DAGMAR Marketing

NOVEMBER 29, 2019

The concept of LSM—localized social marketing—has been around for awhile, but an interesting study was recently released that’s causing a bit of a buzz. Reviews and ratings are the #1 factor for choosing a company to do business with and a local search ranking factor More than 70% of engagement with brands is occurring on local pages.

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

EveryoneSocial

AUGUST 16, 2017

Employee advocacy challenges are none too surprising, but the benefits of implementing an advocacy process will outweigh any challenge your company may face. Over the last few years, employee advocacy has become an important process to many medium, large, and enterprise companies across various industries.

Enterprise Management 88

Enterprise Management Work Management Marketing Management Social Media 88

Webbiquity

JULY 6, 2010

Small companies don’t bother with agency RFPs (nor should they) and even mid-sized companies use them less today than in the past. But if your company wants to use an RFP process to help in selecting a marketing agency, this post will help you craft one that meets your needs without driving the responding agencies crazy.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Sprout Social

MAY 20, 2016

Successful professionals often promote the importance of focusing on your own company’s marketing efforts rather than those of your competitors. Just because your competition has embraced a specific social network, doesn’t necessarily mean you should invest in it too. A5: Engagement is the most important on social media.

Bandwidth 41

Bandwidth Stats Social Networks Network Marketing 41

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

BenchmarkONE

SEPTEMBER 13, 2018

If you already have a solid mailing list and online social network, FocusGroupIt makes it easy to put together online focus groups. Image courtesy of Social Media Examiner. #4: 4: Social Mention. Need to know what people are saying or doing, in relation to a specific product, company, or idea? 3: FocusGroupIt.

Paid Content 71

Paid Content Research Enterprise Management Tools 71

SnapApp

JANUARY 13, 2012

But executives have made it clear that the company's new social network, Google+, will have an impact on search rankings. While businesses will never know exactly how Google calculates its results, taking full advantage of the Google+ social network is sure to pay off. Create a full brand page.

Google 48

Google Optimization Buzz Lead Scoring 48

SnapApp

JANUARY 10, 2012

When Google announced its latest foray into the social media sphere, many marketers wondered if the search giant would raise the social bar with Google+ or if it would be just another social network. It's Economics 101: The company created demand by hyping up a product available in a limited supply, and it paid off.

Facebook 48

Facebook Google Ideal Customer Profiles Social Networks 48

Adobe Experience Cloud Blog

FEBRUARY 21, 2013

by Dayna Rothman Being active on social networks before, during, and after your event is critical for optimal engagement. Since events are in real time, attendees often use social networks to get updates and to communicate with other participants in a live environment. Use a combination of paid and non-paid Tweets.

Twitter 48

Twitter Marketo Webinar Metrics Sample 48

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social networks and blogs In the U.S MindJumpers ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

For your use in PowerPoints, to share with associates or just to get up to date, below are 17 usable and compelling B2B Marketing stats collected from various sources around the B2B industry: B2B Social Spending. 34% of B2B marketers are not measuring social success at all, versus just 10% of B2C marketers. Source : BizReport.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. Mystery Visitors. Ineffective Plugin Use.

Facebook 100

Facebook Ideal Customer Profiles Brand Identity Branding 100

Webbiquity

FEBRUARY 2, 2011

Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. Jeff Bullas shares several interesting content marketing stats from recent research, such as: content now accounts for 33% of marketing budgets on average, up from 11% just a couple of years ago. 11 steps toward a content strategy by Econsultancy.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 B2B Marketing Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Hubspot

AUGUST 23, 2011

With more than 100 million users, LinkedIn is the most popular social network for professionals as well as one of the top social networks overall. Track company buzz. Company Buzz is a helpful application that allows you to track what people are saying about your company and related topics on Twitter.

