Online Marketing Institute
NOVEMBER 28, 2012
Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. By TJ Raphael.
Industrial Marketing Today
JULY 29, 2009
Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.
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Leading Results Rambings
JULY 8, 2013
And yet later in the same conversation he lamented how it seems that for all the hard work he’s done in developing his LinkedIn network, it really isn’t helping him develop any real connections or sales opportunities. And this is where today’s discussion of social networks will start.
Biznology
APRIL 25, 2012
Event marketing has long been a staple in B-to-B, where the face-to-face conversation enabled by a trade show or corporate event plays a valuable role in launching or deepening a business relationship. A private social network for attendees. And the content has to be terrific.” Getty Images via @daylife.
B2B Digital Marketer
MARCH 18, 2021
Good content diverts attention from that fear and makes people relax. If you’re engaging your content marketing strategy this way, then you’re doing it all wrong! Content marketing is a challenging endeavor , and in order to be successful in it, you have to be very intentional. Everyone is afraid to be sold.
Customer Experience Matrix
SEPTEMBER 3, 2009
Social networks and blogs are the fastest growing application, now exceeding email with a participation rate of 66.8%. This reinforces (at least for women) the sense that social networks are rapidly emerging as the dominant Web activity. At that time, social networks were lumped into content, which had a 34% share.
Adobe Experience Cloud Blog
DECEMBER 15, 2009
IT marketers meeting buyers' online content needs. Salesforce.com announces Chatter, social computing for enterprise companies. Marketing Automation gets Social – the first major announcement about social marketing automation. Social Networking Sites Account for More than 20 Percent of All U.S. technologies.
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