WebMarketCentral

MAY 3, 2007

Hot on the heels of my last post came several news announcements on the growing influence of Web 2.0 First, there was Use Web 2.0 Author Joe Lichtenberg contends that "Customer engagement drives loyalty, and effective (and judicious) use of Web 2.0 Next, MarketingVOX reported that Web 2.0

Web 2.0 20

Web 2.0 Wikipedia Paid Search Agency Digg 20

Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. At the beginning of the program they were breaking ground – now it's seems like a “sea of Pink” – So welcome to Web 2.0

Web 2.0 100

Web 2.0 Wikipedia Correlation Case Studies 100

Webbiquity

JANUARY 4, 2010

They’re all here in the final best of funny, creative and just plain strange blog posts from the past year. Brian Clark uses a series of one-liners from the inimitable comedian Steven Wright to illustrate his thesis that copy matters when writing blog posts, white papers, web copy or anything else you hope will be read and acted upon.

Creativity 100

Creativity Paid Search Agency Web 2.0 Best Practices 100

Buzz Marketing for Technology

JULY 15, 2008

Google e Media sociali. - Personal Branding con i social media di Luigi Centenaro. Si tratta di “Personal Branding con i social media&# di Luigi. Google e Media sociali. Ogni giorno si snodano infinite conversazioni che partendo da un blog. IL GURU di GURU e wikipedia. You: Valutare i forum (via Blog).

Google 100

Google Web 2.0 Wikipedia Social Media 100

Buzz Marketing for Technology

JUNE 27, 2008

social media. Web Content 2007. Web-based spreadsheet. I’m Writing a Guest Blog Series for the Wikinomics Blog. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. International Forum on Enterprise 2.0: advertising.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Industrial Marketing Today

APRIL 26, 2010

However, to be successful with social media, you have to provide real value and that usually comes from great content. Paul Dunay in his blog post, “4 C’s of B2B Marketing” has defined this very nicely. Instead of buying print ads in trade journals, they create their own blog and build an active community around it.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 4) None of the following are community platforms: Wikis, Blogs or Forums. You can follow any responses to this entry through the RSS 2.0

Social Media 100

Social Media Communities Wiki Work Management 100

Marketing Insider Group

JUNE 2, 2010

Wikipedia defines “ Content Marketing ” as: The creation or sharing of content for the purpose of engaging current and potential consumer bases. Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

Top of Funnel 100

Top of Funnel B2B Marketing Paid Search Agency Content Marketing 100

Buzz Marketing for Technology

JULY 2, 2008

Is it okay for a learning professional to be unaware at this point of social media and its impact on learning and work? Harold Jarche in Skills 2.0 : Today, active involvement in informal learning, particularly through web-based communities, is key to remaining professional and creative in a field. I'm not sure I buy this.

Wiki 100

Wiki Web 2.0 Barriers RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

This is my personal blog - stuff not directly connected to my businesses goes here - some of its a little spicy, so watch out for heartburn. Tony Karrers eLearning Technology blog has been tremendously useful in helping me cover a wide range of topics very quickly. He also is webmaster for the Learning Circuits blog. Movember.

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Industrial Marketing Today

JULY 14, 2010

I searched Wikipedia for information but couldn’t find an exact definition. Instead, I found something on Media Curation, which I thought was close enough: Media Curation is the emerging trend toward creating media content using a mix of machine and human resources. So curated content is not something new.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

WebMarketCentral

MARCH 10, 2009

In "The 4 C's of Social Media," I noted that coming up with a concise definition of social media , like defining "art," is challenging. Another is to look at the different types of websites and tools that comprise the social media landscape. 8 LinkedIn 14 11,246,726 +137.4% 8 Plaxo 1,440 2,629,043 +144.7%

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

MARCH 4, 2009

Social media is a bit like art—most of us are pretty sure we know what it is, but articulating a common definition can be challenging. There are many definitions of social media floating about of course, they just aren't consistent. Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever.

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

AUGUST 24, 2009

Poking fun at Web 2.0 The Steven Wright Guide to Content Marketing by Copyblogger Brian Clark uses a series of one-liners from the inimitable comedian Steven Wright to illustrate his thesis that copy matters when writing blog posts, white papers, web copy or anything else you hope will be read and acted upon. tags: Web 2.0

Web 2.0 20

Web 2.0 Creativity Copywriting Best Practices 20

WebMarketCentral

JULY 9, 2007

Seana Mulcahy at MediaPost recently wrote a piece about using social media and other tools to build word-of-mouth promotion online. WebMarketCentral now includes a more complete guide with links to related web marketing strategies. Wikipedia also provides a pretty good definition. Distribute and promote your news through Web 2.0

Word of Mouth 20

Word of Mouth PR Buzz Web 2.0 20

WebMarketCentral

JANUARY 5, 2009

The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. And search engines love social media, which helps expose that rant to anyone searching for the company's name. If you can make the time commitment, start your own blog.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

FEBRUARY 13, 2008

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 social bookmarking, new media relations and blogging.to tags: interactive PR, Web 2.0 tags: interactive PR, Web 2.0

PR 20

PR Web 2.0 Best Practices Blogger 20

WebMarketCentral

APRIL 15, 2008

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. Wikipedia – It is a boon to your small business to be mentioned on Wikipedia.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Welcome to Social Media U. Lesson # 2 Know What Web 2.0 25 Comments.

