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16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? As noted below, just 29% of CMOs say they can quantitatively prove the long-term impact of marketing on the business. Is it truly random?); Meghan M.

Do the Math to Calculate the ROI of Business Blogs

Blue Focus Marketing

Marketers are being held increasingly accountable for delivering positive, measurable results that align with their businesses’ goals and objectives. According to Nielsen’s “The Social Media Report,” social networks and blogs are the top online destinations for Internet users, accounting for 23% of the time Americans spend online. social media real estate I’d start with is a blog”.

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Need Some B2B Blogging Inspiration? Check Out These 10 Companies

Hubspot

In content marketing, there may be no more desirable medium than the blog. Blogs are timely, informative, and interactive. In their B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends report, the Content Marketing Institute and MarketingProfs found that 76% of B2B marketers still make blogs a part of their content marketing strategy. 5) Forrester. Blogging

How to Design Content Remarketing Campaigns That Actually Work

Hubspot

You know content marketing works, so you''ve been plugging away at blog posts, ebooks, and other valuable, educational content for your potential customers. Recapturing audience attention to turn lookers into leads is an effective marketing tactic, and if you''re not doing it, you''re leaving money on the table. Creative & Effective Remarketing Bid Strategies. So, be bold!

7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing. Share your thoughts by leaving a comment.

Best of 2009 (So Far): Blogging for Business, Part 1

WebMarketCentral

How can you attract more traffic to your blog? Increase the effectiveness of guest-posting opportunities? Find free and legal images to add to your blog posts? Make money from your blog? Discover the answers to these questions and others here in the first set of the best posts about business blogging so far this year. Generate more comments?

Creating Relevant B2B Marketing Content: Walk the Talk

Industrial Marketing Today

Nothing happens until your site visitors and blog readers take some kind of an action after reading your content. The chart below from a research study done by Forrester illustrates this point very clearly. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. That is pretty much the mantra of B2B content marketing. Resources

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all. There must be some good business reason they do it, right? . Monitor your social media in less than 10 minutes a day - inblurbs , November 26, 2010 Social networking is very essential for today’s online business world.

Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

&# If you’re a business to business marketer, you ought to check it out. We’ve all created our own personal filters to help us sort through the mess to find content we consider valuable and, most important, relevant to our interests. Email Testing 101: Getting Started - Marketing Genius Blog , June 15, 2010 If you are currently doing email marketing, you have probably heard it before: testing will improve the effectiveness of your email marketing efforts. marketers and business owners. Write the blog. Best of B2B Marketing. June 2010.