Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. However, for marketers, a social media address is insufficient to manage that channel.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works. Trade show.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Have you read the Terms link provided by Facebook, Twitter or YouTube?

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 155

Social Media Media Paid Content Work Management 155

Scoop.it

JANUARY 20, 2022

Influencers are celebrities, bloggers, and opinion leaders, who have proved to have knowledge on a specific topic. True fans” have a smaller group of followers to influence, such as: colleagues; friends; family; or random social media followers. Screenshot taken on Lynsey Anastasia ’s YouTube channel. Influencers.

eCommerce 84

eCommerce Brand Identity Branding Word of Mouth 84

Convince & Convert

SEPTEMBER 7, 2010

I wrote a post a while ago called Social Media Excellence and a Side of Fries about the importance of people to McDonald’s) As you might expect, UnMarketing is not your typical marketing and business book. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.]

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

JUNE 3, 2010

I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.&# ( see it on YouTube ) But Joyce’s owning of the issue gets even better. link] [link] Elise Duplin What BP Can Learn from Umpire Jim Joyce | PR 2.0 | Social Media Consulting – Convince &Convert [link].

Social Media 156

Social Media Media PR Webinar Metrics 156

Biznology

APRIL 26, 2016

Creating real buzz, at least on Twitter, and in the Blogosphere, doesn’t rely as much about all those things, such as Followers, like SEO-focused social media marketing does. YouTube : /chrisabraham 3.5k Comment on Youtube Video. Like Youtube Video. Instagram : /chrisabraham 7.5k Answer Quora Question.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Hubspot

APRIL 21, 2020

Take a look at reviews on competitor app pages on the App stores, as well as checking reviews on YouTube and blogs to see what actual users have said about the competition. Claim Your Social Media Accounts. When your app launches, though, be sure to change the link in your social media bios to direct to the app store download.

Paid Content 97

Paid Content Mobile Advertising Budget Programs Mobile Marketing 97

Convince & Convert

FEBRUARY 10, 2010

But the problem with email and social media is that too many people are positioning it as an either/or scenario. Several blog posts have foolishly been written about social media “killing&# email. Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

MLT Creative

APRIL 13, 2012

Many adventurous and curious B2B marketers embarked on the social media journey just a few years ago uncertain where the path would lead. Schafer examines influence on the web, this new social phenomenon and its impact on marketing. He also reviews innovative companies, like Klout, which measure social media influence.

Buzz 40

Buzz Word of Mouth B2B Advertising Agencies 40

NuSpark Consulting

MARCH 3, 2016

This is an ideal method for generating backlinks and creating buzz about your paper. That’s because online releases are submitted to major search engines, industry journals and social networks. Relevant Blogger Outreach. Social Media. Of course, promote it via social media. Social Sharing.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Navigate the Channel

MAY 24, 2023

You may have already compiled your mission/vision statements and your ever-relevant “About Us,” but bloggers and journalists (still!) Plan your social media calendar in content and cadence to stairstep up to launch. Incentives provide an extra push for generating buzz and expanding the reach of your product launch.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. Stelzner on Vimeo.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The YouTube channel is barely mentioned on Facebook.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. Because we’re capable of learning more than ever by tracking our customers’ social behavior. What’s got your industry buzzing? Through social listening, you can answer these questions and so much more in an instant. Not a good look.

Youtube 99

Youtube Eye-Tracking Ideal Customer Profiles Curation 99

Writing on the Web

MAY 17, 2011

ET, I’m hosting a free webinar about YouTube and online video marketing presented by Colin Martin and Marc Bullard, and you can get the info here: [link]. Blog this on Blogger. Post on Google Buzz. The Sociology of Social Media: TED TV Talks. Subscribe to the comments for this post? Share this on Facebook.

