Biznology

AUGUST 6, 2012

In the days before Penguin, we used to discredit links between pages within the same domain. Recently, I’ve discovered that internal links actually can pass considerable link juice, as long as the authority of your domain is high and the referring source is tightly relevant to the page to which it is pointing. Blogger Outreach.

Google 80

Google Ad Building Domain Blogger 80

seo.co

AUGUST 24, 2022

If you have ever tried performing a link building outreach campaign, you know how difficult it can be. And outreach link building only getting tougher. . We either mark as spam or delete dozens of daily backlink outreach requests, most of them from so-called “link building experts.” We never respond.

Outreach 97

Outreach Link Building Acquisitions Process 97

Biznology

MAY 6, 2014

Amateur radio reminds me of what it was like being a blogger in the late 90s using tools like Greymatter , Zope , and Pyra Labs (pre-Blogger). It took me a while to register the importance of my long tail blogger outreaches. The way I do it is by doing a broad, deep, and large loose outreach on behalf of my clients.

Social Media 80

Social Media Media Internet Marketing Blogger 80

Webbiquity

FEBRUARY 9, 2021

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? Weekly is probably the minimum frequency, though there’s one highly successful blogger I know of who posts only once per month—but all of his posts are 2,000+ words, comprehensive, and extremely well researched.

Paid Content 292

Paid Content Traffic Lead Ranking Blogger 292

BuzzSumo

JANUARY 19, 2021

Here, at BuzzSumo we obsess a lot about outreach, and we know a lot of inbound marketers do as well. Learning outreach strategy from experts. I decided to interview 15 inbound marketers, and ask them how they develop their outreach strategy, and their 1 greatest outreach challenge. What’s the goal of the outreach?

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Brandpoint

NOVEMBER 28, 2018

Earned media was the primary focus of PR. You may host a blog on your web domain (and if you don’t, you should probably start ). Traditionally, earned media is a PR pitch sent to a journalist who may include the brand in a featured story or mention it in an article in some way, whether it’s a print or online publication.

Paid Content 118

Paid Content Lead Ranking PR Media 118

Biznology

NOVEMBER 29, 2011

Over the last five years that Abraham Harrison has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how to engage them, how to get them to carry our client’s message to their readership. Three reasons: Clients protect their domains.

Blogger 80

Blogger Domain Outreach Microsite 80

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. Don’t send blanket solicitations to bloggers in the same general industry.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

seo.co

OCTOBER 6, 2023

You need to practice outreach. Siege Media is a fully remote marketing and PR agency that offers both passive and active link building services. It handles everything from initial research and outreach to link placement and quality assurance. It relies on organic, ethical outreach and specializes in content syndication.

Link Building 98

Link Building Enterprise Management Work Management Marketing Management 98

Hinge Marketing

DECEMBER 13, 2013

This process is known as “blogger outreach.” ” Simply put, blogger outreach is a combination of a PR campaign and a linkbuilding campaign. But you are also building relationships with bloggers, many of which are influencers in the blogosphere and specific industries. Begin outreach.

Blogger 48

Blogger Outreach Campaigns CPA 48

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. Pretty Links Pretty Links is a popular WordPress plugin that allows users to manage and shorten URLs using their domain name easily.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Optinmonster

APRIL 12, 2024

Domain Authority (DA) : A score, typically on a 100-point scale, that predicts how well a website will rank on search engine result pages (SERPs). This includes tactics like link building, social media marketing, and influencer outreach, which help increase the site’s trustworthiness and authority.

Paid Content 90

Paid Content Lead Ranking SEO Lead Scoring 90

Webbiquity

JANUARY 6, 2015

There are fewer professional reporters and editors, and they inundated with more noise: it’s estimated there are now four PR professionals for every full-time journalist in the U.S. How can PR pros best utilize content in this environment? How can PR pros use social media tools to identify and connect with key influencers?

PR 100

PR Tips Best Practices Press 100

Moz

DECEMBER 5, 2018

Locally relevant links from domains/pages about Bottger’s locale. Industry-relevant links from domains/pages about the hospitality industry. Step 2: Input domains in Link Intersect We’re going to compare Bottger’s domain to Isleta and Sandia’s domains. Open Link Explorer in a new tab.

Lead Ranking 52

Lead Ranking Ad Building SEO Lead Scoring 52

Biznology

JUNE 14, 2016

So, since blogger outreach is at the top of mind, I thought I would talk a little bit about the tools of the trade — what we use to stoke excitement about our clients! They’ll charge you hundreds of dollars to allow you to keep your domain and then put you on double-secret probation anyway. OpenSRS don’t care.

Tools 80

Tools Godaddy Long Tail Marketing Marketing Analytics Tools 80

Convince & Convert

JULY 13, 2010

I recently had lunch with an old colleague who now works for a well respected and large competitor PR firm. Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. If your PR firm isn’t ready for you to evolve, gently, politely ignore them.

Social Media 138

Social Media Media PR Webinar Metrics 138

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. Pretty Links Pretty Links is a popular WordPress plugin that allows users to manage and shorten URLs using their domain name easily.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Biznology

OCTOBER 18, 2011

Sara Wilson, my COO, told me yes, that our digital PR strategy of identifying thousands of topical blogs and then pitching them on behalf of our clients with the goal of securing hundreds of earned media mentions is surely the definition of inbound marketing–and maybe even the way that God intended. Image via Wikipedia.

