LeadSloth

AUGUST 26, 2010

This week there was a discussion about Social Media and Marketing Automation in the LinkedIn Group of the Marketing Automation Association. Around the same time I got an email announcing Marketo’s Chatter for Sales Insight , integrating sales notifications in the Facebook-like interface of Salesforce.com Chatter. Collaboration.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Marketing Insider Group

JANUARY 24, 2013

Earlier this month, I released the 20 B2B Marketing Blogs you need to read. Hubspot – HubSpot – Hubspot in all-in-one marketing software that brings your whole marketing world together in one powerful, integrated system. Marketo – Marketo.com – Marketing software. Cambridege, MA – [link].

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

markempa

SEPTEMBER 12, 2016

I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). After you sold Jigsaw to Salesforce.com why didn’t you decide to ride off into the sunset? . And they’re on pace to exceed a million users by the end this year.

Jigsaw 120

Jigsaw Growth Marketing Enterprise Management Work Management 120

Smashmouth Marketing

JANUARY 28, 2010

Use the numerous online data sources at your disposal (Jigsaw, Netprospex, Google, LinkedIn, Inbound Lists!). The client opened up the market with an aggressive appointment setting campaign and and an inbound lead gen effort of whitepapers, blogs and webinars. They sometimes don't even have a desk phone. Use the tools available to us.

Demand 100

Demand Jigsaw Budget Programs Lead Gen 100

LeadSloth

JULY 12, 2010

UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! HubSpot provides an attractive package that includes all of this: not just software, but also advice. Marketing departments at mid-size companies. Mid-size Businesses.

Hubspot 100

Hubspot Lead Ranking Marketing Automation Services Marketing Management 100

MLT Creative

OCTOBER 8, 2010

If the energy of the first HubSpot User Group (HUG) Conference is an indication of future economic gains and customer confidence, we can foresee double-digit growth for the software company over the next year. HubSpot is the second fastest growing software as a service (SaaS) company in history, after Salesforce.com.

Inbound Marketing 40

Inbound Marketing Advertising Agencies Paid Search Agency Salesforce.com 40

MLT Creative

OCTOBER 8, 2010

If the energy of the first HubSpot User Group (HUG) Conference is an indication of future economic gains and customer confidence, we can foresee double-digit growth for the software company over the next year. HubSpot is the second fastest growing software as a service (SaaS) company in history, after Salesforce.com.

Inbound Marketing 40

Inbound Marketing Advertising Agencies Paid Search Agency Salesforce.com 40

Adobe Experience Cloud Blog

FEBRUARY 6, 2012

Ideally, she or he has demonstrate this by building a strong personal presence online via a personal blog, Twitter account, etc. I see similar results when searching job banks like Monster or LinkedIn. With over 1,500 worldwide customers, Marketo is a leader in cloud software and one of Silicon Valley’s fastest-growing companies.

Inbound Marketing 48

Inbound Marketing Work Management Marketing Management Planning 48

Buzz Marketing for Technology

SEPTEMBER 23, 2008

What does this mean – as I understood it – they make various viral marketing campaigns or social applications that can then be shared with friends who can customize them to post it to their blog or website via an iFrame. So that means they integrate things like blogs, podcasts, wikis, forums into a “Hive” (one could say mashup here).

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Hubspot

MARCH 8, 2011

Here is an insider’s take on the round of financing we just closed with Salesforce.com, Google, and Sequoia. A few examples include Amazon, VMWare, Zappos, Salesforce.com, Google, and even Groupon. Editor's Note: For complete information about HubSpot's Series D funding round, please check out the official press release.

Salesforce.com 28

Salesforce.com Google Marketing Automation Services Cold Calling 28

Hubspot

AUGUST 20, 2013

We talk a lot about using your blog to answer questions your customers have. And in that spirit, we’ve been using our blog to answer some of the questions that people ask most frequently when they call in to our sales and customer service representatives. Some CRM vendors sell their software as a cloud-based service.