Facebook 100

Facebook Google Digg Buzz 100

Hubspot

APRIL 13, 2020

CTA in email newsletters or on another social media account will let audiences outside of your current Instagram followers know that there's another way to engage with your content. Tactic: Share A YouTube Video. Tactic: Build Buzz For Your TikTok Videos. Promote the Story on other channels. Run interactive Stories.

Brand Identity 101

Brand Identity Branding Paid Search Agency Newsletter 101

Hubspot

APRIL 13, 2020

CTA in email newsletters or on another social media account will let audiences outside of your current Instagram followers know that there's another way to engage with your content. Tactic: Share A YouTube Video. Tactic: Build Buzz For Your TikTok Videos. Promote the Story on other channels. Run interactive Stories.

Brand Identity 97

Brand Identity Branding Paid Search Agency Newsletter 97

Content4Demand

OCTOBER 11, 2018

It takes far more than a famous face to build brand buzz and boost content performance. YouTube stars and bloggers promote products and brands that don’t align with their lifestyle and their social content and videos seem forced and overly staged. . …But they can smell phony a mile away.

Planning 75

Planning B2B Thought Leadership Advertising Agencies Thought Leadership 75

NuSpark Consulting

DECEMBER 9, 2012

This is an ideal method to generate back links and create buzz about your paper. Online releases are submitted to major search engines, industry journals, and social networks. Relevant Blogger Outreach. Social Media. Of course promote it via social media. Social Sharing.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Hubspot

MARCH 3, 2020

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). Be a guest blogger, talk to and about (positively, of course!) What is local search marketing?

Long Tail Marketing 69

Long Tail Marketing SERP Keywords Mobile Marketing 69

Convince & Convert

APRIL 14, 2010

Why can’t your social media program do that? The best – and most effective – social media programs aren’t based on promotions and message distribution. But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. That’s what you should be doing.

Social Media 128

Social Media Media Paid Search Agency CAN-SPAM 128

Vidyard

JUNE 5, 2014

Ford selected 100 video bloggers and gave each a new Fiesta to drive for six months. In return the video bloggers would record their experiences and journeys on their social media channels. Saying Ford’s Fiesta video blogging social campaign worked is an understatement. Roll International agency hired a U.S.

Video Marketing 51

Video Marketing Brand Identity Branding Blogger 51

Biznology

JANUARY 29, 2013

People are spending the money and devoting the resources required to create compelling and engaging social media posts, not only just on Facebook but also on LinkedIn , Twitter , Pinterest , and even Google+. Be the catalyst of your natural social media success. All that is required is some basic prospecting.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

Writing on the Web

DECEMBER 15, 2010

Yet how many of us scramble to post on a blog or upload a video to YouTube without taking time to survey our target audience ? Do you use social media like Facebook , Twitter or LinkedIn ? Blog this on Blogger. Post on Google Buzz. Related posts: Social Writing: Don’t ignore networking sites.

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

FEBRUARY 26, 2011

In addition to a company blog, consider producing video for a YouTube channel, a photo log on Flickr, or a podcast on iTunes. Blog this on Blogger. Post on Google Buzz. Related posts: Search Engine Results: 3 Tips for Savvy Bloggers. 4 Time-Saving Tips for Social Media Marketing. Hire a good writer.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Promoting a brand through social media is no longer unique or novel — it’s simply the norm.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

OCTOBER 6, 2016

It's your little worker bee that's always buzzing along making honey in the background. What are your constituents talking about on social media? You can start your search for influencers at home by looking at your constituents, board members, and corporate partners to find people with some social media traction.

SEO 73

SEO Tagging Blogger Keywords 73

Writing on the Web

SEPTEMBER 17, 2010

So many entrepreneurs and small business still struggle with knowing what to write about, how to write so it engages readers, and how blogs and social media all work together. Once a video is created the steps for uploading to YouTube are super silly-easy, and pasting the embed code into a WordPress blog is also easy.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Convince & Convert

DECEMBER 30, 2011

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Google Buzz. This is #1.

Google 149

Google Lead Scoring Lead Ranking PageRank 149