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Fire Up Demand Gen and Sales: Best Practices for SaaS Landing Pages 2024

FunnelEnvy

As global unrest and economic uncertainty persist, belts are tightening in most business sectors. High-converting landing pages are strategic assets that transform curious visitors into engaged users and paying customers. Effective landing pages take time to optimize.

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How to Create the Ultimate Lead Capture Page: 11 Tips for 2020

Unbounce

I created my first lead capture page four years ago when I started my business. I wanted to advertise my services, grow my brand, build an audience, and land clients. here’s what I wish I knew when I created my first lead capture page. What’s a Lead Capture Page?

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The 13 Types of Landing Pages & How to Pick One for a Campaign

Hubspot

Yes, marketers, we’re talking about landing pages. Those lovable lead drivers we optimize, tweak, update, and test. Whether you’re a blogger, social media marketer, or paid marketer -- you have a healthy relationship with the landing page. But, to be honest, there are a lot of different types of landing pages.

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What Is a Landing Page? All Your Questions, Answered

Hubspot

If you could do one thing to dramatically improve your marketing ROI today, would it be to use landing pages on your website ? If you're trying to generate leads for your business, and you don't have at least a few landing pages on your website, you're missing out on a key opportunity to turn website visitors into something more.

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How to Find the Perfect Balance Between Content Creation and Curation for Lead Capture

Scoop.it

The question is, then, how do you balance created vs. curated content for the best lead capture impact? Maximizing Leads Driven by Created Content. Content creation for lead generation isn’t a one-and-done event. You need to keep promoting your content and nurturing the leads that it generates.

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27 Awesome Newsletter Ideas That Will Keep Subscribers Engaged

Optinmonster

Are you struggling to find newsletter ideas to keep subscribers engaged? Email marketing is a great way to share your brand’s message, connect with your customers, and turn leads into subscribers. But, it can be hard to keep coming up with fresh, interesting newsletter content each day, week, or month. How-To Guides.

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5 Foolproof Ways to Acquire New Customers

Unbounce

What else does your business need to succeed? One popular lead generation method is using a lead capture landing page. These pages offer your audience something like a resource or newsletter in exchange for their contact info. You’ve got your team. You’ve got your product. Right— customers.