SnapApp

SEPTEMBER 12, 2011

Of course, as any online marketer knows, driving traffic to your website can be expensive and time-consuming, so we designed our content to maximize sharing through social networks -- a strategy known as ?viral Viral lift begins with someone choosing to share your content with their social network. viral marketing.??

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Online Marketing Institute

NOVEMBER 8, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. But in most cases, social media is being used as a supplement to existing marketing efforts.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JANUARY 4, 2011

Write about customers successes – Write up a case study about a clients successful project, they will often let you publish their name 5. Case Studies are always popular to write about and not just your own 17. Find out about your customers Pain Points – Write posts that provide solutions for your customers problems 4.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 7, 2010

It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. Business buyers typically seek additional information and resources for information on business products and services.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Very helpful post, Jay.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

WebMarketCentral

JANUARY 23, 2009

It pays for itself in the first 50 pages—two chapters covering natural search engine optimization and an organic search case study. Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo! tags: Andrew B.

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. You are indeed the perfect case study. You are indeed the perfect case study.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Online Marketing Institute

JULY 31, 2009

4) Lead scoring — in a prior post , I make the case for quantitative scoring. Social networking stuff fits here too. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us I believe this is a key capability.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Webbiquity

SEPTEMBER 30, 2010

Half of all Americans are now members of at least one social network, and that figure rises to 67% for 25- to 34-year olds. Social media sites include the following: • Social networking sites (e.g. Social sharing sites (e.g. Social bookmarking sites (e.g. Digg, StumbleUpon, Reddit, etc.).

Social Media 100

Social Media Media Guidelines Digg 100

Online Marketing Institute

DECEMBER 23, 2010

You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. You can also solicit customer references for case studies and media opportunities and find out who’s doing something innovative with your product.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

B2B Marketing Savvy

SEPTEMBER 14, 2009

Indirectly, bookmarking sites like Delicious and Digg serve a similar virtualized function. The set-up: An upcoming product launch would be augmented by social media outreach and promotion: some traditional content (collateral, whitepapers, etc.),

Social Networks 40

Social Networks Traffic Advertising Agencies Paid Search Agency 40

Buzz Marketing for Technology

MAY 19, 2010

In a recent poll by the TSIA o f firms using social media – 68% of companies don’t know or can’t measure the ROI of social media. Which is a real shame and if that’s the case for you I would argue that you are focusing your social media efforts in the wrong place! Tweet This! Share this on Facebook. Share this on Reddit.

Paid Search Agency 100

Paid Search Agency ROI Peer-to-peer WOM 100

Convince & Convert

MARCH 23, 2010

That’s right, in most cases, 8 out of every 10 visitors to your blog have never been there previously. Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Buzz Marketing for Technology

DECEMBER 1, 2010

Listening for and spotting a customer issue, responding to them and solving their problem in minutes using social media provides what can only be called an “exceptional customer experience”. Related posts: Social Customer Support delivers Strong ROI In a recent poll by the TSIA of firms. Email this to a friend? Share this on Facebook.

Social Media 100

Social Media ROI Social Marketing B2B Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

To get a feel for what students are studying in Social Media U, you only need to do a web search because many of the students arent just learning how to, theyre blogging about it too. Of course, the entirety of social media cant be summed up in one blog post, so these are just a handful of subjects listed below.

Social Media 100

Social Media Class Web 2.0 Media 100

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). When social media ‘will be like air’ , May 25, 2010. Marketing Finger ( Resources Studies Social Media Consulting ). Social Media Statistics for B2B Marketers , June 21, 2010. Are You and Your Customers Hungry for Social Media?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 100

Social Media Paid Content Tactics Tips 100

Online Marketing Institute

NOVEMBER 4, 2010

Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media. But in most cases, social media is being used as a supplement to existing marketing efforts.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Buzz Marketing for Technology

JUNE 27, 2008

Digg this Slashdot Reddit. networking. social networking. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Get instant email notification when white papers, webcasts, and case studies are added to our library. Average (1 vote).

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? How are marketers measuring social media success?

Paid Content 100

Paid Content Social Media Statistics Research 100

Convince & Convert

SEPTEMBER 21, 2010

Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy. Social media strategy consulting details here.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. How Well Do You Know Your Social Network?

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

Our recent Project Open Kimono is one example -- a living B2B case study tracking our most recent content marketing campaign: the B2B Marketing Manifesto. The Return on Effort Study examines the variable of time in the evaluation of fundamental marketing tactics. But we do fight this tendency. Learn more.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us In cases where your experience tells you that a lead is sales-ready, or would best be in the hands of a salesperson, you should create an exceptions code or status. But what about 3?

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

12 Ways to Leverage Your LinkedIn Profile for a B2B Company - Social Media B2B , July 29, 2010 LinkedIn is considered by many to be the professional social network, but since it is based around people and their individual profiles, many don’t realize the benefit their B2B company can get with a well-crafted, active personal profile.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 05:46 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us While called "web analytics" in both cases, the capabilities are not the same, nor are they intended to be. I always wondered how to get timing and content right for the addressee.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? Social Media Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

AUGUST 16, 2010

Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. 30 Tips: The Productivity Guide of Social Media by WebStudio 13.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Online Marketing Institute

SEPTEMBER 30, 2010

[POLL] View Comments Related Stories 40+ Social Media and Web Development Job Opportunities View Comments New Twitter Rolls Out to More Users, What Do You Think So Far? New Twitter Rolls Out to More Users, Digg Founder "Burned Out," May Leave. AOL Acquires Thing Labs and Brizzly How Social Media Marketers Can Conver.

Twitter 40

Twitter Digg Wiki Mobile Advertising 40

Biznology

JUNE 10, 2014

The future of Social Network Services (SNS) can be discovered on High School and College campuses. reddit is a case study for this: start small, grow organically, and allow your members to find themselves. Go git ‘em, Tiger!

Digg 80

Digg Verticals Communities Social Networks 80

Webbiquity

MAY 14, 2013

J-P De Clerck makes a comprehensive case for corporate blogging—as long as it isn’t done the “wrong” way: “It’s traditional PR in a new package: corporate blogs as a way to shout how great they are.” a beginner’s guide, biggest myths or misconceptions, case studies, etc.).

Resources 100

Resources Tips Blogger Social Media 100

seo.co

DECEMBER 8, 2020

Shortly thereafter, several case studies were released by independent bloggers that suggested Cutts was wrong. Social media marketing, at its core, is the process of building your brand equity and awareness via social media channels, including (but not limited to): Facebook. What’s the point of social media marketing?

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Single Grain

OCTOBER 1, 2020

In many cases, 500 words just doesn’t cut it for most subjects with any nuance or technical details involved. Recent studies from HubSpot have found that 2,100 words is the sweet spot for blog posts when it comes to writing engaging, valuable content that will do well in search and by appreciated by readers. 3) Email Subscriptions.

CMS Development 111

CMS Development Effectiveness A/B testing Top of Funnel 111

Webbiquity

AUGUST 26, 2010

Jan Petrovic presents a case study on how Lands’ End used a creative incentive campaign to draw 25,000 additional fans to its page. 10 Ways to Grow Your Facebook Page Following by Social Media Examiner. Facebook SEO Ranking Factors, 2010 Study Results by aimClear. Share this on Bebo. Share this on del.icio.us.

Facebook 100

Facebook Search Marketing Advertisements Advertising 100