tag silverpop Blog Related Topics 
LeadSloth
APRIL 29, 2009
In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Today I’ve put together a list of vendor blogs. Most of these vendors blogs really get ‘online marketing’, so they talk about best practices rather then just touting their products, and they post regularly.
Customer Experience Matrix
JULY 8, 2009
But Eloqua , Silverpop and Marketo remain industry leaders. The leaders among demand generation systems are still Eloqua , Silverpop and Marketo. Silverpop's figures may also be inflated by its consumer email production business. The links all point to blog entries.) How about it guys?
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LeadSloth
AUGUST 17, 2009
Earlier this year I downloaded Silverpop’s lead management workbook , and I planned to write about it. Both books cover lead nurturing and ROI calculations, and Silverpop also explains lead scoring. See also my post on the MarketingGenius blog for an introduction to Lead Management , and The 4 steps of Lead Management.
Customer Experience Matrix
FEBRUARY 26, 2009
If you suspected that my last two blog posts were a way to avoid writing a post that ranks vendors on usability, you’re probably right. You’re also spending way too much time worrying about my blog, although I appreciate the attention. I think that’s enough wisdom for one blog post, so I’ll end this one right here.
LeadSloth
FEBRUARY 17, 2010
This is the first of three posts for the Silverpop B2B Marketing University , March 3rd in Washington DC. After some initial research, start interacting on the preferred Social Networks and measure the results: add tags to your social media interactions, so you see if it drives new people to your site. Lead Intelligence.
Customer Experience Matrix
NOVEMBER 19, 2008
It offers quite a few ways to measure interest in a vendor: Web searches, blog mentions, Google hits, and site traffic among them. You can read about the analysis in fascinating detail on my marketing measurement blog, MPM Toolkit.) All are publicly available with almost no effort. See the MPM Toolkit post for details.)
Smashmouth Marketing
JUNE 13, 2009
Wanting to know more about the various speakers from MarketingProfs this past week, I started looking some of them up on the web, subscribing to their blogs, checking them out on LinkedIn and trying to find them on Twitter. Speaker's blogs are listed if I could find them, otherwise their company link is there.
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