Madison Logic

OCTOBER 20, 2023

For Jamie Linville, Digital Center of Excellence Lead at Lenovo, that means paying attention to engagement data from her MAP to determine non-converters and account segmentation. Purchase decisions are long; triaging what went wrong at the end means losing out on time, investment, and most likely a sale.

Multi-Channel 52

Multi-Channel Account Based Marketing ABM Segmentation 52

DivvyHQ

NOVEMBER 3, 2020

Perhaps some compelling case studies would help? Have you struggled to get support and budget for content marketing initiatives? Sometimes, company execs just need to see the successes of other companies (or competitors) to get on board.

Case Study 87

Case Study Case Studies Studies Content Marketing 87

Kapost

MARCH 22, 2017

That’s why Lenovo turned to Kapost. Lenovo Used Kapost to Streamline Workflows and Boost Productivity. Wanting to escape the old days of traditional print marketing, Lenovo decided it was time to explore a more robust digital strategy. With the help of Kapost, Lenovo was able to reach new content marketing heights.

Product 54

Product Digital Marketing Funnels Deliverability Webinar Metrics 54

Kaon

JULY 11, 2019

Using the Lenovo Mirage Solo ® standalone VR headset with Google Daydream, booth attendees were able to immerse themselves in a familiar coffeeshop (and other relatable venues) and experience how CenturyLink touch points enable important data to travel, within milliseconds, to execute daily transactions and activities. Advertisements.

Trade Show 124

Trade Show Effectiveness B2B Advertising Agencies 124

ClickZ

OCTOBER 22, 2020

30-second summary: We provide five examples of enterprise-level providers of marketing automation solutions including industry case studies. Each of these companies are leaders in marketing automation, with enterprise businesses (and, in some cases, SMBs) benefiting from their platforms, solutions, and technology. What is it?

Enterprise Management 133

Enterprise Management Marketing Automation Services Marketing Management Marketing Automation 133

Vidyard

JUNE 29, 2015

Tech giant Lenovo loves how video and marketing automation platform Eloqua has transformed their marketing strategy and results. ” Check out their case study to learn more. .” ” Check out their case study to learn more. We get paid because of what closes.”

Case Study 50

Case Study Case Studies Lead Ranking Lead Scoring 50

Convince & Convert

DECEMBER 11, 2015

The campaign takes inspiration from Lenovo’s belief in “being different to be better, and embracing all that’s different and unique in the world. As a result, Lenovo tapped three prominent YouTubers, including EeOneGuy in Russia, Matthew Santoro in the U.S., It inspires us to try new things, to innovate, to be a little weird.

Campaigns 100

Campaigns Paid Search Agency Microsite Advertising Agencies 100