Webbiquity

MARCH 1, 2016

On the paid side, more than one million businesses use Google AdWords , and Google’s content network reaches 80% of all U.S. Though many small businesses remain skeptical of AdWords, SEM still accounts for the largest share of online advertising budgets. About 26% of consumers use social media sites for this purpose.

SEM 100

SEM Paid Content Stats SEO 100

Webbiquity

MARCH 8, 2016

Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow. In B2B purchase decision making, text still rules (for now): 80% of business decision makers say they prefer to get vendor information in a series of articles, and 85% prefer text over video. Social Media Examiner ).

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 10 Stats About Social Media Demographics.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Sprout Social

OCTOBER 4, 2016

The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes.

Aggregators 84

Aggregators Social Networks Allocation Paid Social Agency 84

Webbiquity

AUGUST 3, 2021

Those are just a few of the findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Here are 15 more intriguing and actionable stats and facts pulled from that research. 45% search for brand information on social media, and the same percentage use voice search.

Social Media 170

Social Media Spyware Wikipedia Correlation 170

Sprout Social

JULY 13, 2022

European social media usage has evolved over the past few years, creating a new landscape for social media marketers to play in. To map out this new terrain, we spoke with three Europe-based marketers during our recent webinar, “ Interpreting the Index: What it Means for European Businesses ”. In 2021, 14.5%

Social Media 99

Social Media Stats Webinar Metrics Media 99

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. ” Only 29%?!

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Hubspot

DECEMBER 5, 2019

While Reddit's user-oriented platform might be too difficult for small to medium-sized business marketers right now, it's still evolving. General Stats. Takeaways from Reddit Stats. As we've learned from the stats above, young people, especially in Gen Z are using and trusting the platform as a source for product research.

Stats 100

Stats Mobile Advertising Internet Marketing Mobile Marketing 100

Webbiquity

JUNE 16, 2015

While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • However – only 28% of content sharing happens through the big social networks. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Sprout Social

MAY 7, 2019

This limits the full potential that social media marketers have to tell data-driven stories, collaborate with other teams, influence strategy and be crucial drivers of real business growth. 47% of social media marketers say developing social strategies to support overall business goals remains their number one challenge.

Stats 109

Stats Social Media Social Marketing Media 109

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Not convinced? Why it’s important.

Social Media 145

Social Media Statistics Social Marketing Marketing Budget 145

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. WARC) 94% of B2B marketers implement ABM strategies.

Paid Content 221

Paid Content Stats Marketing Budget Webinar Metrics 221

Brandwatch Marketing

NOVEMBER 8, 2023

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 98

Social Media Tools Media Lead Scoring 98

Marketing Insider Group

DECEMBER 18, 2013

The growth and interest in Content Marketing is now an undeniable force for businesses and marketing. Along the way, I’ve been collecting facts, stats and insights on the future of content marketing that support the need for change. What important content marketing stats did I forget: 33 Stats on The Future of Content Marketing.

Stats 100

Stats Content Marketing Content Curation 100

Sprout Social

JULY 18, 2019

In our first Sprout Social UK & Ireland report , we uncover how marketers can grow their audience on social and build stronger connections with their customers. As you dive into all of the data across our UK and Ireland report, here are the five essential stats you need to keep top of mind to elevate your social strategy.

Stats 73

Stats Brand Identity Branding Peer-to-peer 73

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. It’s not what you almost certainly think.).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Brandwatch Marketing

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 144

Social Media Tools Media Lead Scoring 144

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Here are the stats.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics For context, as of April 2018, total worldwide population is 7.6

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? By looking at how each platform could serve your business needs best. Vimeo vs. YouTube for Business: Key Features Each of these platforms are used by different people for different things. How you define success as a business user is what you should be looking at.

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Contently

NOVEMBER 13, 2017

Once upon a time, Snapchat was in line to take over the social network throne from Facebook. Instagram has become the the ideal social network, something built in a lab by the savviest venture capitalists and engineers. Check out the full infographic below for more data on the social network’s marketing power.

