Marketing Insider Group

JANUARY 2, 2024

“These are highly specific phrases that may not generate a large amount of overall search traffic, but they attract a more targeted audience that is likely closer to the point of purchase.” While B2C transactions might be more transactional, B2B interactions often involve nurturing long-term partnerships.

SEO 245

SEO B2B Work Management Long Tail Marketing 245

Top Rank Marketing

MARCH 25, 2024

5 critical cornerstones of a B2B SEO content strategy Organic search traffic is immensely valuable to B2B companies, especially when their SEO strategy is designed to attract visitors based on search intent. The complexity and stakes of making a B2B purchase means the research process tends to be lengthy and thorough.

Top of Funnel 105

Top of Funnel SEO Long Tail Marketing B2B 105

Webbiquity

OCTOBER 21, 2022

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. Smart SEO strategies used in blog posts and the proper implementation of both off-page and on-page SEO are the true formula for success. Pick the Correct Keywords.

Copywriting 334

Copywriting Rules SEO Lead Scoring 334

FunnelEnvy

FEBRUARY 5, 2024

From this point on, it will be all the more essential to acknowledge Google’s changes and the role of AI in powering on-page search engine optimization (SEO) and Pay-per-click (PPC) ads to boost SaaS website traffic. Content creation should include blog posts, guides, webinars, and a case study of your ideal client’s success.

Paid Content 62

Paid Content PPC Traffic SEO 62

Brightedge

JUNE 10, 2022

SEO research is a multifaceted, long-term process. An effective strategy has numerous components, from initial keyword research and competitor analysis, to ongoing tracking and maintenance of rankings. Without them, it’s impossible to perform even the most basic SEO research tasks. Keyword research is vital.

SEO 111

SEO Research Enterprise Management Tools 111

Launch Marketing

DECEMBER 14, 2022

When it comes to blogs, the writing process can take up quite a bit of time, but it can often feel like a waste if no one reads the blog once it is published. Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. What Has Worked in the Past?

Paid Search Agency 113

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 113

BuzzSumo

JULY 29, 2020

Whether you’re looking to improve your YouTube engagement or get started, keyword research is vital. Over 2 billion people log into YouTube each month: nearly one-third of all internet traffic. Why Bother with YouTube Keyword Research? When you write a blog post, you tend to. It’s not too late.

Youtube 129

Youtube Keywords Research Effectiveness 129

The Lead Agency

JUNE 20, 2019

In order to be found for the keywords that are most relevant to your business and customers, your keywords should be used across your website in page content, images, videos and blogs etc. The keywords that you’ve decided to target will determine what kinds of traffic you’ll get. How do I Find Long Tail Keywords?

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

Spiralytics

AUGUST 31, 2023

Low-competition keywords play a crucial role in search engine optimization (SEO), as they provide an opportunity to quickly attract organic traffic by ranking on the first page. If you have just started a blog or business website, creating valuable content based on low-competition keywords is a great way to begin ranking quickly.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Brightedge

JANUARY 25, 2021

It helps you identify the blog topics that attract your target audience and when you should publish those topics to drive your business growth. Identify your blog topics’ target keywords. As such, these general blog categories need to be broken down to the keyword cluster level. Assign seasonality to your keyword clusters.

Keywords 64

Keywords Long Tail Marketing Research Content 64

Webbiquity

APRIL 13, 2022

Regardless of your sector, search engine optimization (SEO) efforts are incredibly valuable, as organic search traffic typically converts at much higher levels than visits from other sources. Summaries of industry research reports are most valuable when the results are fresh. Affiliate sales support independent publishing.

SEO 292

SEO Marketing Websites B2B Marketing & Strategy 292

Marketing Insider Group

JULY 3, 2023

Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. A plus side to Exploding Topics is that it uses human researchers to analyze the data and weed out irrelevant topics as well as discover meta trends. Image Source 2. Image Source 3.

Trends 276

Trends Marketing AI Lead Scoring Lead Ranking 276

RebelMouse

JUNE 20, 2023

This article was originally posted on the Chartbeat blog. In an age where readers receive real-time notifications every time news breaks, how long can we expect a given article to hold an audience’s attention, and does it differ depending on what the story’s about or the time of day that it’s published? Here’s what the data shows.

Traffic 52

Traffic Long Tail Marketing Loyalty Stats 52

Webbiquity

JULY 19, 2016

That’s where keyword research comes in. So once you or your team have developed topic ideas, planned content , and researched those subjects, it’s time to use keyword research tools to find the best phrases to match up searcher intent with your approach to each topic. 1) SEMrush. ” — RazorSocial (World).

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Hubspot

MARCH 19, 2020

Of course, every marketer should consider more than organic traffic when analyzing success metrics. But SEO efforts don't just help you reach organic traffic goals — they can also help you achieve your brand awareness and lead generation goals, as well. Keyword Research. You can include short-tail (e.g., "AI")

Lead Ranking 101

Lead Ranking Traffic SEO Lead Scoring 101

Cortex

MAY 8, 2019

Start with and focus on 1-2 long tail keywords. Reproducing regular and relevant blog posts gives you opportunities keeps people engaged and on your website longer, and to target a large number of long-tail keywords. Long-tail keywords are still important to search engine optimization.

Long Tail Marketing 74

Long Tail Marketing Optimization Keywords Content 74

ClearVoice

SEPTEMBER 29, 2022

That’s why it’s essential to learn how to get your blog to rank on google — preferably in the top ten results. Ranking your blog on Google’s first page can seem daunting, but it doesn’t have to be. In this blog post, we will go over the steps you need to take to compete for those top spots.

