Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. So to stimulate a desire for change, you must switch your writing to positive stories.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

FEBRUARY 14, 2011

When it comes to writing content for a business blog , most professionals start from their point of view. It’s an intellectual process in which you write, “Here’s our company’s biggest advantage, and here is what you need to do.” Blog this on Blogger. Post on Google Buzz. Share this on LinkedIn.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

AUGUST 16, 2010

What can you learn about blog writing and content marketing from the theater? Blog writing is similar. With blog writing and content marketing, you need to spell things out. Heck, even adding hyperlinks breaks up the text in a blog post. Writing on the web deprives us of a lot of the cues for meaning.

Digg 100

Digg Buzz Blogger Class 100

Writing on the Web

SEPTEMBER 8, 2010

(Guest Post: I’m on vacation, so I invited Tim Handorf to write a guest post. Tim writes on the topics of online colleges and universities. While your blog may not necessarily be a hub of personal confessions, always throw in some personal detail when writing any article, no matter how technical or abstract the subject matter is.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Marketing Insider Group

OCTOBER 20, 2020

With B2B marketing tactics ranging from thought-leadership blogs to complex email journeys , it can be difficult to determine what will drive real results for your business. As a visual medium, webinars typically provide more value than a lead magnet or blog post and allow you to quickly connect with participants afterward.

Webinar Metrics 346

Webinar Metrics B2B Thought Leadership Planning Sales Qualified Leads 346

SocialPilot

FEBRUARY 9, 2024

Stelzner He is the founder of the Social Media Examiner blog. Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? Heidi Medina She is a LinkedIn coach with years of experience in her pocket. Heidi blogs on Talk to Heidi and writes on business, motivation, life, and food.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Writing on the Web

FEBRUARY 7, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing. Who will upkeep your blog?

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

SEPTEMBER 15, 2010

When it comes to publishing content that will never disappear on the Web, you owe it to yourself and your business to make your Web writing the best it can be. I just bought an “old&# book on Amazon: Line by Line: How to Edit Your Own Writing , by Claire Kehrwald Cook. What’s your favorite writing tip?

Digg 100

Digg Buzz Blogger Amazon 100

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. Notice how Zapier links to a sign-up page in the blog. Let’s go over some.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Integrated B2B

DECEMBER 20, 2016

That’s why we’ve decided to write a series of blogs, briefly looking at a few of the more bewildering buzz-words and setting the record straight with regards to what they actually mean. LinkedIn Account Targeting, for example, allows marketers to tailor their sponsored content or sponsored InMail to a chosen list of accounts.

Account Based Marketing 40

Account Based Marketing Buzz ABM Marketing & Strategy 40

Writing on the Web

DECEMBER 1, 2010

( Note from Patsi who is on vacation: This week I asked Phyllis Miller to write a guest post on social media resources. And, if you haven’t already, connect with me on LinkedIn …). And this is true whether the professional plans to ever actually make connections on LinkedIn. Why is this LinkedIn profile so important?

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. But the hard question comes when you sit down to a blank computer screen and outline what sorts of pieces of information, web pages and blog posts, need to be published for your business. Blog this on Blogger. Post on Google Buzz.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

JUNE 18, 2010

One important key to effective blog marketing is to keep your brain clean and fresh. This blog and gmail will be doing a Savasana - corpse pose – of complete relaxation. Blog this on Blogger. Post on Google Buzz. Share this on LinkedIn. How to Get Your Blog Buzz Back. Add this link to Box.net.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

AUGUST 23, 2010

You need to be blogging 2-3 times a week, submitting articles to directories, participating on LinkedIn , Twitter , and Facebook … impossible for one person to manage and still have a life. But others, like blog writing, needs to be very good so that it sounds like something you’d say, professional and informed.

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

SEPTEMBER 20, 2010

Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. Content marketing isn’t a buzz word because marketing people just like new buzzes. I’ve only been writing online copy for ten years.

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

JUNE 30, 2011

I’m talking about serial writing. You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. Blog this on Blogger.