Inbound Marketing 80

Inbound Marketing Blogger Wikipedia Work Management 80

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. Mark my words.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Sprout Social

FEBRUARY 25, 2020

This means you get to build high-quality backlinks and strengthen your domain authority. In addition to publishing this infographic on their blog, they also submitted it to other authority sites including Egg Marketing PR, Venngage and Smart Insights. Drive high-quality traffic. Drive high-quality traffic. Establish brand authority.

Social Media 126

Social Media Social Marketing Media Peer-to-peer 126

Single Grain

JULY 6, 2021

The primary responsibilities of the CMO include market research, PR and brand management, pricing management, product marketing, and marketing communications. Moreover, knowledge of influencer marketing platforms, Google Alerts, and blogger outreach programs are necessary. Search Engine Optimization (SEO).

CMO 52

CMO Paid Content Paid Search Agency Work Management 52

Valasys

MARCH 16, 2020

Guest blogging is amongst important link-building strategies for B2B marketing in 2020, provided the bloggers to take care of a few things: Pitch to a website (preferably with higher Domain Authority than yours) within your niche Review the performance of the website you’re guest-blogging for viz.

Link Building 59

Link Building B2B Marketing Marketing & Strategy Marketing Strategy 59

Moz

FEBRUARY 24, 2019

Posted by KristinTynski In my last post , I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications.

Best Practices 56

Best Practices Opinions Network Marketing Outreach 56

Biznology

AUGUST 20, 2013

Digital PR and social media marketing may well be the new SEO. Online Engagement and Blogger Outreach. I recently spoke to a bona fide, traditional, PR executive (for the most traditional PR industry, pharma) and he told me that everyone’s still deeply afraid of the unpredictable nature of the organic blogosphere.

Paid Content 80

Paid Content Google Digg De-duplication 80

Biznology

DECEMBER 30, 2014

My webinars generally deal with social media marketing, online reputation management, search engine marketing, and blogger and influencer outreach. Honestly, write a check to KnowEm and lock all of your social media profiles and domain names down. DC PR Flacks are always hosting something in my town.

Ad Building 80

Ad Building Brand Identity Branding Youtube 80

Envy

NOVEMBER 4, 2019

Introduction: The PR and Inbound Marketing Marriage. Your B2B marketing toolkit includes inbound marketing and public relations (PR) among other strategies. You juggle social media, blogs, gated content, white papers, case studies, brochures, one-pagers, press releases, blogger outreach, journalist and analyst outreach and more.

PR 96

PR Inbound Marketing Top of Funnel Work Management 96

Single Grain

JULY 1, 2021

Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God. Outbound, or external links, are hyperlinks that point from your domain to some other website. Third, there’s evidence that external links to authoritative domains can boost your Google rank.

PageRank 140

PageRank SEO Marketing Budget Lead Scoring 140

Single Grain

APRIL 4, 2023

Backlinks can be: Nofollow , links that do not pass link equity (ranking power) to the website they link to Dofollow , links that do pass link equity (ranking power) to the website they link to Hence, dofollow links from trusted, authoritative and high-traffic domains are best for SEO.

Link Building 59

Link Building Lead Scoring Lead Ranking SEO 59

Single Grain

APRIL 27, 2022

Will they be focussing on positive digital PR to get your name out to reputable news sources? Will they be focusing on content syndication, influencer outreach, getting your links in directories, or some other strategy entirely? Dive Deeper: * Build Backlinks – and Website Traffic – with Blogger Outreach. * Freshworks.

Link Building 52

Link Building Paid Search Agency Advertising Agencies Ad Agencies 52

ClearVoice

AUGUST 13, 2019

Once upon a time, all a site needed was a lot of inbound links from other domains — the more links, the better. Even when a blogger shares a link in his or her post, a site owner may ask for the removal of the link if the blog’s domain authority is low. What is the site’s domain authority? The higher, the better.

Link Building 78

Link Building SEO Ad Building Marketing & Strategy 78

Adobe Experience Cloud Blog

JULY 23, 2018

External links are those you create in your content that point to other domains. In the early days of SEO, link building consisted of purchasing links, leaving link-filled blog comments that provided little-to-no value, and trading links with other bloggers or webmasters—even if the sites were completely unrelated.

SEO 91

SEO Ad Building Cross-Selling Link Building 91

SnapApp

DECEMBER 22, 2016

She has blog posts about how to become a sensational blogger, interviews with marketing experts who share their most valuable advice, and so much more. Recommended reading: How to Anchor Your B2B Lead Generation Strategy With Proactive Social Outreach. #14. Become A Blogger. Heidi Cohen's Actionable Marketing Guide. Blog Herald.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Freelance Content Creator / Blogger / Copywriter. Here's an example from the blogger survey. Consistently wins. Whatever you do or produce, do it consistently (just like a media company).

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Single Grain

SEPTEMBER 9, 2019

4) Domain Authority. As brands become more and more popular, it only makes sense that Google will care about the authority of a website’s domain. The ones that are always ranking above you no matter how much better your content is probably have a higher domain authority. How to Improve Domain Authority. 5) Backlinks.

Lead Scoring 92

Lead Scoring Lead Ranking Dwell Domain 92

ConvertKit

MAY 12, 2021

Your website domain and hosting (if you don’t already have one, you can get hosting for as little as $5 a month). At least one photoshoot with 2-3 looks for PR. Get PR started. Once you have your PR prospects, create an email segment in ConvertKit separate from your “fans” list and begin organizing press contacts.

Promotion 94

Promotion Landing Pages Press Bundling 94

Directive Agency

JULY 26, 2016

Are you a national that needs digital PR and authority building? The backlinks should always have a higher domain authority and be from websites that are complimentary to your industry. Link Building / Attraction ( increasing domain authority through outreach and PR). What is their outreach strategy?

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76