Biznology

MAY 10, 2012

Photo credit: Wikipedia. The concern we hear most frequently from clients just getting started with content marketing is some variation on “What the heck am I going to write about?” Does it provide them new insights into their business or their market? Does it help them solve a problem? And … Action!

Content Marketing 80

Content Marketing Viral Marketing Content Wikipedia 80

Biznology

AUGUST 22, 2010

Image via Wikipedia. I risk being ostracized by just about everyone when I reveal the following: Business can be very boring. It's this reality that brings me to the next way that business really needs to look at their content no matter how dry the subject matter may be. by Frank Reed. There needs to be a level of entertainment.

Intent 80

Intent Wikipedia Content Viral Marketing 80

Biznology

NOVEMBER 21, 2012

Photo credit: Wikipedia. Business marketers have much to gain from retention marketing. Business customers tend to be fewer and more valuable—meaning you can’t afford to lose even one. Traditional approaches in B2B retention marketing. New developments in loyalty for business markets.

Loyalty 80

Loyalty Enterprise Management B2B Marketing Work Management 80

Hubspot

JULY 1, 2014

It''s only a three-letter acronym in a sea of three letter acronyms that all relate somehow to the inner-workings of my business. We don''t often think about websites as being in a physical location because the very promise of the internet is that it exists everywhere. Inbound Marketing' Reader, this is a safe space.

FAQ 28

FAQ Wikipedia CMS Development Distribution 28

WebMarketCentral

APRIL 15, 2008

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. Small businesses have neither the time nor the manpower to cover every major site.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

LEADership

MAY 5, 2014

—Spotlight on Greg Ott, VP Marketing for QuickBooks Online, (Intuit Inc.). In the marketing world today, and particularly, in the disruptive innovation world, ‘growth hacking’ is the trending topic. He is the VP of Marketing for Intuit’s QuickBooks Online. Until recently, there was nothing positive to be said about hacking.

CMO 40

CMO Work Management Marketing Management Peer-to-peer 40

BuzzSumo

MARCH 1, 2016

Take as an example the question “what is content marketing?”. The Content Marketing Institute have written a comprehensive answer to this question on their site. In fact it is the top answer to the question ‘What is content marketing?’ The ability to generate links is a major benefit to your marketing and SEO.

Lead Ranking 40

Lead Ranking Best Practices Case Studies Case Study 40

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. And for even more inbound marketing-related terms and definitions, check out The Ultimate Inbound Marketing Glossary.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. Social Media Marketing Dictionary: 101 Terms to Know.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Hubspot

OCTOBER 23, 2013

The deconstruction of search engine rank into those two main components made SEO more approachable to marketers of all company sizes. The Future of SEO - 2013 edition from HubSpot All-in-one Marketing Software. In fact, earning inbound links was one of the core tenets of inbound marketing. Mobile Search Will Continue to Rise.

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

Marketing Insider Group

MARCH 18, 2015

I define thought leadership as a type of content marketing where you tap into the talent, experience, and passion inside your business, or from your community, to consistently answer the biggest questions on the minds of your target audience, on a particular topic. Thought leadership is a key component of content marketing.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Peer-to-peer Differentiation 100

Biznology

DECEMBER 13, 2013

Nelson Mandela(Photo credit: Wikipedia). In other words, his change was real, not marketing hype. In marketing we talk a lot about authenticity and the need to ensure the close alignment between what a brand claims and what it actually does. This is marketing hype. Not exactly what their marketing managers had in mind.

Wikipedia 80

Wikipedia Viral Marketing Public Relations Internet Marketing 80

Buffer

OCTOBER 25, 2018

Whether you are a seasoned social media marketer , a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around. Gradually, people started communicating with businesses via WhatsApp.

Social Media 111

Social Media Media Branding Brand Identity 111

Vidyard

OCTOBER 19, 2016

And it’s no surprise that when the internet rolled around in about the same time frame, it would take less than 30 years for video to become one of the primary, and most exciting uses of this new communications network. On-demand television was an exciting idea as early as the 1970s. Funnily enough, it all began with a pot of coffee.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. The problem is finding the right one. Please share!

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

seo.co

OCTOBER 28, 2021

Viral content is a Holy Grail in the world of content marketing. It was DollarShaveClub that took a $5K viral video all the way to a $1 billion acquisition by Unilever. It all started with a single piece of viral content. Viral content creates massive traffic. Defining “Viral” Content. Social followers.

Viral Marketing 98

Viral Marketing SEO Content Paid Search Agency 98

Hubspot

DECEMBER 5, 2016

you name it, and somebody has plopped a cute animal on it and sold it on the internet. In what is possibly the cutest rise-to-fame story ever, the three pups became an international internet sensation by snuggling. He's the dog version of the Dos Equis guy," Fung said to Business Insider , "the most interesting dog in the world.".

Viral Marketing 28

Viral Marketing Advertising Agencies Social Media Paid Search Agency 28

Buzz Marketing for Technology

OCTOBER 20, 2008

International Business. Entering the Job Market With Your Distance Degree. Get a Marketing Degree, Free: 100+ Open Courseware Collections for Web Entrepreneurs. Viral videos. Computer and Internet. Hardcore Wikipedia fans can learn when there are any changes to the information with their recent changes feed.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Buzz Marketing for Technology

JULY 16, 2008

International Business. Entering the Job Market With Your Distance Degree. Get a Marketing Degree, Free: 100+ Open Courseware Collections for Web Entrepreneurs. Viral videos. Computer and Internet. Hardcore Wikipedia fans can learn when there are any changes to the information with their recent changes feed.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

seo.co

JANUARY 8, 2022

But most marketers eventually get stuck. Backlinks” are just hyperlinks on the internet that point to your domain (and the various pages within that domain). The best approach for most businesses is to use a blend of link building and link earning, capitalizing on the best qualities of each. Memes are dangerous territory.

Link Building 119

Link Building SEO Webinar Metrics Ad Building 119

seo.co

JUNE 8, 2021

But most marketers eventually get stuck. Backlinks” are just hyperlinks on the internet that point to your domain (and the various pages within that domain). The best approach for most businesses is to use a blend of link building and link earning, capitalizing on the best qualities of each. Memes are dangerous territory.

Link Building 119

Link Building SEO Webinar Metrics Ad Building 119

seo.co

OCTOBER 4, 2020

Social media marketing can’t increase your rankings directly, but it can have a massive bearing on secondary ranking factors. An image that doesn’t load on Internet Explorer could make your page less authoritative due to “broken content.” Link building. Social media. Correctional strategies. Different browsers?

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111

Scoop.it

MAY 3, 2022

Brands use content curation across their social media and content marketing pieces, including through infographics, videos, and art created by others. You get to use high-quality materials to improve your marketing, and the content’s author gets a backlink, credit, and exposure to your audience. Why you should curate content.

Curation 79

Curation Top of Funnel Marketing & Strategy Lead Scoring 79