Social Networks 166

Social Networks Stats Lead Ranking Network Marketing 166

Webbiquity

SEPTEMBER 9, 2014

Stories about how top executives just don’t “get” social media and the concept of social business were common four or five years ago. Per recent research from GaggleAMP : “Connecting your business with your employees in social media can boost your social media presence.

Business 100

Business Enterprise Management Paid Search Agency Social Media 100

Webbiquity

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Social Marketing Media Business 100

Sprout Social

AUGUST 23, 2016

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. Social Media for Business by the Numbers.

Social Media 111

Social Media Paid Content Media Business 111

Biznology

JANUARY 14, 2013

Perhaps, companies are finally appreciating the business impact a CMO has. Here are 21 stats that show most CMOs leap before they look at ROI. 90% of CMOs say social data has impacted at least some of their decisions; only 47% use social data to make predictions or forecast sales. That’s good news. source: AdAge ).

Stats 80

Stats ROI CMO Forrester 80

Webbiquity

MAY 3, 2012

57% of Facebook users “like” a business because they want to receive special offers and promotions, according to Mashable.com. But what do these trends mean for today’s businesses? And what do marketers and business owners need to know—and more importantly, do —to keep ahead of consumer demands? References: Mobile stats: [link].

Positioning 100

Positioning Business Mobile Marketing Stats 100

Top Rank Marketing

AUGUST 11, 2023

Marketing Dive WhatsApp Adds Screensharing for Video Calls in the App As Meta-owned WhatsApp has sought to expand the reach of its app in Western markets, the addition of a new screen-sharing option has aimed to entice more business users and brands to the communications platform, WhatsApp recently announced.

Buying Cycle 92

Buying Cycle B2B Marketing Demand Generation Agencies Studies 92

Valasys

JULY 19, 2019

Microsoft has shared the following vital insights on LinkedIn: “LinkedIn revenue increased 25% ($371 million) with record levels of engagement, highlighted by LinkedIn sessions growth of 22%” The vital metrics resonating with the above parameters gives us a clearer understanding of the status of the professional social network.

Linkedin 40

Linkedin Stats Marketing AI Social Networks 40

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Measuring Social Media ROI.

Social Media 95

Social Media Media Business Social Networks 95

DAGMAR Marketing

NOVEMBER 29, 2019

While you may not have a national company with multiple locations, the report offers good reminders of how companies of all types, including your local small business, may be missing marketing opportunities on social media. What is localized social marketing? Word-of-mouth is more powerful than ever, thanks to social media.

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

Buffer

JUNE 10, 2019

What role do social media stats and facts play in your day-to-day? As social media marketers , we do our best to be data-informed with the decisions we make for our social media strategy at Buffer. Social media stats make a difference. There are 3.499 billion active social media users. billion users.

Social Media 76

Social Media Statistics Media Stats 76

Adobe Experience Cloud Blog

JUNE 18, 2014

In addition to arming yourself with a rock solid social media tactical plan (click the link for a comprehensive sample plan, including high-level objectives and granular action items), marketers need to approach their Facebook strategy with the most up-to-date insights and stats. Social Media'

Stats 48

Stats Facebook Social Marketing Planning 48

Biznology

NOVEMBER 7, 2012

As companies go through their social business journey, there are several “truths” about their use of social media that are not necessarily observed in real life, but still get treated as dogma, as if social technologies were so special and enigmatic that deserve a quasi-religious status.

Wikipedia 80

Wikipedia Business Social Media Distribution 80

Hubspot

JUNE 14, 2012

But how much does all that contribute to the strength of Twitter as a social network ? Well we think it's time to look into the question further; it's time to host an official marketing debate about whether Twitter is a dying social network. So really, this stat could be either good or bad, right? but they're not.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28

Brandwatch Marketing

JULY 4, 2022

Social Bakers offer a free Instagram analytics tool. You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. Quintly is a dashboard tool that covers several social networks. social media accounts. There isn’t much here overall.

Analytics 95

Analytics Tools Best Practices Tagging 95

Webbiquity

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. 1: Best Online Business Tools Series Kicks Off Today. #2:

Google 154

Google Tools Best Practices Planning 154