Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As As mentioned in my post about blog success metrics , if you cover a very wide topical area, subscriptions are less likely). Consequently, I have two recommendations.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. This can inform decisions about which types of content to promote in social (and on what networks specifically) for the best ROI.

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Marketing Insider Group

OCTOBER 11, 2021

There’s a lot that goes into launching and maintaining a successful blog — strategic content, SEO, CMS systems, social media, image selection, article promotion, and more. In this article, I want to show you how to design your company blog for success. How to Start a Blog: The Set Up. Create an RSS Newsletter.

Paid Search Agency 291

Paid Search Agency Companies RSS Ad Frequency 291

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. You will find here lots of examples of business and corporate blogs, as well as resources to help you learn more about the topic. Consider Netconcepts. Other stuff?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search?

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Hubspot

JANUARY 2, 2012

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. You probably have a hefty mix of blogs and websites in your RSS, some of which might talk about blogging every once in a while.

Blogger 28

Blogger Thought Leadership RSS CAN-SPAM 28

WebMarketCentral

SEPTEMBER 10, 2009

Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. Can you come up with three things to write that won't include one shred of marketing B.S. about your organization?

RSS 20

RSS Best Practices Business Blogger 20

Hubspot

SEPTEMBER 10, 2014

When this ritual happens consistently with posts from one particular blog, I begin associating its name with content I love. I add them to my RSS feed; I follow them on Twitter; I begin to trust them, even defend them as if they were a friend. Some great posts from the Priceonomics blog: Are One-Star Reviews for A**holes?

Paid Search Agency 28

Paid Search Agency Companies Blogger Curation 28

WebMarketCentral

SEPTEMBER 8, 2008

How can you get the most out of your RSS feed(s)? How can you more effectively convert blog readership into revenue? What SEO tactics are crucial to incorporate on your blog? Learn all of this and more in the articles and posts highlighted below, some of this year's best so far on business blogging. Aune del.icio.us

RSS 20

RSS Blogger Best Practices Business 20

Hubspot

SEPTEMBER 29, 2010

Here are 9 Twitter for business strategies to avoid , as well as how to remedy them. Be Overly Self-Promotional. Instead of having a Twitter profile full of self-promotional news or links to your own website, share other interesting, educational, or even funny industry news from websites other than your own. Of course not.

Twitter 28

Twitter RSS Business Ideal Customer Profiles 28

Webbiquity

JANUARY 8, 2010

Blogs are not a traditional marketing medium. Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. Certainly you can promote your company and product in your blog, but this should be more in the form of sponsorship than selling language.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. Mark, you're spot on!

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

MARCH 24, 2011

Solve Your Readers’ Problems Too many companies focus the company blog on promoting a product line and trying to make more sales rather than focusing on solving readers’ problems. Then address those concerns on the blog. But I’d like to hear what metrics make a blog successful in the first place?

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Webbiquity

FEBRUARY 17, 2014

Which content promotion tools are most useful? Which blog post promotion tactics are most effective? Is it still worthwhile to get listed in blog directories, and if so, which ones? 25 Easy Ways to Promote Your Blog by Kim Garst. 120 Marketing Tactics for Blogs [Infographic] by Customer Think. ** 5 STARS.

Promotion 100

Promotion RSS Banner Ads Buzz 100

WebMarketCentral

MAY 6, 2006

George Dixon of the Minneapolis-based virtual marketing agency KC Associates recently put together a concise but helpful summary of the pros and cons of business blogging titled To Blog, or Not to Blog.

Business 20

Business RSS Trade Show PR 20

Hubspot

APRIL 26, 2013

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool. 1) Implement Smart CTAs.

Top of Funnel 28

Top of Funnel Business Blogging Marketing Automation Services Sales Qualified Leads 28

Online Marketing Institute

JANUARY 4, 2011

So if you’re not yet using a company blog for your own marketing efforts, now is the time to develop a strategy. To make the most of that tool, Newton offers these three tips: Tip #1. Recruit multiple bloggers Effective blogs are updated frequently. Newton’s team posts at least once a day during the work week.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Online Marketing Institute

MARCH 24, 2011

. “A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies. But using your blog this way can be detrimental.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

WebMarketCentral

JUNE 10, 2008

The blog subhead helps establish the personality of your blog. For example, my blog subhead includes the text "B2B lead generation and marketing, Web 2.0 social media, business blogging tools, micromarkets, interactive PR, and web marketing tools and resources." What personality do you want your blog to have?

Blogger 20

Blogger SEO Web 2.0 RSS 20

Buzz Marketing for Technology

JUNE 27, 2008

9 Essential Tips to Get the Most Out of Trade Shows, Conferences & Seminars (Podcast) » Tuesday 13 Nov 2007. Add features or buttons only when it serves readers or help with blog goal. Make RSS Subscribe button prominent and make it easy to spot. Denise aka The Blog Squad on 24 Nov 2007 at 8:09 am. About Edith.

Blogger 100

Blogger Effectiveness Comparison Pricing 100

Hubspot

JULY 31, 2019

You should know where and how you’re going to publish and promote your content before you put the proverbial pen to paper — otherwise, your time and resources could go to waste. Content distribution channels are the channels through which you share and promote the content you create. Where should I publish my content , you ask?

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Hubspot

JUNE 23, 2011

So blogs are really good at this because blogs typically are almost articles, and a lot of business blogs are how-to articles. When those numbers are public -- like Facebook likes or Twitter followers or sometimes RSS numbers or blog comments --when those numbers are public, the fact that they are big mean even more.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Hubspot

FEBRUARY 11, 2013

Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question. Business Blogging. 11) Make your business blog all about promoting your products/services. Your business blog should be all about how awesome your business' products and services are.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28