SmartBug Media

AUGUST 28, 2020

To put it simply in the words of world-renowned growth expert, keynote speaker, and author Lincoln Murphy , “When creating your SaaS marketing plan, you must understand that your business model of choice is a fully-integrated architecture where all aspects of the business — product, support, revenue model, and marketing — are tightly-coupled.”.

Software 119

Software Lead Ranking Paid Search Agency Planning 119

ConvertKit

FEBRUARY 16, 2021

Before launching Blogging for Devs, Monica already ran Affilimate , an affiliate dashboard and analytics tool for professional bloggers and affiliate marketers. Monica also has her own travel blog, Not a Nomad Blog , and has successfully attracted fellow travel bloggers as her Affilimate customers. Business was going really well.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Anything Goes Marketing

JANUARY 25, 2007

For example, you rarely have celebrity endorsements or crazy contests that reach millions that you typically see with brands such as Nike or Coke. For example, to the above question I responded "Try using your finger to move the arrow" was translated to "Your genius lies elsewhere". For example. It's Time to get Interactive.

Viral Marketing 100

Viral Marketing Work Management B2B Marketing Word of Mouth 100

Hubspot

SEPTEMBER 19, 2016

The story of how I bought my mattress is a great example of social proof, which refers to the theory that people tend to adopt the opinions or actions of people they trust. 86% of female shoppers say they put the most trust in product recommendations from real people -- either industry bloggers or people they know -- more than celebrities.

Examples 28

Examples Press User-Generated Content Ideal Customer Profiles 28

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

SpotMe Blog

JUNE 2, 2021

3) Encourages Word of Mouth Marketing. Your paid ad budget and content marketing strategies will get the word out about your event, but to take it even further, you’re going to need to put on an event that will get your audience talking in-person and online. Find bloggers out there who follow and write about your industry.

Webinar Metrics 52

Webinar Metrics Lead Generation Paid Content Lead Scoring 52

Convince & Convert

MAY 5, 2010

link] THANKS [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. link] [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan.

Social Media 127

Social Media Advertising Agencies Paid Search Agency Media 127

LeadSquared

JANUARY 28, 2015

An example would be testimonials of parents. It would help people learn more about the business or school in this case. Are case studies a good way to connect with readers? What platforms, apart from the company website, can be used to leverage these client case studies? You would need to test it.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Convince & Convert

SEPTEMBER 7, 2010

That’s like finding a better way to punch people in the face&# is one of the more memorable examples of his outlook. The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. UNsettling Stratten has a knack for gaps.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

AUGUST 19, 2010

Sound off in the comments, and maybe we’ll put together another post with great examples. clintonbon Love the example you put forth, great post! How are you integrating social media into other programs? "The 3 Amigos: Email, Blogging, Social Sharing" by @jaybaer [link] [link] Bob Cargill Great post! Awesome post!!

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Online Marketing Institute

AUGUST 14, 2011

We do see a lot of ROI case examples come out of companies that have social close to the point of conversion, such as Bazaarvoice or other social commerce companies –but for those that are focused on conversion, it’s harder. Esp with high consideration set products and long sales cycle, it makes it difficult to track.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Convince & Convert

JULY 6, 2010

A good example of a company’s CSR successes is Target® with its long-standing commitment to schools and education. Silberberg RT @jaybaer: Tying Together Social Media and Corporate Social Responsibility [link] danperez Laura, you've made several good points, especially with the Target & P&G examples.

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

APRIL 1, 2010

– Get Your Social Media Story Straight | [link] (via @ShellyKramer) cravendickens I've always been a great believer of showing clients 'look what went wrong when…' case studies. I must have used the Edelman WalMart 'flog' example 20 times in pitches and workshops!

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Brandpoint

JUNE 12, 2019

In this post, I’ll cover how your branded videos can be shared within all four segments of the PESO model and offer specific examples of what that looks like. Explainer videos, case studies and tutorials can be featured directly on product pages to move your leads further down the sales funnel. Source: Spin Sucks.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Martech Advisor

JANUARY 28, 2020

In this article, we cover the concept of B2B content marketing, core content marketing formats and distribution channels, advantages, and best practices, along with B2B content marketing examples to help you win at your content initiatives in 2020. Here’s an example of a landing page that allows users to download gated content.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Convince & Convert

SEPTEMBER 21, 2010

Jason Baer Thanks very much for the kind words. You are indeed the perfect case study. j Jason Baer Thanks very much for the kind words. You are indeed the perfect case study. Those type of comments are why I do it. Nothing could be further from the truth, and you’re living proof. Bravo, man.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

FEBRUARY 25, 2010

The best example I’ve ever seen of this is from a company called ThinkGeek , which prides itself on carrying the most robust collection of unique, thought-provoking products with the biggest nerd appeal on the planet. But the best example I’ve seen is on their Facebook page, where one fan posted an update on their wall — in BINARY CODE.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

FEBRUARY 7, 2017

Below is an example of an Instagram business page: 2. It works the same way as word-of-mouth. When a brand collaborates with an influencer or blogger, their image becomes more powerful. This example is from the brand Topshop, which informed their followers of an offer for a free gift with every order.

eCommerce 150

eCommerce Emarketing Mobile Advertising Paid Search Agency 150

Single Grain

NOVEMBER 29, 2019

Let’s understand how marketing automation works with an example. Consider, for example, a prospect who has subscribed to your wealth management advice newsletter. Dive Deeper: Build Backlinks – and Website Traffic – with Blogger Outreach. Dive Deeper: 5 Trends that Will Define the New Vision of Marketing Automation.

