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| | BLUE FOCUS MARKETING
MARCH 13, 2012 Do the Math to Calculate the ROI of Business Blogs
Marketers are being held increasingly accountable for delivering positive, measurable results that align with their businesses’ goals and objectives. According to Nielsen’s “The Social Media Report,” social networks and blogs are the top online destinations for Internet users, accounting for 23% of the time Americans spend online. social media real estate I’d start with is a blog”.
| | BLUE FOCUS MARKETING
SEPTEMBER 16, 2012 2012 #Nifty50 Top Men in Technology on Twitter
week ago, Tom announced the 2012 #Nifty50 Women on his Webbiquity blog , and now I am pleased to announce the winning 2012 #Nifty50 Men. Each of these men has performed outstanding work promoting social business practices in the past few years, and all have emerged as powerful thought leaders as the tech world learns to adapt to the demands of the digital bazaar. in August 2006.
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| | HUBSPOT
APRIL 3, 2012 The Sales Game Has Changed: Here's How to Adapt
His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. The recent economic crisis changed the way that businesses and consumers spend money. Salespeople are being invited into the buying process much later, are expected to present and propose, and then wind up chasing the business. How the Sales Game Has Changed.
| | B2B MARKETING ZONE POSTS
JULY 7, 2010 Top 40 Posts and Hot Topics of Inbound Marketing and Social Media
&# If you’re a business to business marketer, you ought to check it out. We’ve all created our own personal filters to help us sort through the mess to find content we consider valuable and, most important, relevant to our interests. Email Testing 101: Getting Started - Marketing Genius Blog , June 15, 2010 If you are currently doing email marketing, you have probably heard it before: testing will improve the effectiveness of your email marketing efforts. marketers and business owners. Write the blog. Best of B2B Marketing. June 2010.
| | B2B MARKETING ZONE POSTS
DECEMBER 1, 2010 Top 60 B2B Marketing Posts and Hottest Topics November 2010
Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all. There must be some good business reason they do it, right? . Monitor your social media in less than 10 minutes a day - inblurbs , November 26, 2010 Social networking is very essential for today’s online business world.
| | DELICIOUS B2BMARKETING
DECEMBER 1, 2010 12 Social Media Tools for B2B Pre-Event Marketing
Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Use this to your advantage.
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- 7 Strategies for Using Content to Market Industrial Products
Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog
I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing. This is particularly helpful
if you are a components manufacturer and have a large inventory of parts. Help
the design engineer select the exact part number by selecting critical parameters s/he needs. Thanks for sharing! MORE >>
INDUSTRIAL MARKETING TODAY Creating Relevant B2B Marketing Content: Walk the Talk
| SATURDAY, JUNE 19, 2010
Nothing happens until your site visitors and blog
readers take some kind of an action after reading your content. The chart below from a research study done by Forrester
illustrates this point very clearly. Creating effective
marketing content requires a well-rounded skill set that includes researching, interviewing subject matter experts (SME), customers, and internal stakeholders, compiling all that information into cohesive content and a basic understanding of any existing content management system (CMS) to update your online content library. All Rights Reserved. MORE >>
WEBMARKETCENTRAL Best of 2009 (So Far): Blogging for Business, Part 1
| TUESDAY, OCTOBER 13, 2009
How can you attract more traffic to your blog
? Increase the effectiveness
of guest-posting opportunities? Find free and legal images to add to your blog
posts? Make money from your blog
? Discover the answers to these questions and others here in the first set of the best posts about business blogging
so far this year. 27 Blogging
Secrets to Power Your Community by Community and Social Media Chris Brogan shares more than two dozen tips for attracting more blog
traffic, divided into three categories: Starter Moves (e.g. The most promising? MORE >>
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