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Writing on the Web

OCTOBER 26, 2010

Want to know more about online persuasion and how you can write content that gets results? Here’s a quick one minute video promoting my Content Marketing with Blogs ebook, newly revised. Tell me what you think… If you haven’t downloaded it yet, be my guest: Content Marketing with Blogs… Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Writing for the web can be like walking on a tightrope. Blog this on Blogger.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

JULY 5, 2010

How to Write Like You Talk" alt=" Is the Social Web Changing How We Write? How to Write Like You Talk" />. How to Write Like You Talk" width="105" height="105" /> This week’s guest post is by Barb Sawyers, Sticky Communications who recently published a great ebook on how you can write better for the web.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

SEPTEMBER 22, 2010

Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. I been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Blog this on Blogger. Post on Google Buzz.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

JUNE 20, 2011

One of the smartest things you can do to keep up with blog writing is to use your brain well. The third thing I do in the morning when I get up is write on one of my blogs. When clients ask, “How do you find time to post on all your blogs?&# Write first before you open email or your list of things to do.

Tips 100

Tips Digg Buzz Creativity 100

Writing on the Web

FEBRUARY 18, 2011

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. No wonder blogging seems tiresome and time-consuming. So I asked Facebook expert Annalaura Brown to write this guest post. This is my personal favorite.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

SEPTEMBER 2, 2010

Here’s my latest video about my executive coach blogging services produced by iFlashVideo.com. I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. Blog this on Blogger.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

AUGUST 18, 2010

Is your blog like my tennis, a hit or miss? Are you writing posts that are clear winners for your readers? I know people who blog like that. They write 600-900 words every few weeks, then wonder why they aren’t getting search traffic. Blogging doesn’t work that way. Blog this on Blogger.

Business 100

Business Digg Buzz Blogger 100

Writing on the Web

SEPTEMBER 1, 2010

Are you writing with feeling? Does your blog trigger emotional reactions ? Next time you review your writing, try to identify possible feelings in the reader. Blog writers need to step away from their anonymous masks and get real, get emotional. I wonder how many of you think about negative things to write about.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

MAY 25, 2011

Three Keys to Blogging When you Are Happy. Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience. Get a picture of the person reading your blog, in your mind’s eye. Get clarity, and then go into the right mindset before writing a word.

Digg 100

Digg Blast Campaigns Buzz Blogger 100

Writing on the Web

JULY 26, 2010

What’s your favorite excuse for not blogging for your business? Here are some that I hear: “I don’t have time to blog.&#. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

OCTOBER 12, 2010

How do you go into someone’s office (or send them an email if you’re working virtually) and request them to “put a little more authenticity into your writing, please?&# What does it mean to live authentically, to live well, write well, and do your best work? Blog this on Blogger. Post on Google Buzz.

Digg 100

Digg Buzz Blogger Act-On 100

Writing on the Web

FEBRUARY 10, 2011

Blogging for your business works like this: You blog about the problems you solve for your clients. But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds of blogs written by smart professionals that haven’t been posted since last November. Blog this on Blogger.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

JULY 14, 2010

What is a good checklist before you publish on your blog? You’re in a hurry, you write up a short post (300 words), hit publish, and then realize you’ve forgotten to write the headline… or select tags… or add any links or images! Write 350-600 words ( educate, entertain, engage, enrich readers).

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

AUGUST 24, 2010

I’ve been sitting at the computer for the last 2-3 hours wondering what to write about. I’m the gal who says blogging is easy, 1-2-3, done in 20 minutes. You can solve your blogging blues with all the tips in this program. Have I changed my mind about how nifty blogging is? Blog this on Blogger.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Writing on the Web

DECEMBER 14, 2010

The Content Marketing Institute published these results here : When 36% of marketers struggle with producing engaging content and another 21% with coming up with enough engaging content, well over half of content marketing challenges involves what to say or write. What do they write to replace the lorem ipsom ? Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

SEPTEMBER 24, 2010

Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? As you compose your copy, you should write out several sentences to answer each question. Write a few sentences out about the problem. Why hasn’t this problem been solved?

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

JULY 8, 2011

When writing on the web – either in a blog post , an ezine or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. I have to warn you: this is not always easy to do in an email, ezine or blog. Blog this on Blogger.

Tips 100

Tips Digg Opinions Opt-out 100

Brandpoint

MARCH 30, 2020

Creating frequent, short and readable blogs is much more effective than irregularly publishing long blogs. A website with well-written, interesting content creates not just followers, but buzz — and says a lot about who you are and what you have to offer. Write your blog specifically for your intended audience or customer.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Writing on the Web

MAY 11, 2011

Blogging for your business is like playing tennis: you read the environment, deliver key shots, get ready for the next post, respond to feedback, and try to stay on target. The biggest excuse they use for not blogging enough is they don’t have enough time. Blogs have to be kept up. We struggle with our blog as well.

Digg 100

Digg Buzz Blogger Press 100