article thumbnail

Blogger outreach is scary

Biznology

Image via Wikipedia. Unlike a few years ago, today everyone at least pays lip service to reaching out to bloggers the same we PR people have always reached out to mainstream media. But I am still surprised that many companies don’t do blogger outreach, even today. Simply put, blogger outreach is scary.

Blogger 80
article thumbnail

The Long Tail of Blogger Outreach

Biznology

Image via Wikipedia. That’s fair enough, and surely a common question, and a question we must address close to the beginning of every sales call we make at Abraham Harrison , when we propose blogger outreach to a prospective client. I had breakfast with John Bell of Ogilvy a number of years ago. The Internet is such a gift.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

explains how the African-American community uses Twitter to discuss social issues and finds out why that communication is unique to black culture: ” It reminded me that Twitter isn’t remotely dying. Burger King tried some subversive advertising last week that hacked both Google Home and Wikipedia. Others not so much.

article thumbnail

Influencer marketing done right can drive all the traffic to your brand-spanking-new freshly-launched website

Biznology

Unless you already have a bursting-at-the-seams Rolodex and a stable of superfans who are waiting impatiently for anything and everything you give birth to in the world, you might be cutting the ribbon of your new business, blog, site, app, community, or nonprofit to a fever-pitch crowd of bumpkiss. ” — Wikipedia.

Traffic 184
article thumbnail

The Sociology of Social Media: TED TV Talks

Writing on the Web

It’s a great way to learn about the sociology of how people are using computers to connect with a global community. Jimmy Wales on the birth of Wikipedia : It’s hard to remember a world without Wikipedia , but a decade ago the site was just getting its start. Blog this on Blogger. Unbelievable, non ?

article thumbnail

Are you a social media polymath?

Biznology

Photo credit: Wikipedia. Before you were a social media guru, social media expert, online community manager, or blogger extraordinaire, what were you about? Are you a one-trick pony? Maybe you’re a polymath. Polymath (noun): a person of encyclopedic learning. How did I become a Forbes top-50 online influencer?

article thumbnail

What Is a Blog, & Why Should You Create One

Hubspot

In 1997, Jorn Barger, blogger for Robot Wisdom, coined the term "weblog" , which was meant to describe his process for "logging the web" as he surfed the internet. A wiki is a collaborative space where anyone who visits the site can edit, share, or publish content -- Wikipedia is one of the most popular examples of this.

Wiki 100