Marketing Automation Services 124

Marketing Automation Services Digital Asset Management Marketing Automation Work Management 124

Convince & Convert

JUNE 22, 2010

No stack of case studies or conference road trips will do it, either. If you don’t have the obvious social chatter about your brand, you have to make the case that content creation will drive search, which drives traffic, which drives sales. But the job of arm twisting and education can’t come from outside.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

JULY 22, 2010

Building Long Term Relationships While it’s true that the web has made building individual relationships cheaper and easier than it used to be, this doesn’t mean that businesses can necessarily expect to build deep connections with their entire customer base; in many cases, this is neither feasible nor cost effective.

Social Media 130

Social Media Media Paid Search Agency Webinar Metrics 130

Convince & Convert

MARCH 3, 2010

I'd love to write up a case study on you guys when you're ready. We are a good example of a media outsider coming in with some fresh thought and making a splash. I really appreciate you embracing the concept that not pretending to have all the answers is an agency strength, not a deficit.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Webbiquity

SEPTEMBER 12, 2011

John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Influence in social media: how to find the top bloggers by blur Group. Social Media Case Studies. Social Media Tools.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Outgrow

JANUARY 2, 2023

Besides, when a brand is strong, it generates natural word-of-mouth advertising , which is a marketing strategy that costs no money but generates more loyal customers. You can include relevant and updated data , unique examples, and tips, and create content pieces that answer the most common customer pain points.

Stats 52

Stats Outgrow Brand Identity Branding 52

Convince & Convert

SEPTEMBER 21, 2010

I was using you as a great example of a blog with focus and intent during my panel discussion, and this comment from you showed up on my phone at the exact same time. I was using you as a great example of a blog with focus and intent during my panel discussion, and this comment from you showed up on my phone at the exact same time.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

MAY 20, 2010

For example, data that shows that in comparison to last month, 15% more people went to your product pricing page after first visiting your Facebook page is a far superior KPI to number of Facebook “likes&#. There's SOOOO many case studies and results out there to see what's already been done. shining through.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). Expion just compiled 8 case studies with one of our clients, Applebee's. Historical data seemed more robust as well.

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

SEPTEMBER 8, 2010

By way of example, here’s a search for “Snapple&# on MySpace and Facebook. I think Myspace is a great case study but I don’t think FB has learned from the mistakes. MySpace has 107,000 search results for “snapple&# including dozens or hundreds of member profiles claiming to be various beverage flavors.

Paid Content 138

Paid Content Facebook Paid Search Agency Advertising Agencies 138

Convince & Convert

SEPTEMBER 1, 2010

It happens with a lot of communications tactics for more reasons than we can count, but aren’t there enough examples of what’s working to help us define a program and it’s goals. The other thing that bugs me (in addition to the clamor for proven ROI) is the need for case studies before companies get involved.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

MAY 19, 2010

I can get people to discover, interact with and share my content all day, but all that proves is that I can push words, provide context and – maybe – that I have some authority. I think that credibility plays a big role here; testimonials, case studies, ratings and rankings should be in the content mix.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

JUNE 8, 2010

link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. link] (from @JayBaer) [link] David Spinks Great advise with helpful examples: Are You Ready for the Opportunity Economy?

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Online Marketing Institute

OCTOBER 1, 2010

Case Examples and Research Microsoft’s answer to Google Docs “ Docs.com &# uses Facebook connect as it’s “active directory&# to allow members to login and connect with their real friends. Gigya offers a best practices guide on increasing registrations using Social Sign On technology (PDF).

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

MARCH 9, 2010

I'm not sure if you were just providing an example Christian, but Twitter works brilliantly for many kinds of businesses (not just designers). I'm not sure if you were just providing an example Christian, but Twitter works brilliantly for many kinds of businesses (not just designers). I'd love to see a case study on this.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Envy

NOVEMBER 4, 2019

You juggle social media, blogs, gated content, white papers, case studies, brochures, one-pagers, press releases, blogger outreach, journalist and analyst outreach and more. Earned media is like word of mouth recommendations; it’s extremely valuable and highly difficult to obtain. Blogger outreach.

PR 96

PR Inbound Marketing Top of Funnel Work Management 96

Single Grain

SEPTEMBER 12, 2019

How Influencer Marketing Helped Multi-Million Dollar Companies: Case Studies. For these reasons, brands and influencers are now forging long-term relationships : For example, when Motorola launched a new line of smartphones, they turned to influencers across YouTube to promote it. Brand + Influencer: Make It Mutually Beneficial.

Paid Content 101

Paid Content Marketing Budget Brand Identity Branding 101

nDash

DECEMBER 9, 2021

There are many ways to distribute blog posts, including the following examples: As a link roundup in your email newsletter. Case Studies. Case studies are an excellent opportunity to link customer and user experiences on a dedicated page of your website. On your social media channels. Social Media Shares.

Paid Content 52

Paid Content Distribution Top of Funnel Webinar Metrics 52