Marketing Insider Group

JANUARY 8, 2013

I invite you to read and follow these amazing bloggers and if I missed your blog or someone you know, please suggest an addition in the comments below. Eloqua’s All About Revenue the @ Eloqua blog explores the role innovation plays in revenue generation. The Best B2B Marketing Blogs. Follow my friend @ noyesjesse.

B2B Marketing 100

B2B Marketing B2B Thought Leadership Eloqua B2B 100

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Matt Mansfield interviews five PR pros including Joe Chernov of Eloqua and Lisa Ann Pinkerton of Technica to get the scoop on their favorite tools for PR management, social media and other functions. Social Media Press Releases and Blogger Outreach.

PR 100

PR Tools Tips Blogger 100

Convince & Convert

JANUARY 7, 2016

In addition to his work as Director of Content Strategy at Oracle Marketing Cloud, Jeff has worked as an author, strategist, marketer, speaker, and blogger. Why lead generation shouldn’t actually be our total focus. Resources: Eloqua. Finding the Most Effective Blogging Format. The most effective ways to format blog posts.

Top of Funnel 74

Top of Funnel Eloqua Content Landing Pages 74

ClearVoice

JUNE 17, 2019

According to a 2017 study generated by Kapost and Eloqua , content marketing produces three times more leads than traditional marketing. Content writers” and “bloggers” are now listed as professional subspecialties, though “content marketing specialist” hasn’t made it onto the page yet. Click To Tweet. The ROI speaks for itself.

Paid Content 92

Paid Content CMS Development Paid Search Agency Advertising Agencies 92

Anything Goes Marketing

MARCH 8, 2009

I of course lead an amazing team, but this new position requires me to be active with as many customers in my segment as possible to support my team. Great success indeed - Eloqua crew welcome in Atlanta anytime!! About a month or so later, it was picked up by another blogger, Kathy Pay , and then quickly by the Twitter community.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Optinmonster

JUNE 21, 2021

Have you been looking at different lead generation tools to grow your online business? When you sign up for OptinMonster, one of our conversion experts will design a campaign for you as you ease into your new lead generation strategy. These targeting rules give you WAY MORE opportunities to target new leads. What You Get.

Cost 64

Cost Lock-In Pricing Price 64

The Effective Marketer

MARCH 10, 2011

Click to enlarge With the new round of financing, HubSpot now leads the pack in terms of VC funding and takes the total amount raised to date by key marketing players to over $220 million. For Eloqua, at least, they say there’s no need to worry since HubSpot is serving a very different market. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

Leadspace

JANUARY 4, 2017

After creating, building, and leading the Oracle Marketing Cloud from obscurity to industry leadership for the last 3 years, which was a beyond-amazing career experience (thank you Oracle!), — See how real time data enrichment makes lead generation easier and more effective. Hello, all, and here’s to a promising 2017!

Enterprise Management 116

Enterprise Management Paid Content Marketing Management Marketing Automation Services 116

The Effective Marketer

FEBRUARY 15, 2010

Reading these isolated numbers and trying to use them as your overall goal will only lead to frustration. A good starting point is the major email service providers (ExactTarget, Silverpop, Lyris, Eloqua, ConstantContact, Emma, etc.). Just beware of that inevitable question “why are we not getting the same results?” from your boss.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

Convince & Convert

OCTOBER 2, 2013

Look for bloggers in your industry to help, or review the masthead for the leading trade magazine in your industry who are freelancers. For marketing automation , look at Marketo , Eloqua Oracle or Act-On Software. Joe: Of course. Most of them will be looking for new opportunities (to help companies like yours).

Work Management 131

Work Management Media Marketing Management Marketing Automation Services 131

Anything Goes Marketing

SEPTEMBER 4, 2006

In this way, businesses can help generate leads using blogs and you can increase your blog traffic Many people find your blog daily either from comments you may have left on other blogs, links from other websites, random searches etc. Blogger Beta 2.0 Blogger Beta 2.0 Tags: business blog lead generation. Sound obvious?

Traffic 100

Traffic RSS Blogger Eloqua 100

The Effective Marketer

MARCH 9, 2010

Big but concise lead-in. Big lead-in helps keep users reading. What I Don’t Like: Lead-in copy “Explode six direct marketing myths&# doesn’t tell me much, poor choice of words (although ‘myths’ tend to get people to read). Clear header with big title and date/time of the event.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Online Marketing Institute

NOVEMBER 28, 2012

Lead Generation. Sales & Marketing. --> Bloggers. --> Resources. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing.

B to B 40

B to B Paid Content Social Media CMS Development 40

WebMarketCentral

MARCH 24, 2009

Paid search—one of the most cost-effective and measurable lead generation tactics—was actually in line for cuts by slightly more respondents than increases. Slimmer majorities found it even "somewhat effective" at generating leads or increasing sales.

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

Albacross

JANUARY 17, 2020

For 2020 we will continue focusing on getting leads and converting these leads into sales. In ActiveCampaign we enroll the leads into various relevant email marketing flows and onboarding activities, so we get in touch with our leads with correct timing and with relevant content based on the advanced data-filtering from Albacross.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

ViewPoint

FEBRUARY 27, 2014

Their data shows that companies using automation combined with a reasonable lead management process—inquiry generation, qualification, nurturing and hand off to sales—produced four times the sales volume of companies with automation but with weaker processes.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Marketing Management 120

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Eloqua Experience 2010 , October 20, 2010 This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. They are raving about Eloqua 10. That was very intuitive.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

The Effective Marketer

FEBRUARY 16, 2011

That points to the evolving nature of the market, and the key functions of lead nurturing, scoring, and automated triggers becoming part of email marketing and other marketing solutions. Note: I used publicly available data and wasn’t able to find Eloqua’s Series A, so I deducted based on valuation of their second round.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

Hinge Marketing

JULY 21, 2022

If you need a platform that can program campaigns, suppress lists, and score leads, Pardot, Eloqua, and Hubspot are good options. Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

B2B Marketing Zone Posts

MAY 3, 2010

HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. I wrote an eight part series on building an effective lead generation program a while back. I like numbers.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Zoominfo

AUGUST 7, 2018

Here are a few top choices: HubSpot : According to Gartner peer insights, customers voted for HubSpot as the best CRM lead management software of 2018. With HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring. ZoHo : PC Magazine named ZoHo editors’ choice for best CRM software of 2018.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Zoominfo

AUGUST 7, 2018

Here are a few top choices: HubSpot HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring. Salesforce Marketers can utilize Salesforce’s automated lead management and scoring capabilities. Traveling marketers can even tap into the Salesforce mobile app to manage leads on the fly.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Leading marketers in 2017 will strive to create a culture focused on delivering valuable content to their customers that translates into better marketing results. Consistently wins. Back to top.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62