KoMarketing Associates

JULY 14, 2016

Social media can be overwhelming, especially if you’re a B2B marketer, because it can be a struggle to find things to share. However, as KISSmetrics suggests, hire someone who is experienced in social media, not your niche, as most social media for any industry will have similar goals: getting more visibility for the company.

Social Media 120

Social Media Social Marketing Automation B2B Marketing 120

KoMarketing Associates

JUNE 19, 2014

Enter search and social. . With social now positioned as a legitimate marketing channel with genuine customer (and potential customer) interactions, there’s a lot of great information coming out of the social media department. Social can be a huge advantage for search marketers. into this).

Social Media 120

Social Media SEO Media Keywords 120

KoMarketing Associates

DECEMBER 9, 2014

The above stats, in combination with the more than 150,000,000 blogs currently in existence confirm one thing: In the content marketing world, competition is pretty darn steep. But cutting through the online clutter and fighting the so-called “ infobesity monster” takes more than content marketing budget, resources, and planning.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

KoMarketing Associates

APRIL 2, 2015

This is often a common problem for many bloggers and marketers in almost every industry. If you don’t sell on or have an e-commerce that you can pull testimonials from, consider reaching out to some of your loyal customers and offer links to their websites or social media profiles in exchange for a review.

Traffic 120

Traffic B2B Case Studies Case Study 120

KoMarketing Associates

JUNE 2, 2015

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. To find this job listing, I entered the keywords remote and marketing. Make Yourself a Blogger. Final Thoughts.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

KoMarketing Associates

AUGUST 19, 2013

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016. Add Lee: https://plus.google.com/+LeeOdden. .

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

JUNE 7, 2018

Bring in new writers, guest bloggers, freelancers, or people from other departments to write content that offers more varied perspectives and opinions. How to Find What Users are Searching For Online. Social Mention is a good manual tool to track phrases across social media and discussion boards (like Reddit).

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

KoMarketing Associates

JULY 22, 2014

visual content, compelling content used to convey a quick message, social sharing, etc.). The decision to do so was based upon several factors: keyword ranking difficulty, wanting to generate social buzz and potential link partnerships by referencing key bloggers/industry pros in each article, etc.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

KoMarketing Associates

JUNE 13, 2013

With so many social media networks to choose from, it can be difficult to determine what’s really valuable to your business. Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. Digital Marketing – 349,268 members.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

KoMarketing Associates

OCTOBER 24, 2017

That link serves as a place for readers to click through to learn more about the author or follow them on social media. The reason that search engines use links as a measure of a site’s authority is because they are seen as an endorsement from one online publisher to another. I don’t mean: “I loved your post today.

Link Building 121

Link Building Practices Ad Building B2B Marketing 121

KoMarketing Associates

MAY 2, 2017

The increase in B2B influencer marketing has been a steady increase: last year we published a news article in reporting many B2B marketers are looking to increase their budgets for influencer marketing. I’ve also seen businesses reach out on social media through direct messages if the influencer is already following them.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

KoMarketing Associates

FEBRUARY 12, 2014

Content Marketing Institute, in fact, predicts the following five online content marketing shifts for 2014: revamped content marketing team makeup, responsive design, link earning (as opposed to link building), curated content and custom content streams, and brand journalism. social channels, news sites, blogs, etc.).

Webinar Metrics 120

Webinar Metrics Marketing & Strategy Marketing Strategy Content Marketing 120

KoMarketing Associates

OCTOBER 31, 2014

And Google itself released findings that revealed 65% of online searches began on a smartphone. When you search for keywords like “ebay,” “living social,” or “twitter,” you’ll see a site search option in Google results. B2B Online Marketing Blog Search Engine Optimization'

Search Marketing 120

Search Marketing B2B Marketing Google B2B Thought Leadership 120

KoMarketing Associates

MAY 19, 2014

With link building still in mind, we need to be more focused on the business of helping others in their own online marketing endeavors. I’m not suggesting you provide a complete SEO audit for our target audience but if you encounter “quick wins” that might help the recipient improve their online presence in search, make the suggestion.

Ideal Customer Profiles 120

Ideal Customer Profiles Outreach Search Engine Marketing High Quality Lead 120

KoMarketing Associates

OCTOBER 14, 2014

At KoMarketing, our content team doesn’t function as a single entity; instead, it’s part of an overall marketing ecosystem (SEO, content, social, etc.). Such an approach allows us to review monthly reports as well as trends and discussion happening on social platforms that we can then use to inform content strategy for the month.

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Training Buzz 120