Work Management 28

Work Management CRM FAQ Marketing Management 28

Hubspot

APRIL 3, 2012

His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. In fact, what Salesforce.com calls the Social Enterprise starts with developing a Customer Social Profile and interacting in modern ways. Here's how they are doing it: 1) Utilize the nuanced features of LinkedIn.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Webbiquity

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Driving business growth with industry-specific software for manufacturing, distribution, retail & services customers. Perforce Software. Creator of CrossOver software, offering PortJump and ExecMode services.

Enterprise Management 231

Enterprise Management Work Management Marketing Management Twitter 231

Hubspot

MARCH 23, 2015

But since the term''s become so popular, the number of growth hacking blogs has exploded over the last few years. Unfortunately, I''ve found many of these blogs to be repetitive, monotonous, and frankly quite boring. I recommend bookmarking this page so you can refer to it later, or adding these blogs to your RSS feeds.

Startups 28

Startups Word of Mouth Work Management Marketing Management 28

Lead Liaison

MAY 1, 2018

Most of our growth marketing needs have manifested themselves as software that we’ve created to address a specific need in the overall growth marketing strategy. In addition to our own software, we’ve been using solutions from other providers to build what we feel is the ideal growth marketing software stack. CRM: OneFocus™.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

Lead Liaison

MAY 1, 2018

Growth marketing software has commonly been referred to as a strategy that focuses on the entire funnel, as opposed to the top, middle, or bottom. Most of our growth marketing needs have manifested themselves as software that we’ve created to address a specific need in the overall growth marketing strategy. CRM: OneFocus™.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Hubspot

AUGUST 8, 2012

Social graph: Behavior on social networks like Facebook and LinkedIn. Customer data: This includes data from your sales and marketing databases, like HubSpot and Salesforce.com -- just take a look at all the rich data you can see from integrating your marketing software and CRM ! Or read your blog.

Internet Marketing 28

Internet Marketing Work Management Marketing Management Paid Search Agency 28

Hubspot

MARCH 5, 2012

For example, HubSpot's elevator pitch may go along the lines of: HubSpot is all-in-one marketing software that helps businesses of all sizes increase the number of visitors to their website and convert more of those visitors into leads and customers. 3) Attract Trade Show Attendees With Content. After all, the goal is to sell on site.

Trade Show 28

Trade Show Tactics Marketing Management Lead Scoring 28

Webbiquity

APRIL 27, 2017

Producers of a wide array of products—from vehicles to machine tools to jet engines to officer copiers—now have access to the kind of user and usage data that, not long ago, only SaaS software developers could capture. Email-based help desk software with performance reporting and integrations to popular web chat and voicemail apps.

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214

Customer Experience Matrix

JANUARY 24, 2015

GreenRope workflow GreenRope is all-in-one software sold primarily to very small businesses such as lawyers, real estate agents, consultant, coaches and membership organizations. I’m revving up for the next edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report, which will include six first-time entries.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Paid Search Agency Marketing Report 120

Heinz Marketing

MARCH 15, 2021

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. How to Customize Software to Your Business ” and our guests are Subbu Vempati , CEO at Cuspera and Judy Ash , GTM Adviser and CMO. By Matt Heinz , President of Heinz Marketing. You can even ask Alexa!

Marketing Automation Services 107

Marketing Automation Services Work Management Marketing Management Peer-to-peer 107

Heinz Marketing

DECEMBER 16, 2019

Pacific you can find the transcription and recording here on the blog every Monday morning. So today your personal network is a Gmail, and LinkedIn, and maybe Twitter and maybe Facebook, but ultimately it’s siloed off contacts and you don’t do a good job of manage it. He’s the founder and CEO of Nimble.

