Hinge Marketing
SEPTEMBER 13, 2023
Educational webinars have emerged as a powerful marketing tool for many professional services and B2B firms. But not everyone is on the same page… As someone who has organized, promoted, and produced over 100 webinars at Hinge, you can imagine that I hold some strong perspectives on webinars as a marketing strategy.
Marketing Insider Group
JANUARY 4, 2021
Whether it is Zoom meetings or physical events pushed on-line via webinars and virtual events, this element of digital transformation has become ubiquitous. It is easy to forget that webinars have been around for less than 25 years – the Internet and the World Wide Web created the technology and the venue for events to go on-line.
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KoMarketing Associates
MARCH 15, 2022
While many marketers are still leveraging email to drive leads, new research indicates that they are also finding success utilizing webinars to connect with customers. Case studies (33%), virtual events (28%) and videos (23%) were also cited as particularly beneficial.
Influitive
OCTOBER 18, 2022
Check out the webinar on this topic. Of course, I won’t know if you answer it, but I’ll trust you and ask the question anyway: When you write case studies, why do you include customer quotes? The post The Case Study Is Dead. More of a watcher than a reader? Let me start with a question.
Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners
Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Enabling your sales & marketing teams to work together with their own defined set of metrics; A case study that illustrates these important strategies; And more!
Zoominfo
FEBRUARY 25, 2021
Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Create an Email Campaign.
Contently
OCTOBER 5, 2020
Depending on your study of choice, click-through rates clock in around 0.2 In this case, however, we made one important tweak that might seem counterintuitive: We used the space to promote ourselves. Every month or so, we host a webinar. All without needing to do any extra outreach over email or other channels.
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