PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Suffice it to say, blogging is best done the old fashioned way. Since it first gained a foothold in the 1990s, blogging has evolved by leaps and bounds. Worst case scenario? Generate Quality Leads.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

JUNE 15, 2010

Other than some initial hiccups, the updates and the usage have been flawless with our client receiving very favorable comments from their customers. For DiYMers: Read my earlier post Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog. Take a quick poll.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

SEPTEMBER 13, 2010

In Needs Awareness and Research phases, the first two stages of the industrial buy cycle (see my earlier post Deconstructing the Four Stages of the Industrial Buy Cycle ) your prospects and customers use a variety of online content to find solutions to their current problems and needs.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Industrial Marketing Today

JUNE 29, 2010

One of the key findings from the study was that B2B marketers are realizing that developing brand awareness among their customers’ customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. You can leverage existing content like PowerPoint files.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Marketing Insider Group

OCTOBER 11, 2021

Great blogs use categories, dates, and authors to organize their content and make it easier for readers to navigate. Consistency is key: publishing frequently and at optimal times will drive better blog performance. Blog posts with visual images are viewed and shared more than those without them. Configure URL to Custom.

Paid Search Agency 291

Paid Search Agency Companies RSS Ad Frequency 291

Industrial Marketing Today

JULY 23, 2010

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. Extend its life by making your site content shareable via social media, RSS feeds and forward to a colleague.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. Are there certain months in which your blog''s performance is particularly sub-par? Where is the traffic to your blog coming from?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Industrial Marketing Today

MAY 21, 2010

This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

AUGUST 20, 2010

You need to move beyond the free Google Custom Search tool for websites. See B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question ) Lesson #4: Sample kits and CAD drawings The easiest and quickest way to sell to the engineering and industrial marketplace is to have your parts and components “designed in.”

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

JULY 9, 2010

Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. The first is a diagnostic tool and the second one measures the health of the business. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. It's for a friend," she said. Sure it was.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Industrial Marketing Today

JUNE 8, 2010

You may be too close to the forest to see the trees, sometimes you may have to ask your current customers for their input. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. My take: Sharpen your listening skills. This white paper aims to change that perception of them.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. We already have lots of brochures and data sheets to give to our prospects and customers. Design in the absence of content is not design, it’s decoration.”

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

NOVEMBER 18, 2010

Skip to content Home What We Do About Us Partners Contact Us: Fill in this Form « Powerhouse Strategy Business Branding Listbuilding 101: How to Create a Money Magnet » Blog Marketing: To Do Or Not to Do? 5 Key Benefits to Business Blogging # 1 : Companies who blog get more traffic than those who dont.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Buzz Marketing for Technology

JUNE 27, 2008

The old model, which we pursued from 1994-2004, is focused on content and collection. -- the acquisition, organization & aggregation, storage and dissemination of content under organization-wide taxonomies using customized tools and containers, just-in-case it might be reusable. Judith Meskills SocSW Blog. Open Business Blog.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

The old model, which we pursued from 1994-2004, is focused on content and collection. -- the acquisition, organization & aggregation, storage and dissemination of content under organization-wide taxonomies using customized tools and containers, just-in-case it might be reusable. Judith Meskills SocSW Blog. Open Business Blog.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Hubspot

APRIL 3, 2013

With this newfound interest in content creation, the rise of inbound marketing, and the latest trend, native advertising , the lowly blog post has, once again, risen to prominence in the eyes of marketers who now see it as a powerful method to connect with prospects and customers by delivering valuable, educational, and useful information.

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

Online Marketing Institute

MARCH 24, 2011

Blogging Is a Big Commitment If you’re not willing to put the hard and persistent effort into building an audience over a prolonged period of time, your best bet might be to look at guest writing opportunities on existing blogs, websites, email newsletters or even in print publications, which have large and established readerships.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Hubspot

APRIL 26, 2013

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool. 1) Implement Smart CTAs.

Top of Funnel 28

Top of Funnel Business Blogging Marketing Automation Services Sales Qualified Leads 28

PureB2B

MAY 29, 2016

Check out their blog to see how the pros do it. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media. Abhishek Shah: Thirteen Creative Ways to Use LinkedIn for Lead Generation. LinkedIn is like the cream of the crop when it comes to online networking.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

Buzz Marketing for Technology

JUNE 27, 2008

It will be published later this year as a chapter in a compendium book on emerging trends in KM. And the creative people who often had the Knowledge Director thrust upon them conceived of KM as a means for increasing organizational innovation, customer satisfaction and employee retention. The PKM-Enabled Organization.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

PureB2B

MAY 29, 2016

Check out their blog to see how the pros do it. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media. Abhishek Shah: Thirteen Creative Ways to Use LinkedIn for Lead Generation. LinkedIn is like the cream of the crop when it comes to online networking.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

Check out their blog to see how the pros do it. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media. Abhishek Shah: Thirteen Creative Ways to Use LinkedIn for Lead Generation. LinkedIn is like the cream of the crop when it comes to online networking.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Hubspot

JULY 31, 2019

million blog posts published every day , there’s only so much content we can consume. Marketing influencer Mark Schaefer argues that, because of this “content shock,” content marketing may not be a sustainable strategy for every business. Where should I publish my content , you ask? With almost 4.5 Audit your content.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Hubspot

JUNE 23, 2011

But when you get to the root of it, what you really mean, is keeping someone's attention, keeping the potential customer or the current customer's attention to try to sell them more things, to try to get some type of long-term value out of them. Blogging is really good at this. Who do your customers trust? Jason: Yes.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Hubspot

JULY 19, 2013

Examples: How to Write Stellar How-To Posts for Your Business Blog. How to Create a Facebook Business Page in 5 Simple Steps [With Video!]. Examples: What the Future Holds for Business Blogging. Examples: Answers to Your Top 7 Questions About Mastering LinkedIn. 2) The Listicle. 5) The Fun Post.

Thought Leadership 28

Thought Leadership Curation Blogger Classified Ads 28