Top of Funnel 43

Top of Funnel Marketing Automation Services Work Management Enterprise Management 43

Customer Experience Matrix

DECEMBER 26, 2014

So it’s not surprising that LeadLiaison prefers to be called something else – in their case, “revenue generation software”. But prices are either reasonable (if you’re a buyer) or ridiculously low (if, like me, you''re a sometime content creator), starting around $50 for a blog post. There is also an integrated phone dialer.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Automation Marketing Management 120

Directive Agency

MARCH 7, 2019

As a pioneer in digital marketing, Handley is the Wall Street Journal best-selling author of Everybody Writes , is a key Linkedin influencer and one of the most influential thought leaders in the marketing world. Michelle Killebrew is the vice president and head of marketing at PwC New Ventures, an internal software service incubator.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Rev

NOVEMBER 20, 2018

According to LinkedIn, Amazon has 174 employees with the words “data” and “science” in their title. The company has poured billions into its search business (Bing) and bought LinkedIn for $26.2B, their largest acquisition ever and one of the richest sources of B2B data in the world. Alphabet has 130; Facebook, 265.

Marketing AI 119

Marketing AI Paid Content Paid Search Agency Allocation 119

Convince & Convert

JUNE 29, 2012

Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). LinkedIn recently announced some new functionality that’s pretty cool. Listen Now. Eric : Really?

Enterprise Management 114

Enterprise Management Work Management Marketing Management Marketing Automation Services 114

Webbiquity

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Sandy Carter. sandy_carter.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Rev

NOVEMBER 20, 2018

According to LinkedIn, Amazon has 174 employees with the words “data” and “science” in their title. The company has poured billions into its search business (Bing) and bought LinkedIn for $26.2B, their largest acquisition ever and one of the richest sources of B2B data in the world. Alphabet has 130; Facebook, 265.

Marketing AI 68

Marketing AI Paid Content Paid Search Agency Allocation 68

Webbiquity

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Sandy Carter. sandy_carter.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

FEBRUARY 13, 2017

Showcase reviews: MarketingLand, Social Media Today, StoreYa Blog. ” — Blogging Wizard. Showcase reviews: Blogging Wizard, MarketingLand, ViralBlog. Showcase reviews: Blogging Wizard, BuzzBlogger, Nikki Woods, Rebekah Radice, Social Media Today, StoreYa Blog. 6) BrandWatch. Google Review Count: 188.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Convince & Convert

OCTOBER 22, 2013

Down the line, we also look at the number of assisted conversions the content contributed to our software Free Trial conversion funnel. To help with longevity, we try to move our big content pieces away from the blog (which by nature has a transient feel) to a more permanent home. These metrics fall into short and long-term categories.

Work Management 150

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 150

The Effective Marketer

FEBRUARY 16, 2011

I agree, more companies are adding marketing automation and marketing software in general to their budgets. Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. So much happening and new opportunities for everyone.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

MLT Creative

MAY 26, 2010

As I look back on my first blog series, I must say: I picked quite the subject to tackle. Neolane Used by more than 170 of the world's leading companies, Neolane is the only enterprise marketing automation software designed to manage, automate and optimize programs across traditional and emerging channels (direct mail, email and mobile).

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Webbiquity

MAY 9, 2017

Yesware includes functionality for predictive analytics based on your sales team’s activities; post-send tracking (open and reply rates, clicks, attachment opens); sales prospecting based on emails, calls, lead nurturing, and social selling; and integration of all call and email activity with Salesforce.com. ” — StoreYa Blog.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Work Management Marketing Management 214

Online Marketing Institute

JUNE 30, 2009

Written by Adam Blitzer April 14, 2009 at 10:00 am Posted in Email Marketing Tagged with deliverability , Email Marketing Reputation Monitoring with Twitter leave a comment » Like blogging before it, Twitter has pushed us even further into an era of an unprecedented for reputation monitoring.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Online blog needs various marketing methods to get converted into big business. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Paul Gillin

JUNE 24, 2010

whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. In the example below, lead activity appears to correlate positively with traffic to a company blog. Let’s look at one more example in which we use a blog for lead generation.

ROI 50

ROI Paid Content Social Marketing Webcast 50