Hubspot

MARCH 14, 2017

Whether you're a B2B or B2C business, videos can help you strengthen relationships with your customers, save time, and boost conversion rates. Using Wistia's Turnstile email collector and integrations with marketing automation platforms , businesses generate qualified leads right from within videos and automatically pass them onto sales.

Marketing Automation Services 89

Marketing Automation Services Top of Funnel Click Rate Budget Programs 89

Webbiquity

JANUARY 1, 2019

The Top B2B Marketing Trends for 2018 – A Meta-Analysis. Written almost exactly a year ago, this post compiled and analyzed the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts during the last two months of 2017. How to Build a B2B Marketing Team. That’s a wrap!

Work Management 209

Work Management Marketing Management Screencast Stats 209

Lead Liaison

MAY 1, 2018

Support & Help: Screencast-O-Matic. Some of these solutions such as Screencast-O-Matic are lesser known, but super handy and affordable for sales, marketing, and support. Support & Help : Screencast-O-Matic. We use Screencast-O-Matic to record help videos during the sales and support process. CRM: OneFocus™.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Biznology

OCTOBER 6, 2020

Only 20% of B2B companies these days rely on in-person or field teams — down from 60% last year. For many B2B companies “website interactions” has meant redoubling their eCommerce efforts — with good results and with fewer interactions. Get your on-line demonstrators to record screencasts that can be edited into punchy stories.

Screencast 149

Screencast Video Marketing eCommerce B2B Sales 149

Webbiquity

SEPTEMBER 15, 2020

To quickly add subtitles, you can use a tool such as Screencast-O-Matic. The post How to Create YouTube Videos that Generate Views & Subscribers appeared first on B2B Marketing Blog | Webbiquity. So, make sure you optimize your videos for silent viewing by adding subtitles. This can save a lot of time.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Webbiquity

JUNE 18, 2018

The 15 Best Screencasting and Online Presentation Tools. The post The Ultimate Guide to Content Marketing Tools: Introduction appeared first on B2B Marketing Blog | Webbiquity. The Nine Best Reputation Management, RSS, and Social Search Tools. Customer and Prospect Marketing. The 14 Best Marketing Automation Tools.

Marketing Automation Services 205

Marketing Automation Services Marketing Management Tools Planning 205

Webbiquity

MAY 11, 2017

Showcase reviews: B2B PR Sense Blog, Orbit Media Studios, RazorSocial. B2B PR Sense Blog. 41: The 15 Best Screencasting and Online Presentation Tools. #42: (Copyscape) is also a fast way to see if you’ve been a victim of website plagiarism by checking your own pages.” ” — Orbit Media Studios. Crowdfunding.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Marketing Management Software 214

Webbiquity

APRIL 27, 2017

The emergence and spread of the Industrial Internet of Things (IIoT) has dramatically changed the game for both B2B vendors and customers. 41: The 15 Best Screencasting and Online Presentation Tools. #42: 38: The 15 Best Audio and Video Editing Tools. #39: 39: The Eight Best Social CRM Tools. #40:

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214

Webbiquity

DECEMBER 17, 2013

” Probably more useful in consumer than B2B marketing, but worth considering regardless. Michele Linn shares a collection of popular and useful content marketing templates and checklists for tasks like creating buyer personas, developing an editorial calendar, writing killer headlines, choosing keywords, and promoting blog posts.

Tactics 100

Tactics Content Marketing Tips Screencast 100

Webbiquity

SEPTEMBER 18, 2018

Anyone can capture and save entire web pages or selected bits using Evernote Web Clipper , Nimbus Screenshot (which also provides screencasting and editing capabilities), or Flaunt. The post Nine Valuable Varieties of Online Business Tools appeared first on B2B Marketing Blog | Webbiquity.

Marketing Automation Services 232

Marketing Automation Services Enterprise Management Work Management Tools 232

Hubspot

APRIL 24, 2017

The meat of the video consists of a screencast of someone using the Asana calendar tool, but these branding details bring life to what would otherwise be a rather boring video. Then, graphics, animations, and screencasts supplement what she talks about with data visualizations to make the stats and figures more memorable for the viewer.

Video Marketing 101

Video Marketing Screencast Youtube Viral Marketing 101

Scoop.it

OCTOBER 15, 2020

Ask yourself these questions: What do they want to achieve in their job or their personal life (depending on whether you’re B2B or B2C)? On top of that, you can use examples, screenshots, screencasts, and similar ways to showcase exactly what you’re writing about. Which platforms do they spend time on?

