ClearVoice

MARCH 19, 2020

In SEMRush’s The State of Content Marketing 2019 Global Report , an analysis of over 700,000 articles revealed long pillar-style blog posts of 3,000 words or more tend to get triple the traffic and quadruple the shares of a more standard 901-1200 word blog post. The end goal for the majority of marketers? Lead generation.

Marketing Budget Creation 101

Marketing Budget Creation Sample Planning Top of Funnel 101

Single Grain

AUGUST 7, 2019

This post was updated with more in-depth content, templates and examples on how to craft the perfect buyer persona. Do you feel like your marketing campaigns are falling on deaf ears? And even worse: nobody is purchasing — which means you’re wasting precious revenue on marketing strategies with low ROI.

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

SmartBug Media

JUNE 14, 2019

Whether you work for a bank, credit union, credit card company, insurance company, or another kind of financial institution, understanding who your ideal customers are and where you can reach them is an important part of your marketing strategy. Developing Buyer Personas. We’ll call her Mortgage Mary. Mortgage Mary.

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Buyer Personas Service Education Sample 63

Hubspot

JANUARY 14, 2013

Are you ready to build your dream team of inbound marketers? Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

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Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

APRIL 26, 2016

This is where buyer personas come in handy. Buyer personas -- sometimes referred to as marketing personas -- are fictional, generalized representations of your ideal customers. To get started with creating your personas, check out these free templates , as well as this helpful tool.

Buyer's Journey 28

Buyer's Journey Research Planning Buyer Personas 28

Optinmonster

NOVEMBER 10, 2022

You can deliver these lead magnets in a variety of formats: PDF download, video, Notion template or other digital file, or even as a gated content page on your website. Offering a free product sample or software trial is an effective way to let customers try the product for themselves. How will your template make their lives easier?

Work Management 82

Work Management Examples Marketing Management Lead Scoring 82

Contently

NOVEMBER 7, 2019

A content strategy is a structure that guides your marketing from the beginning stages to post-publication. In order to make your inbound marketing efforts smoother and more rewarding, it should be repeatable, organized, and agile. To start, here’s an overview of Maren’s primary buyer persona, Montessori Mom Meena.

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Work Management Webinar Metrics Marketing Management Ad Building 160

ClearVoice

JUNE 3, 2022

Content marketing, inbound marketing, and digital marketing: These three phrases are often used interchangeably. Content Marketing, Inbound Marketing, and Digital Marketing: What’s the Difference? Advantages of content marketing vs. inbound marketing. Syndicated content.

Paid Content 105

Paid Content Inbound Marketing Paid Search Agency Planning 105

Hubspot

FEBRUARY 27, 2019

But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. Once you establish your ad targeting criteria, you can save it as a template for future campaigns. LinkedIn is a highly valuable tool to network with like-minded professionals. Actually, yes.

Linkedin 101

Linkedin Paid Search Agency Ads Campaigns 101

Hubspot

AUGUST 20, 2020

Download a Free How-To Blog Post Template Here. How to Create a Social Media Report [Free Template]. How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates]. Download a Free Listicle Blog Post Template Here. 10 Social Media Calendars, Tools, & Templates to Plan Your Content. The Listicle.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Hubspot

NOVEMBER 18, 2015

We've mapped out a comprehensive guide with everything you need to launch a holiday marketing campaign this season. From offer templates to free holiday-themed stock photos, we've peppered this step-by-step guide with resources designed to get your campaign up and running right away. Haven't started planning your campaign yet?

Campaigns 28

Campaigns Planning Landing Pages Buyer Personas 28

Hubspot

SEPTEMBER 29, 2014

Step 1: Create buyer personas. Your content needs to be about stuff your buyers love to learn about. The best way to get a deep understanding of your audience is by creating buyer personas. Buyer personas are fictional, generalized representations of your ideal customers. Let''s get started.

Traffic 28

Traffic Webinar Metrics Organization Buyer Personas 28

Hubspot

SEPTEMBER 17, 2018

Many explainer videos focus on a fictional journey of the company’s core buyer persona who is struggling with a problem. What buyer persona are you targeting? This may be a segment of your company’s typical buyer persona. The program even provides helpful templates that simplify the editing process.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Single Grain

NOVEMBER 16, 2023

Step 1 – Understanding Your Audience The first step to understand your target audience is to create a buyer persona and a customer journey map. Buyer Persona Development A buyer persona is a semi-fictional representation of your ideal customer, based on market research and real data about your existing customers.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Hubspot

MAY 22, 2018

Grab your free business plan template here and apply the practices below. Here are the key elements in a business plan template , what goes into each of them, and a sample business plan section at each step in the process. Business Plan Template. Learn how to create buyer personas here.). Executive Summary.

Startups 101

Startups Top of Funnel Work Management Business 101

ClearVoice

MARCH 3, 2020

You know creating content is the backbone of your inbound marketing approach, and brand reputation hinges on quality. Bolster your overall marketing strategy and approach. If your audience analysis and buyer persona vignettes are already a year old, they could be outdated. Create concepts. We can handle it all.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Hubspot

OCTOBER 26, 2015

5) Reflection refers to the reflection of the consumer; in other words, the brand's most stereotypical buyer. While a company might have multiple buyer personas, this is the "top" type of buyer. You can also download our SWOT analysis template. Here are some great samples of brands' essences: Volvo is "safe.".

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