Social Media 100

Social Media Class Web 2.0 Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Home | About | Issue Archive | Media Kit | Subscribe. Comments on this article can be sent to the author at chris_dede@harvard.edu and/or can be posted to the web via the link at the bottom of this page. For example, in Wikipedia, “knowledge&# is constructed by negotiating compromises among various points of view.

Web 2.0 100

Web 2.0 Wikipedia Opinions Peer-to-peer 100

WebMarketCentral

SEPTEMBER 10, 2008

The term "social media" encompasses several different types of sites, and it's important to use all of them properly in order to really be effective at social media optimization (SMO). So, here are some tips for using different types of social media sites for SMO. potentially viral, and increasingly searchable.

Social Media 20

Social Media Wiki Optimization Digg 20

Buzz Marketing for Technology

JUNE 27, 2008

This is a lightly edited transcription of a speech I gave at the Web 2.0 I started telling her about the Wikipedia article on Pluto. You may remember that Pluto got kicked out of the planet club a couple of years ago, so all of a sudden there was all of this activity on Wikipedia. Gin, Television, and Social Surplus.

Television marketing 100

Television marketing Wikipedia Wiki Enterprise Management 100

The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. You can follow any responses to this entry through the RSS 2.0

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

Buzz Marketing for Technology

JUNE 27, 2008

Normally, I head to Wikipedia. Find a Blog-Community. Blog-communities provide the perfect context for this activity. Blogs are a highly social medium. Interaction and knowledge exchange take place in blog communities with great ease. Explore and find a few good blogs focused on your topic. Where do you go?

Personalization 100

Personalization RSS Web 2.0 Blogger 100

Marketing Insider Group

MAY 17, 2010

Wikipedia and the Harvard Business Review describe it in these simple terms: The Service Profit Chain is a theory and business model evolved by a group of researchers from Harvard University in the nineties (among others James L. What is the Service Profit Chain? And how does a leader take accountability for employee satisfaction?

Customer Satisfaction 100

Customer Satisfaction Loyalty B2B B2B Thought Leadership 100

Marketing Insider Group

MAY 17, 2010

Wikipedia and the Harvard Business Review describe it in these simple terms: The Service Profit Chain is a theory and business model evolved by a group of researchers from Harvard University in the nineties (among others James L. What is the Service Profit Chain? And how does a leader take accountability for employee satisfaction?

Customer Satisfaction 100

Customer Satisfaction Loyalty B2B Thought Leadership Paid Search Agency 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? &# My take on it may surprise you … and provide uncomfortable reading if you are a parent or social media junkie. Social media and leadership. Social media and leadership. While it’s ok to post your blog posts to Twitter, etc., Un-clog your blog.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

APRIL 10, 2014

It''s also interesting to see how the general theme of "Web 2.0" evolved into social media, tech, business, entertainment, and even politics. In 2006, the tech and marketing world was focused heavily on surviving and succeeding in a web 2.0 Tweet about Mashable. 5) HubSpot. Tweet about Macy''s. 16) Amazon.

Skype 28

Skype Marketing Websites Web 2.0 Amazon 28

Biznology

JANUARY 16, 2012

If Wikipedia can be as good as Britannica, we could replace all our outdated corporate knowledge repositories with wikis. Was that just a collective hallucination caused by too many consultants who drank a lot of the Kool-Aid 2.0? Was Wikipedia just the exception that proved the rule? Image by Octavio Rojas via Flickr.

Wiki 80

Wiki Wikipedia Web 2.0 High Quality Lead 80

WebMarketCentral

MARCH 31, 2008

Harry Hoover at the THINKing blog recently asked his readers this question and posted some of the responses. This is based on the past 12 months worth of traffic data for this blog and for the WebMarketCentral marketing portal site. The WebMarketCentral blog: referring sites had far more impact, drawing 27.4%

Social Networks 20

Social Networks Traffic Digg Wikipedia 20

Buzz Marketing for Technology

JUNE 27, 2008

Wikipedia: History of personal learning environments. What is a Personal Learning Environment? .&# (George Siemens, “ PLEs - I Acronym, Therefore I Exist ,&# 15 April 2007 blog entry). Presentation at Scaffolding learning - web 2.0 The CETIS Personal Learning Environment Blog is still somewhat active.

Enterprise Management 100

Enterprise Management Wiki Work Management RSS 100