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Balancing social resources across multiple business lines

Sprout Social

Keep reading for his tips to allocate social resources—especially for nimble teams with bandwidth constraints. Through compromises like these, the social team is able to free up bandwidth and nurture more meaningful stakeholder collaboration.

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Want to Master Your Next Creative Brief? 10 Key Sections to Cover

ClearVoice

Ah yes, the well-written creative brief. Given shrinking bandwidth, tighter deadlines and the need to parse through research, analytics and strategy documents, the creative brief is often the first thing to suffer. I’ve interpreted hundreds in my days as a copywriter, creative director and managing editor.

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Five Reasons To Hire An Advertising Agency Versus Staffing In-House

Stevens & Tate

Hiring an agency means hiring people who work in all areas: copywriting, proofreading, messaging , design, SEO, digital , media , etc., You Get A Variety Of Talents And Skills. When you hire an agency team, you’re adding experience and a diverse group of talents and skills. It’s Worth The Cost.

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What Are The Benefits Of Hiring Ads Agency?

Valasys

For example, their creative teams are adept at generating fresh, attention-grabbing concepts. In contrast, a company’s staff may need more formal training in copywriting, design, and digital & social media advertising. Thua, agencies specialize in and optimally handle non-core operations clients lack bandwidth for.

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How to use AI writing prompts to get the best out of your AI tools

Sprout Social

They need human intuition and creativity to formulate the right query and combination of elements necessary to catalyze an AI tool’s built-in prompt logic. Effective writing prompts spark your creativity and help you write more thoughtfully, so you can better meet your goals. AI prompts are both an art and a science.

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Ditch Buzzwords, Build Bonds: AI Marketing in 2024

Valasys

Content Creation on Autopilot: While creative minds remain the driving force, AI will act as their potent muse. Expect to see: AI-powered copywriting tools: Generate headlines, ad copy, and even blog posts in seconds, tailored to your brand voice and target audience. But remember – the maestro remains your empathy, your creativity.

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Calling social marketers “gurus” is not the compliment you think it is.

Sprout Social

When Social Media Coordinator/Manager/Specialist really means: Community Manager Copywriter Data Analyst Graphic Designer Researcher. Magic,” for example, doesn’t indicate how much money is needed for paid campaigns or how many creative assets are needed for a month’s worth of content. CHARGE PEOPLE FOR ALL THOSE JOBS!