Linkedin 28

Linkedin Ideal Customer Profiles Buzz Profiling 28

LeadSquared

FEBRUARY 2, 2016

New ideas, new technologies, new companies, they all make changes happen drastically. Facebook is hell-bent on becoming a strong YouTube competitor, Vines and Periscopes are already generating buzz, 3G has moved to 4G and smart phones are becoming smarter. Nothing is simple; not in digital marketing anyway. Just start analysing.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Convince & Convert

SEPTEMBER 7, 2010

I wonder how Stratten feels about companies servicing customers differently , based on their online influence? I’ve even left the stat breakdown public so you can see all the views are organic, not off-shored to get views (like some video companies have done). A tall order, to be certain.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Buzz Marketing for Technology

JUNE 27, 2008

Find Missing Links in your Social Networks with MyBlogLog Connector. Then we took that one step farther by delivering you the updates online that are most interesting to you in New With My World, all the buzz online, based on what you have told us is cool. Use Connector to fill in the gaps in your personal social network.

De-duping 100

De-duping De-duplication Paid Search Agency Work Management 100

Convince & Convert

JUNE 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. You’ve got the low market stuff, Hootsuite and services like that, but for your mid-size companies, what are they going to do?

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Convince & Convert

APRIL 20, 2010

While this is important for a blog like mine, it’s flat-out critical for e-commerce companies, and others that are blogging for business. More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? link] Tom Trush Excellent post, Jay.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

MARCH 25, 2010

You’ll be able to easier understand how these events drive social success using Swix. On the ROI front, Swix CEO Scott Lake ( @scottica ) told me that the company puts as much emphasis on tracking the “I&# as they do the “R&#. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. The variation may come in how social media is used, not which social media are used.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

Twitter 100

Twitter Stats Tools Tips 100

Sprout Social

MAY 8, 2023

As the premier professional-focused social platform, LinkedIn is where to establish yourself as a thought leader in your industry. By midday, there’s buzz on the platform, and the best times to post on LinkedIn are Tuesdays and Wednesdays between 10 a.m. and at 6 p.m. until 9 p.m. to noon and at 1 p.m.

Linkedin 102

Linkedin Best Practices Social Media Ideal Customer Profiles 102

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Webbiquity

JANUARY 10, 2011

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Find out here in three dozen of the best Facebook marketing guides of last year—along with some interesting stats and even counterpoints from a few naysayers and holdouts.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? Social Media Facts and Stats. percent just a year earlier—a 43 percent increase.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

AUGUST 10, 2010

Influence mining is primarily being used in two corners of the social Web – for identifying and engaging with categorical or brand authorities; and for adding information to customer service interactions. JB : How are companies incorporating influence metrics into their marketing? Should companies treat customers differently?

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

JULY 14, 2010

Losing in social media can be akin to the experiences of companies like Kraft, Nestle, and BP in the social media realm. At the very least those companies are engaged in the conversation and have a strong awareness of the perceptions of their brand. There is nothing new about social media; it's just modern WoM.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Buzz Marketing for Technology

JUNE 27, 2008

150 favorites | 3621 downloads | 64 embeds ( Stats ). Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? From trib , 10 months ago. This is my presentation from the IIM National Conference on 15 Aug more. 25838 views |.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Convince & Convert

MARCH 23, 2010

link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] davinabrewer Jay, the stats on first time visitors are interesting.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Adobe Experience Cloud Blog

APRIL 10, 2018

Organic reach is on the decline due to recent changes in social network algorithms. Listen to conversations around your brand and uncover the themes your audience talks about, where in the world your community is located, what social networks they prefer to use, who the most engaged members are and more. for Twitter.

Communities 133

Communities Work Management Social Networks Social Media 133

Hubspot

JANUARY 27, 2015

There are tons of other rising social networks out there, but let’s be honest, Facebook really was the game-changer (sorry Myspace!). While it’s hard to predict the future of Facebook and social media, it remains a major player in social media marketing today. Is it on the decline? Can businesses still find it valuable?

Facebook 28

Facebook Brand Identity Branding Paid Search Agency 28

Convince & Convert

AUGUST 18, 2010

Of course, there are a ton of outstanding PR firms doing excellent work in social media, including all the folks I have the great privilege to work with every day here at Convince & Convert. But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle.

PR 161

PR Social Media Paid Content Media 161

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies. All of these ideas will help your fans make a stronger and more personal connection with your company.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

MAY 24, 2012

Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch.

Enterprise Management 114

Enterprise Management Work Management Marketing Automation Services Marketing Management 114