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Internet Trends From The Web 2.0 Summit

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 Summit Share The 7th Annual Web 2.0

Web 2.0 100
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9 Ways to Successfully Achieve Brand Authority

Scoop.it

At this point in the Web 2.0 But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. Image sourced from pepper.io

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7 Personal Brand Statement Examples for Leaders

EveryoneSocial

And one of the best ways for executives to do that today is to establish a personal brand on social media. And the benefits of executives building personal brands extend to the employer brand and team morale, as well. And the benefits of executives building personal brands extend to the employer brand and team morale, as well.

Examples 103
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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

I recently wrote two articles relevant to the show, The Implications for PR if Twitter Goes Away and The Secret to Mastodon’s Success is Mastering the Hyperlocal , both of which were foci of the podcast. The only reason this occurred to me is because I went back in time to when I was a Twitter baby, via my experience on Mastodon.

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A Social Media Strategy for B2B Marketers

B2B Marketing Traction

Last year I would have recommended a minimum of three social media sites to B2B marketers: LinkedIn, Twitter and Facebook. On LinkedIn you should set up a complete personal profile as well as a branded LinkedIn Company Page. Think of Twitter as an online broadcasting tool. Marketing Strategy Social Media/Web 2.0

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Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Taming Your Brand Mascot From Tony The Tiger, Trix Rabbit and Energizer Bunny to Ronald McDonald and even John McCain (?!) brand mascots are a common tool to promote your product or service.

Planning 100
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Social Media and The Brand

Marketing Insider Group

Brands are valuable assets that companies create, nurture and maintain with great care, right? But how do you measure brand value in the social age? And what role do marketers play in cultivating the brand and maintaining some level of consistency in our brand image? It gets to a brand’s long-term sustainability.