Curation 58

Curation Case Studies Case Study Screencast 58

Vidyard

MARCH 29, 2016

15 Experts Spill Their Greatest B2B Video Production Advice. Screencasts or product shots. Chances are you’ll need to start from scratch, and it will probably be a more efficient use of everyone’s time to do it this way than try to re-jig old content to fit a new mold. Get the Guide. Get the Guide. × × DOWNLOAD THE Guide.

Video Marketing 50

Video Marketing Screencast Paid Search Agency Content 50

Outbrain

SEPTEMBER 20, 2021

SaaS marketing is especially vulnerable to page loading issues, since screencasts, images and video, widely used in SaaS marketing, are common culprits. Omnichannel marketing gained traction in 2021 and, driven by the pandemic, will be a major force going forward in B2B as well as B2C customer engagement.

Paid Content 26

Paid Content Enterprise Management Marketing Management Lead Ranking 26

Scoop.it

MAY 17, 2022

Instead of going for professional and expensive options, you can create screencast videos on a budget. If having blogs is an important element for any B2B lead generation success then having a great headline is an important element to your blog’s success. You can promote content of other creatures or record yours.

CMS Development 66

CMS Development Work Management Screencast Lead Scoring 66

Webbiquity

SEPTEMBER 12, 2011

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS. B2B Social Media Example: GE MarkNet by Social Media B2B. Social Media Strategy and Best Practices.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Webbiquity

JUNE 12, 2019

Consumer (B2C) content marketing is often viewed as “sexier” than B2B. B2B can seem dry, even boring, in comparison. Actually, B2B content can be emotive, intriguing, and engaging. B2B audiences don’t consume content the way that B2C audiences do. B2B audiences want data. They want proof of concept.

Top of Funnel 233

Top of Funnel B2B Thought Leadership Thought Leadership B2B 233

Webbiquity

MAY 2, 2017

A B2B marketing operations platform that supports planning, executing, distributing, and analyzing full-funnel content. 41: The 15 Best Screencasting and Online Presentation Tools. #42: BrightEdge says it allows you to discover your competitor’s strategy so you can beat your competition.” ” — MarketingLand.

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263

Content Standard

AUGUST 9, 2016

Unlike a screencast or a demo, which often provide step-by-step walkthroughs, a product video’s goal is to create a deeper connection with an audience through story or narrative, and to show viewers the value of a product instead of telling them about it. What, Exactly, Is a Product Video?

Video Marketing 40

Video Marketing Product Screencast Peer-to-peer 40

Webbiquity

MAY 9, 2017

It’s hardly news that B2B sales and marketing teams aren’t always on the same page. 41: The 15 Best Screencasting and Online Presentation Tools. #42: And it’s not just arguments over lead quality. According to research from IDC , over 40% of all marketing materials aren’t used by sales teams.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Work Management Marketing Management 214

Hubspot

SEPTEMBER 13, 2012

B2B: Abbreviation for business-to-business. business-to-business: hyphenated (abbreviation: B2B). screencast: One word. Your Master List of Commonly Troublesome Words. alt text : Short for alternative text, which is text entered into the HTML alt attribute associated with an image on a web page. app: Short form of application.

RSS 28

RSS Wiki Clickthrough Social Networks 28

Convince & Convert

JUNE 8, 2010

" [link] [link] Russ Henneberry My personal, opportunity economy story — I monitor for the terms 'start a blog' on Twitter and if it appears someone is struggling to set up a blog — I gently link them to my screencast videos showing them step by step how to do it. All rights reserved.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Adobe Experience Cloud Blog

MARCH 10, 2016

We already had a screencast of our product on our homepage. He looked around, and then he proposed an idea so obvious and perfect I can’t believe I was ever skeptical of it: since Wistia is a video hosting company, why not use video in your actual marketing? I was a filmmaker myself before Wistia, but when Chris said this I was just confused.

Planning 48

Planning Screencast Paid Search Agency Thought Leadership 48

Rev

SEPTEMBER 22, 2018

I recently read a Hubspot case study about an experiment with B2B video. conversion rate to 6% when using B2B video. It got me thinking, so I reached out to Tyler Lessard of Vidyard , a frontrunner in B2B video communication and connection, to find out what’s driving such high numbers. Their reps shot from a 1.5%

Sales Management 122

Sales Management Cost Video Marketing B2B 122