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Advice to Steve, a Down-and-Almost-Out Sales Manager: Telemarket Old Leads First!

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. My advice to Steve is that when sales are needed in the fourth quarter, first telemarket old leads (older than 3 months), generated on products in stock.

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Status quo, you know, is Latin for 'the mess we're in.'

ViewPoint

Telemarketing scripts. James is a regular guest blogger with ViewPoint. Standardize the qualification questions. Use the same basic qualification questions in everything: All promotions. Landing pages. Business reply devices. Contact us forms. CRM and marketing automation systems. Some questions will differ by product.

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Wanna Win? Jump Up the Lead Quantity and Add Nurturing!

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Add a telemarketing element and this alone can improve the first few stages of the pipeline, until the suspect becomes a prospect ready for sales contact.

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Taking away a salesperson’s excuses!

ViewPoint

In most instances, you can have someone call the unqualified to get them qualified; usually a telemarketing service. James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.'

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B2B Content Distribution: If You Build It … They May Not Come

The Mx Group

B2B telemarketing : If this content is a major cornerstone and a high-value piece, such as original research or a white paper on a hot topic, it might make sense to make calls via telemarketing to contacts who have engaged on that subject before, inviting them to download it. These are just a few of our tried-and-true tips.

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How many inquires does it take to make quota?

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. If you contract with a telemarketing services company, follow-up is assured. Formula to Predict Inquiries Needed to Make Quota i.

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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

And even though bloggers stated feeling that they aren’t treated with the same respect as traditional media representatives, it’s the buyers who had the final say. From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years, two thirds of bloggers are male, and 65% are age 18-44 years old.