Hubspot

MARCH 25, 2015

Bloggers are trusted voices who can bring in customers and help you build your community. They''re capable of exposing others to your message and getting the buzz started -- but only if you approach the task diligently. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

Webbiquity

DECEMBER 6, 2010

The social media release is used for blogger outreach. bloggers are overwhelmed with pitches and unlikely to write about the company’s press release, the company uses the press release as a hook and offers to write a (informational, non-promotional) guest post on the topic. Post on Google Buzz. Since many (most?)

PR 100

PR Social Media Media Blogger 100

Biznology

APRIL 26, 2016

Creating real buzz, at least on Twitter, and in the Blogosphere, doesn’t rely as much about all those things, such as Followers, like SEO-focused social media marketing does. So, the more force and impact I have o sole mio the more I can really make a splash on behalf of my client and their product, brand, event, offer, or service.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

NOVEMBER 8, 2012

And bloggers , of course, need to know what words their audiences use to describe their pain points. IBM sponsors the event. IBM also produces every kind of marketing and communications asset you can think of related to the event across the major channels: Paid: TV ads, print ads, banner ads, iPad mobile ads, paid search.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

ViewPoint

SEPTEMBER 26, 2011

T oday we're pleased to have Paul Gillin as our guest blogger. Facebook Markup Language, which is very similar to HTML, enables you to build colorful and interactive pages to promote your company, products and events. Southwest Airlines encourages customers to post problems on its wall and follows up with a personal outreach.

Facebook 120

Facebook B2B Marketing Planning B2B 120

Webbiquity

NOVEMBER 2, 2010

Social Events (e.g., Eventful, Meetup, Upcoming, etc.). Post on Google Buzz. . • Social Bookmarking (Delicious, Diigo, Bmaccess; the distinction from social news sites is s bit blurry). Social Sharing (YouTube, Flickr, SlideShare, etc.). Share this on Facebook. Share this on FriendFeed. Share this on LinkedIn. Tweet This!

Social Media 100

Social Media Social Marketing Media Planning 100

Content Standard

SEPTEMBER 4, 2015

As cited by Tomoson , a blogger outreach software, influencer marketing is the fastest growing and most cost-effective channel, and over the next 12 months, 59 percent of marketers plan to increase their influencer marketing budgets. They even got second-man-on-the-moon Buzz Aldrin to announce the sneaker on Snapchat.

Ethics 40

Ethics Marketing Budget Creation Planning Advertising Agencies 40

Lenny's Newsletter

SEPTEMBER 5, 2023

The next 40 came from a combination of friends, entrepreneurs, different people we met in the city, different finance teams, but also some level of cold or semi-cold outreach. We would go to every one of their events, and whoever seemed they had some identity needs, we pitched them. Also, VC introductions and co-building.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Hubspot

OCTOBER 9, 2012

2) Listens to the Buzz. A good community manager should listen to the buzz already online -- finding out what groups your target audience is joining on LinkedIn, for example, and who they’re following on Twitter. What are they talking about? 3) Grows the Network. It’s about dialogues, not monologues. 5) Joins the Conversation.

Social Media 28

Social Media Communities Work Management Media 28

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Webbiquity

MAY 31, 2022

a 200% increase in outreach engagement). Like this: The final email will look like this: A personalized email humanizes your outreach request and delivers your business information in a memorable way. You can use a tool like Hyperise to auto-personalize your LinkedIn outreach email. Host a Live Event.

Linkedin 332

Linkedin Marketing Strategy Marketing & Strategy B2B Marketing 332

Online Marketing Institute

NOVEMBER 7, 2010

Bruner is one of the featured experts in this report This report is written by contributor to this site BL Ochman I guess this was inevitable   From Whom We Steal: A Penny For… Adrants Adverblog Anil Dash B2Blog Big Blog Company Blog Business World Blogads BlogLogic Business Logs Business2Blog BusinessPundit Church of the Customer Concentric, (..)

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. This would answer questions like: - out of your customer base, how many are key influential mommy bloggers. Thanks Jay.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 14, 2010

Are you suggesting that any use of software or databases to help organize and scale your social outreach is invalid? However — and this came up frequently at the recent Social Media AZ event — in B2B applications, they haven’t been as useful because people still often use a different e-mail address for personal and business use.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

AUGUST 10, 2010

JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Where I see influence mining as being a more practical application is in outreach. My wife will attest to the fact that from the time I was 21 until I was 34, I attended a minimum of 3 networking events per week.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

MAY 25, 2010

link] #bgsd [link] Elizabeth Sosnow Digital and Dollars – Successfully Adding Online Marketing to Your Agency Services | Conferences and Events | Soci… [link] [link] Paula Lovell Hey @jaybaer you were rocking at #CAPRSA and this proves it. If you missed it, read the recap.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Convince & Convert

AUGUST 18, 2010

How can we find the most influential bloggers and get them to write about our client? As a blogger, I receive misplaced pitches for the most part from agencies in Calif and New York who don't know me from a hole in the wall, and have never taken the time (clearly) to read the blog or get to know me.

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

FEBRUARY 23, 2010

On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. But, if one of your followers tweets and asks you to solve a customer service problem, and you answer back, you’re engaged in a customer retention event. An interesting little related aside.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

APRIL 13, 2010

You've got to take the time to tailor what to say, how to say it and when to follow-up…this works in sales, with media outreach and new business proposals. At one particular event, after several unsuccessful attempts at getting anyone to meet with me, I stopped at the bar for a drink.

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

Hubspot

APRIL 30, 2018

A map of local service providers or a calendar of city-wide events could both provide value for your persona and contain highly relevant on-page local signals. Consider sponsoring a webinar or meet-up, hosting a community event, promoting something local you love, and building relationships with prominent people and influencers.

SEO 101

SEO De-duplication Work Management Aggregators 101

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) March 18, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

Everyone believes that good social media outreach will increase sales. Everyone believes that good social media outreach will increase sales. Everyone believes that good social media outreach will increase sales. We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going It stands to reason.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Outreach is a tedious and time consuming process, but it definitely pays off! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40