Lead Scoring 52

Lead Scoring Lead Ranking Long Tail Marketing FAQ 52

Brightedge

JANUARY 25, 2021

It helps you identify the blog topics that attract your target audience and when you should publish those topics to drive your business growth. Identify your blog topics’ target keywords. As such, these general blog categories need to be broken down to the keyword cluster level. Assign seasonality to your keyword clusters.

Keywords 52

Keywords Long Tail Marketing Research Content 52

Adobe Experience Cloud Blog

JANUARY 9, 2020

Overall, this helps increase traffic to your page. Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. By creating conversational content targeting these keywords, you have a better chance of reaching targeted customers and generating the right traffic to your site.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

ClearVoice

JUNE 6, 2022

Congratulations on working consistently on your blog — but are your posts getting you the most traction for all that hard work? There are many benefits to having a library of posts on your blog, including greater trust with your audience and increased search engine rankings. blogging Click To Tweet.

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Brightedge

JUNE 3, 2020

Producing high-value, editorial content and offering a gateway for other businesses is likely to assist in continuing traffic to your site. In our research, we found that B2B tech companies are currently either rebounding or stabilizing, depending on which category they fall under. What should strategy look like for B2B tech?

Research 80

Research SEO B2B Long Tail Marketing 80

Marketing Insider Group

NOVEMBER 22, 2021

As a result, some brands only do the bare minimum when it comes to analytics (like only tracking basic web traffic numbers) or don’t use it at all. Web analytics can help you optimize your best-performing and underperforming content to drive more traffic and higher conversions from both. 9 percent?! Quick Takeaways. The good news?

Analytics 273

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 273

Brandpoint

MARCH 13, 2023

Search engine optimization (SEO) of your site and its content is your tactical plan to boost quality traffic and direct leads into the sales funnel. A fast-loading website, keyword research, high-quality content that directly addresses the top questions of your ideal customers — these are the key elements of a manufacturing SEO strategy.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

Optinmonster

DECEMBER 20, 2023

If you’re working on a VPN blog, start with something broad like “unblocking” or “anonymity.” Finding Keywords You Already Rank For You can also find out which search queries are already bringing organic traffic to your site as a starting point for generating new and related keyword. Let’s chat about long-tail keywords.

Keywords 92

Keywords Paid Content SEO Lead Scoring 92

Valasys

DECEMBER 5, 2022

Because our main goal is getting traffic and sales from the content. Hence, getting high traffic and sales is not possible without optimizing your content. And is there any technique or rule to follow for boosting traffic and sales through SEO-optimized content? Top-ranking websites or content tends to get high traffic.

Traffic 52

Traffic Optimization SEO SERP 52

Top Rank Marketing

OCTOBER 30, 2023

Keyword Research: The process of identifying and selecting keywords and phrases that your target audience is likely to use when searching for information related to your products or services. Organic Traffic: The traffic that comes to your website from search engines without any paid advertising.

Search Marketing 116

Search Marketing SEO Mobile Advertising Long Tail Marketing 116

Contently

MARCH 14, 2023

In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. Then there’s Amazon, which captures 60% of all traffic when consumers begin their product searches online.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Webbiquity

APRIL 14, 2015

Image credit: Small Business Ideas Blog. But there’s more involved in generating high, and highly relevant, organic search traffic. Which keyword research and other SEO tools are most effective? 70+ Keyword Research Tool Alternatives to Google Keyword Planner by Small Business Ideas Blog. what is…?

Keywords 100

Keywords SEO Research Resources 100

Valasys

OCTOBER 2, 2023

Local SEO helps your business get noticed by potential customers in your area, driving more foot traffic and online engagement. Tip 1: Keyword Research and Optimization Conducting Effective Keyword Research Proper keyword exploration is the foundation of successful SEO. So, let’s dive in!

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

Top Rank Marketing

FEBRUARY 5, 2024

Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed. Advanced: Topical clusters and intent-driven long-tails An advanced strategic approach for targeting keywords involves more nuance. Both technically true! Ready to build an advanced SEO content strategy?

SEO 97

SEO Marketing & Strategy Content Lead Scoring 97

QuanticMind

JANUARY 24, 2019

Thus, smart PPC keyword research is non-negotiable. That said, PPC advertisers need to think beyond the most basic PPC keyword research strategies. Here are seven tips and tricks to expand your PPC keyword research strategy. Google’s autocomplete feature is both a valuable and underutilized tool for PPC keyword research.

PPC 53

PPC Keywords Top of Funnel Research 53

Webbiquity

MARCH 30, 2021

According to a Juniper Research report , the number of voice assistants in use worldwide surpassed the 4.2 Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns. Voice search is hot.

Lead Generation 257

Lead Generation Marketing Automation Services Trends Marketing AI 257

Huptech Web

AUGUST 11, 2023

Foundations of Effective Keyword Research What is Keyword Relevance? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords? The answer lies in the art of Keyword Research! Why Is It Important?

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Edison Research ).

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Contently

FEBRUARY 8, 2023

In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Among their ongoing challenges: attracting traffic to content, improving its SEO performance, and generating content ideas. Such long-tail keywords found through Google Trends are easier to rank for.

Marketing AI 173

Marketing AI Trends Google SEO 173

Sprout Social

SEPTEMBER 17, 2019

This makes it crucial to learn how to do keyword research so you can narrow down on the most relevant and profitable ones. You’ll learn how to identify how keywords on a website are used and conduct keyword research. You’ll also discover some excellent keyword research tips and tools. The uses and benefits of keyword research.

Keywords 103

Keywords Research SEO Lead Scoring 103