving like Cher’s plastic surgeon: Adventure Travel!

Social Media 114

Social Media Trends Media Case Studies 114

Martech

DECEMBER 7, 2022

This article will explain broadly what ecommerce is, impactful trends shaping the industry, both today and into the future, and discuss the rise of mobile commerce (m-commerce), in which ecommerce companies allow customers to complete purchases via mobile apps rather than using links to drive them back to websites. . jump over 2019.

eCommerce 82

eCommerce Trends Marketing AI Amazon 82

Content Standard

APRIL 26, 2019

Social media marketing tactics have been a rollercoaster in recent years as people shift between which platforms are the most engaging, user-friendly, and trustworthy, and new apps are developed every day. It’s difficult for social media marketers to keep up with all of these shifts. We really have no choice.”

Distribution 111

Distribution Social Media Paid Content Advertising Channels 111

Convince & Convert

JUNE 19, 2014

Created in partnership with R/GA London, this marks the company’s first-ever newsroom based on Google Trends search results. According to Fast Company , a team of 20 from Google Trends and R/GA London will work out of a dedicated World Cup Newsroom in the company’s San Francisco office.

Trends 151

Trends Google Storytelling Curation 151