Hubspot

DECEMBER 29, 2011

As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever. How will your business keep up? Nearly 40% of US companies use blogs for marketing purposes.

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Hubspot

JANUARY 18, 2012

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. Set and enforce reasonable deadlines for blog submissions so both you and your employees stay accountable. I don't know how to prove my blog's ROI.".

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Convince & Convert

MARCH 4, 2010

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. My blog just had its one year anniversary. Mark, you're spot on!

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Industrial Marketing Today

NOVEMBER 1, 2010

A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies. times increase in website traffic; 3.2

Business Blogging 60

Business Blogging Enterprise Management Paid Search Agency ROI 60

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

APRIL 14, 2014

83% of B2B marketers invest in social media to increase brand exposure; 69% to increase web traffic; and 65% to gain market insights. And furthermore, long-tail searches have higher overall organic click-through rates. However, just over a third of marketers view each channel as valuable for lead generation. eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Industrial Marketing Today

OCTOBER 26, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Moz

MAY 6, 2019

Form a long-tail keyword. A good rule of thumb is to focus on one long-tail keyword per blog post. A long-tail keyword is a very targeted search phrase that contains three or more words. It often contains a head term, which is a more generic search term, one or two words in length.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Marketing Insider Group

OCTOBER 3, 2023

So, what should you do if your traffic still sucks despite your search engine optimization efforts ? Though effective SEO is a long-term play, we’ve got the best SEO tips to immediately improve your page position. For example, what if you run a cleaning business? These lower-volume keywords are going to be easier to rank for.

Lead Scoring 285

Lead Scoring Lead Ranking SEO Tips 285

nDash

JULY 8, 2020

You could spend months investing in content marketing only to find that the traffic needle hasn’t budged leads aren’t pouring in the way you hoped. Think about the business goals you want to serve with your content. Generating qualified leads for your sales team. There’s more to content development than just traffic, though.

Top of Funnel 52

Top of Funnel Effectiveness Marketing & Strategy High Quality Lead 52

The Lead Agency

MARCH 27, 2018

With keyword-rich and fresh content, regular blogging also improves your business’s search engine rankings (SEO), all while linking marketing efforts back to business goals. Email marketing can help you establish authority in your field by showing customers that you have a comprehensive knowledge of your business and industry.

B2B Marketing 69

B2B Marketing Marketing Budget B2B Planning 69

Hubspot

MARCH 2, 2016

Use the Alexa Toolbar to find yours and your competitors’ traffic rankings. Takeaways: Progress in improved page rankings takes a detailed and realistic strategy regarding the keywords you choose to target with your website and blog content. Inbound marketing helps generate leads through the promotion of pieces of free premium content.

Campaigns 28

Campaigns Work Management Ad Building Marketing Management 28

ClearVoice

JUNE 13, 2022

In fact, marketers who prioritize blogging are 13 times more likely to see positive ROI. Creating a successful blog takes a lot of effort. What does it take to create and manage a successful blog? Above all, be clear about how your blog will serve your business and its customers.

Business Blogging 52

Business Blogging Paid Content Business SERP 52

Hubspot

OCTOBER 10, 2013

Before you start writing anything for your blog, you need to figure out what a great blog topic looks like for your business, and whether what you have on your hands is something you should. You can use it to generate new ideas, refine topics already in the works, and identify which topics are worth pursuing further.

Long Tail Marketing 28

Long Tail Marketing Lead Gen Traffic Lead Scoring 28

Webbiquity

FEBRUARY 11, 2014

Okay, but did you know that “As searcher intent becomes more detailed or specific (long tail term), the click distribution across the first page organic listings begins to even out”? New SEO Best Practices with Schema Markup #SESCHI by TopRank Online Marketing Blog. Of course, everyone knows that.

Tactics 100

Tactics SEO Tips Keywords 100

Hubspot

OCTOBER 7, 2011

Contrary to popular practice, testing in marketing expands beyond email marketing and can be applied to practically every other inbound marketing tactic -- social media, business blogging, landing pages, lead generation, and lead nurturing -- there's virtually nothing you can't test in your marketing.

Paid Search Agency 28

Paid Search Agency Ad Frequency Landing Pages Lead Nurturing 28

Hubspot

JANUARY 13, 2014

Ideally, you''ll make use of a closed-loop analytics solution so you''re able to see what happens to all that site traffic. Think about how cool it''ll be to tell your boss that your blog post actually generated not just a site visit, not just a lead. Traffic is great, but every business needs new customers to sustain itself.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Hubspot

APRIL 27, 2015

You started blogging for your business. You’re generating a handful of views but people aren’t flocking to your posts … and they’re not converting either. If you’re having a hard time demonstrating a measurable return from your efforts, it's likely that your blogging strategy is lacking direction. You did it. What’s next?”

Long Tail Marketing 28

Long Tail Marketing Marketing Automation Services Buyer Personas Custom Publishing 28

Webbiquity

NOVEMBER 12, 2013

20- to 30-year-olds (Gen Y), act like no other previous generations. 20-something business buyers are roughly twice as likely to seek information or advice from social media as the generation before them (31- to 40-year-olds) and almost four times more likely to than the baby boomers (51- to 60-year-olds). B2B PR Sense Blog ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

20- to 30-year-olds (Gen Y), act like no other previous generations. 20-something business buyers are roughly twice as likely to seek information or advice from social media as the generation before them (31- to 40-year-olds) and almost four times more likely to than the baby boomers (51- to 60-year-olds). B2B PR Sense Blog ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Hubspot

MARCH 10, 2016

A personal blog or business blog will traditionally include regular entries of commentary, descriptions of events, or other material, such as photos and video. 7) Business Blogging. 7) Business Blogging. Ebooks are a common type of content that many marketers use, often to help generate leads.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Webbiquity

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Is a Blog Still Important in 2011? Their social media traffic ranged from 4% to 9% of total traffic.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100