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| | INDUSTRIAL MARKETING TODAY
JULY 14, 2010 [Blog, Curation] Is Content Curation an Easy Way for Content Marketers to Do More.
Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new. What is content curation? So I Googled “content curation and lo and behold, it returned 77,600 results.
| | BIZNOLOGY
FEBRUARY 5, 2013 [Blog, Curation] Your corporate website needs to become a trap
I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy?
FEBRUARY 5, 2013 | BIZNOLOGY
[Blog, Curation] Your corporate website needs to become a trap
MAY 7, 2012 | DIGITAL B2B MARKETING
[Blog, Curation] Social Media’s Missing Ingredient
JULY 25, 2011 | BLUE FOCUS MARKETING
[Blog, Curation] Google+ Is it a Digital Disruption for CMOs?
JUNE 14, 2011 | DIGITAL B2B MARKETING
[Blog, Curation] A New Way to Understand Your Social Media Audience
DECEMBER 1, 2010 | B2B MARKETING ZONE POSTS
[Blog, Curation] Top 60 B2B Marketing Posts and Hottest Topics November 2010
NOVEMBER 2, 2010 | B2B MARKETING ZONE POSTS
[Blog, Curation] Top 56 B2B Marketing Posts October 2010
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| | SOCIAL MEDIA B2B
OCTOBER 29, 2010 [Blog, Curation] 4 Ways to Start B2B Blogging Without Tech Support
department as they start social media planning. Forget locked down devices, blocked social media sites, control of digital assets, and what do you do if you want to start a blog. Many would suggest that the blog be created as part of your website so you can get maximum SEO benefit from your blog. department, or maybe you work for a small company and you just don’t have the resources to go back to your web development shop, and you need a non-technical solution to starting a blog. Another hosted solution for an easy blog platform is Tumblr.
| | DIGITAL B2B MARKETING
JUNE 14, 2011 [Blog, Curation] A New Way to Understand Your Social Media Audience
Audience research is invaluable and well developed personas provide a broad array of insights into the lives and minds of your target audience, insights that form the basis for your social media plans. Then, you put your social media plan in place, including sharing great content from others and creating your own. Your planning is based on your target audience, but you are measuring activity from everyone. Is the content you share via social media resonating with your target audience or a random audience? bizo BlueKai social media switchboard twitter
| | DIGITAL B2B MARKETING
MAY 7, 2012 [Blog, Curation] Social Media’s Missing Ingredient
View original on Pinterest You are ready for social media. You have a clear strategy, well-defined goals and an execution plan. Your social media program needs time. With daily reporting, weekly results reviews and quarterly budget evaluations, long-term planning is increasingly challenging. Does your social media plan have the time it needs to be successful?
| | B2B MARKETING ZONE POSTS
NOVEMBER 2, 2010 [Blog, Curation] Top 56 B2B Marketing Posts October 2010
50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Is social media creating a generation of cowards? Social media and leadership. How do you PROVE the value of Twitter?
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B2B MARKETING ZONE POSTS | WEDNESDAY, DECEMBER 1, 2010 [Blog, Curation] Top 60 B2B Marketing Posts and Hottest Topics November 2010
Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Look at companies like General Electric who do an amazing job with their blog and yet have almost no “community or comments at all. Monitor your social media in less than 10 minutes a day - inblurbs , November 26, 2010 Social networking is very essential for today’s online business world. The Oracle Social Media Participation Policy applies to. blogs. MORE >>
INDUSTRIAL MARKETING TODAY | MONDAY, SEPTEMBER 27, 2010 [Blog, Curation] Have Digital Marketing and Social Media Killed the Industrial.
Home Marketing Matters About Contact B2B Marketing Store Company Website Have Digital Marketing and Social Media Killed the Industrial Sales Job? by Achinta Mitra on September 27, 2010 in Industrial Marketing Strategies , Industrial Websites , Sales Strategies , Social Media Marketing Remember the very first music video ever played on MTV? And digital marketing and social media are as disruptive as they come. Digital marketing, social media and the constant pressure to cut costs have radically changed this traditional industrial sales model. Not so fast! Resources MORE >>
BLUE FOCUS MARKETING | MONDAY, JULY 25, 2011 [Blog, Curation] Google+ Is it a Digital Disruption for CMOs?
The onslaught of new digital technologies, decline of traditional methods of reaching customers and the increased use of social media, doesn’t exactly make being a CMO an easy job. This is the same brand that unveiled its 2011 Ford Explorer on Facebook (via a paid and earned media blitz) with a plethora of chat, video, photo and other Facebook tools to generate interest and excitement. Ford’s (very) early view, according to Scott Monty, Ford social media expert, “The company’s Google+ page won’t be simply a retread of some of its previous social media efforts.” MORE >>
INDUSTRIAL MARKETING TODAY | FRIDAY, JULY 9, 2010 [Blog, Curation] Don't Count on Marketing Automation to Solve All Your Lead.
found a good answer to that in a comment by Mike Gospe on a blog post at leadsloth.com where he wrote, “But when it comes to marketing automation, I recommend caution. As with any Process, the best way to design one is to follow the path of Continuous Process Improvements: Think, Plan, Do, Measure and Repeat. If you’d like to read more about how to design this process, this Blog Post may be useful:: [link] The Process post is the top one on this page. However, B2B and/or industrial marketers must learn to use it correctly in order to harness its true power. Resource MORE >>
DELICIOUS B2BMARKETING | SUNDAY, OCTOBER 31, 2010 [Blog, Curation] The 39 Social Media Tools I’ll Use Today
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 39 Social Media Tools I’ll Use Today February 17th, 2010 | Written By: Jay Baer | View Comments Tweet Amazingly, it seems like there’s more social media tools than Jonas brothers, with the gap growing every day. MORE >>
- [Blog, Curation] Top 10 Clichés to Avoid in B2B Marketing Content INDUSTRIAL MARKETING TODAY | TUESDAY, MAY 18, 2010
- [Blog, Curation] Can Industrial and B2B Marketers Learn Creative Problem Solving. INDUSTRIAL MARKETING TODAY | TUESDAY, JULY 20, 2010
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